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A Portrait of the Typical Esports Bettor, by LOOT.BET

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Who exactly is the typical esports bettor? Do they also bet on traditional sports or gamble at online casinos? What kind of work do they do and what interests do they have? How much and how often do they bet? To succeed in the esports betting industry, it’s crucial to understand esports bettors, so specialist esports bookmaker LOOT.BET has put together a portrait of the typical esports bettor, based on extensive research. 

Esports bettors are young, career driven, and single

Like the esports audience in general, esports bettors tend to be young. The vast majority, some 78% of LOOT.BET’s users, are aged 18-25, while 16% are 26-30, just 5% are 31-40, and a mere 1% are 41 or older. Curiously, bettors from Western countries tend to be a little older, at an average age of 24, than the CIS where the average is just 21.

In terms of occupation, the typical esports bettor from the West tends to be a novice specialist or a junior manager, while the average esports bettor in the CIS region is a university student. In both cases, they are unmarried and have no children.

Perhaps unsurprisingly, the vast majority of esports bettors are male – making up some 95% in 2018. However, it is possible that things are starting to change, with females growing from 5% in 2018 to 6% in 2019.

Esports bettors have little interest in traditional gambling

According to LOOT.BET’s research, 64% of esports punters bet exclusively on esports, and 67% are open to betting on more than one esports discipline. However, only 24% of esports bettors occasionally wagered on major sporting events, and just 12% bet on traditional sports systematically.

Also, esports bettors, being younger, are far less likely to gamble at online casinos than traditional sports punters – who tend to be significantly older. Illustrating this, as little as 3% of esports bettors regularly try their luck at online casinos, and only 20% even enjoy an occasional gamble. The vast majority, some 77%, say they are not interested in such kind of gambling at all.

Esports bettors are clued up, engaged, and passionate

Esports bettors are very clued up, with almost all of them following industry news. 54% use dedicated news sites and forums, 42% prefer social media, but just 4% don’t feel the urge to keep abreast of esports events and updates.

In terms of lifestyle and interests, typical esports punters are very engaged with non-esports video games, regularly follow various streams, and love cosplay. They are also very switched on to video and music content, tend to follow sports (especially football), and are often techno-geeks with a passion for travel and social media.

Discussing the findings, Paul Brel, Head of Communications at Livestream, LOOT.BET’s operating company, explained:

“The difference between esports bettors and traditional bookmakers’ clients is huge, and the matter is not just – and not even so much – in the age gap which in itself implies certain distinctions.

“Esports fans breathe cutting-edge technologies; they are very mobile, yet so involved with the community; they are more likely to rely on their knowledge and skills rather than on luck; for them, esports is not just a hobby but a lifestyle – which you wouldn’t say about a regular classic sports bettor. We believe that only those operators who understand this and try to find an approach to this specific audience, which is very new to the betting industry, have a chance to succeed in the esports betting market.”

Esports bettors love live and love mobile

In terms of esports betting trends, LOOT.BET is seeing the rapid growth of live betting and the continued migration from desktop to mobile devices. To give a sense of the shift, over the course of 2019 the share of live bets jumped from 52% to 75%, while mobile traffic rocketed from 50% to nearly 70%.

Esports bettors are spending more money, more often

Another clear trend is esports punters betting more money, and betting more frequently. In 2019 the average number of bets per user, per month, across all disciplines increased by 11%. The title seeing the biggest increase, at 15%, was Counter-Strike: Global Offensive, while the other games from the “big three”, League of Legends and Dota 2, registered increases of 10% and 6% respectively. Bet size over the year increased even more dramatically – 20% across all disciplines, breaking down to 24% for League of Legends, 22% for Counter-Strike: Global Offensive, and 15% for Dota 2.

“We associate the simultaneous rise in the frequency and size of bets with several factors. Firstly, esports betting is becoming a key hobby, on which one is ready to spend significant money, for more and more people. Secondly, the esports audience’s trust in betting is increasing, and so is their willingness to risk larger sums.

“And naturally, the rise is determined by the extension of the noteworthy matches pool and development of betting lines – which refers to the whole esports betting industry. There is a bold assumption that in 10-20 years, esports will catch-up with classic sports by volumes of bets, and, considering the foregoing as well as the fast esports audience expansion, we treat this forecast as an eligible one”, commented Paul Brel.

The research is based on LOOT.BET’s internal statistics and an email poll of customers.

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ESFI’s Lokesh Suji Re-Elected as Asian Electronic Sports Federation VP, South Asia, Strengthening India’s Esports Leadership

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In a significant boost for Indian esports, Lokesh Suji has been re-elected unopposed as Vice President for South Asia in the Asian Electronic Sports Federation (AESF) during its recent online Electoral General Assembly in Hong Kong for a four-year term. Holding this position since AESF’s inception, Suji’s re-election highlights India’s growing influence in international esports, reinforcing the Esports Federation of India’s (ESFI) role in shaping the region’s competitive gaming landscape.

The AESF Electoral General Assembly, chaired by outgoing President Kenneth Fok, convened representatives from 38 member nations and OCA Deputy Director General Vinod Tiwari. Thailand’s Santi Lothong secured the AESF Presidency with a simple majority, alongside new Vice Presidents for different Asian zones.

“I am deeply grateful for the continued trust placed in me and extend my sincere thanks to Kenneth (Fok) for his leadership and guidance over the years. I also look forward to working closely with Santi (Lothong) for this next phase. This re-election is not just a personal milestone but a testament to the remarkable growth of esports in India and South Asia. Esports in Asia is entering a defining era, and I am committed to ensuring that our players, federations, and stakeholders receive the recognition, opportunities, and platforms they deserve,” said Lokesh Suji, Vice President, South Asia, of AESF and Director of ESFI.

As Asia’s esports governing body, recognised by the Olympic Council of Asia (OCA), AESF has been instrumental in getting esports included in Asian Games and hosting major tournaments like the Asian Esports Games 2018 and the Asian Games 2022, featuring top titles such as Dota 2, Street Fighter 6, and FIFA Online. AESF has also been selected as the Technical Delegate for Esports at the 20th Asian Games Aichi-Nagoya 2026.

Commenting on Suji’s re-election, Santi Lothong, the incoming AESF President, said: “Having worked alongside Lokesh for years, I have witnessed his unwavering dedication to developing esports in South Asia and beyond. His leadership, vision, and relentless efforts have helped shape the region’s competitive landscape. I look forward to continuing our collaboration and strengthening esports across Asia under this new leadership phase.”

Kenneth Fok, the outgoing AESF President, added: “Lokesh has been a steadfast pillar in AESF’s journey, always pushing to elevate esports across Asia. His passion and commitment have left a lasting impact, shaping key initiatives and strengthening our community. It’s been a pleasure working alongside him, and I am confident he will continue driving esports forward.”

Under Suji’s leadership, India has made significant strides in esports, with historic medal finishes in the Commonwealth Esports Championship 2022, BRICS Esports Championship and Asian Esports Games and strong performances in the Asian Games 2018 and 2022, where Indian athletes proved their mettle against the world’s best. ESFI is further cementing India’s esports dominance with the WAVES Esports Championship (WESC) —a pioneering initiative that fosters homegrown talent and provides Indian players with an international platform to compete at the highest level. WAVES Esports Championship is one of the ‘Create in India Challenge’ as part of Ministry of Information & Broadcasting’s marque event ‘World Audio Visual & Entertainment Summit’ (WAVES) to be held on 1-4 May 2025, Mumbai.

Recognized by and Member of the International Esports Federation, Asian Esports Federation, and Global Esports Federation, ESFI remains dedicated to strengthening India’s position on the global esports stage.

The post ESFI’s Lokesh Suji Re-Elected as Asian Electronic Sports Federation VP, South Asia, Strengthening India’s Esports Leadership appeared first on European Gaming Industry News.

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S8UL announces participation in five titles at Esports World Cup 2025: Chess, EAFC 25, Tekken 8, COD: Warzone, and Apex Legends

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S8UL, a global name in esports and gaming content, has officially announced its participation in five titles at the highly anticipated Esports World Cup (EWC) 2025, set to take place in Riyadh, Saudi Arabia from July 7 to August 24. The first wave of titles includes Chess, EAFC 25, Tekken 8, Call of Duty (COD): Warzone, and Apex Legends, with more titles and the official rosters to be revealed in the coming weeks.

This move marks a significant milestone for Indian esports. By entering globally competitive titles such as EAFC, Warzone, Apex, Tekken, and Chess, S8UL becomes one of the first Indian organizations to compete at this scale and across such a diverse mix of esports titles. It reflects a clear step toward going global, showing how Indian esports is moving from regional success to a much bigger stage. With this participation, S8UL reinforces the message that Indian esports orgs are ready to compete at the highest level, alongside some of the biggest names in the international esports scene.

To kick off the campaign, S8UL launched a quirky and fast-paced announcement video featuring popular content creator BeYouNick and its star-studded roster of creators. The storyline follows a raid at the S8UL gaming house by an ‘EWC Squad’, leading to a string of humorous reveals and cryptic clues — ultimately leaving fans with just enough answers to be excited, and just enough mystery to keep them hooked. The video has already garnered more than 2.8 million views on Instagram and over 738K views on YouTube, sparking massive fan engagement and applause across platforms.

“The announcement video was our way of involving the community right from the start — showcasing that S8UL’s strength lies not just in gameplay but in storytelling,” said Animesh Agarwal aka 8Bit Thug, Co-founder and CEO, S8UL.“This is a defining moment for Indian esports. Our entry into titles like EAFC, Warzone, Apex, Tekken and Chess is not just participation — it’s a statement. S8UL is going global. We’re stepping into arenas that many never imagined an Indian org could enter, and we’re doing it with heart, skill and intent. We’re not just here to play — we’re here to make a mark. And this is just the first stop in that journey.”

But S8UL’s plans for EWC 2025 go far beyond team participation. The organization is gearing up for one of its biggest campaigns yet, with a pan-India journey across 20+ cities in the lead-up to the World Cup. Fans can expect never-before-seen content, IRL experiences, roster reveals, exclusive behind-the-scenes access, and opportunities to travel and celebrate with the team. This campaign will bring together India’s vibrant gaming community — from brand partners and creators to hardcore fans and casual gamers — and unify them under one flag.

Featuring the largest prize pool in esports history and 24 of the world’s biggest esports titles, the Esports World Cup will also crown a Club Champion — the top-performing esports organization across all games. With over 50,000 square meters of space dedicated to fan activations, global pop culture integrations, and entertainment, the event promises to be the largest gaming festival on the planet.

As the only Indian content and esports org to have won at the prestigious Esports Awards, and with creators who continue to redefine the boundaries between competitive play and pop culture, S8UL is leading India’s global gaming revolution — and the Esports World Cup 2025 is just the next stop.

The post S8UL announces participation in five titles at Esports World Cup 2025: Chess, EAFC 25, Tekken 8, COD: Warzone, and Apex Legends appeared first on European Gaming Industry News.

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Galaxy Esports Becomes a Member of the Esports Integrity Commission

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Galaxy Esports Ltd has become a member of the Esports Integrity Commission (ESIC). This new membership reflects Galaxy Esports’ commitment to safeguarding competitive integrity and promoting ethical standards in the esports industry.

By joining ESIC, Galaxy Esports reaffirms its dedication to fair play and professionalism by adopting the ESIC Integrity Program across its activities. Galaxy Esports joins an extensive list of the world’s largest esports stakeholders who rely on ESIC’s Integrity Programme for their competitive integrity and governance needs.

Stephen Hanna, Chief Executive Officer of ESIC, said: “We are pleased to welcome Galaxy Esports to the ESIC membership network. Galaxy’s proactive adoption of ESIC’s standards represent a positive step for the competitive integrity of their tournament offerings. We look forward to supporting their journey and working together to uphold the values of fairness and transparency in esports.”

Yurii Tereshchenko, CEO of Galaxy Esports, said: “Having been involved in esports for many years, I have witnessed its evolution and the increasing need for structured integrity frameworks. At a pivotal point in the industry’s growth, ESIC has emerged as a vital organization in establishing and upholding standards of fair play. We are proud to become a member of ESIC and view this as a significant milestone in Galaxy Esports’ development and our ongoing commitment to competitive integrity.”

The post Galaxy Esports Becomes a Member of the Esports Integrity Commission appeared first on European Gaming Industry News.

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