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Elantil integrates Altenar into its innovative online marketplace

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Revolutionary platform solution provider enhances customer options after naming partner-oriented software brand as the first sportsbook available via its ecosystem

Having set out on a daring mission to change the way the iGaming industry thinks about online platform solutions, up-and-coming challenger brand, Elantil, has increased the products available in its marketplace by adding Altenar’s sports betting software.

The first online sportsbook to be included within the Elantil’s Marketplace, Altenar’s turnkey solution is now live and available to all operators via a simple, one-click integration, with each client being free to manage the terms of their contract directly with Altenar to save on costs.

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Founded in 2011, Altenar is partner-oriented sports betting software provider with a focus on building enduring relationships within the industry. Responsible for powering hundreds of sports betting brands, self-service betting terminals and a standalone mobile betting app, the company offers proven stability and a flexible, personalised service that’s perfect for all Elantil’s customers.

As such, the addition of Altenar to the Elantil’s Marketplace marks the start of what should be a mutually-beneficial collaboration for both parties, given it will enable the former to connect with more operators in regulated markets while also empowering the latter to deliver on its promise of providing the best available technology to power its client’s casino, sportsbook and poker needs.

Having also integrated content from awarding-winning game aggregator, Alea, last month, this latest partnership marks the second expansion of the Elantil’s Marketplace in the space of just a few weeks – again reaffirming the provider’s commitment to connecting partners with a comprehensive range of iGaming products that can help them achieve their business objectives.

John Debono, Chief Technical Officer at Elantil, said: “With the Elantil’s Marketplace promising a true plug-and-play solution for all partners’ iGaming needs, we’re delighted to have now integrated our first online sportsbook Altenar. As a leading sports betting software provider with a real focus on helping its partners, Alterar is the perfect fit for our values and will provide proven stability and flexibility to all Elantil clients.”

Giannis Papakonstantinou, Account Management Director at Altenar, said: “Altenar is thrilled about this new partnership. As the iGaming landscape becomes increasingly competitive, strategic synergies are crucial in providing added value to operators. Elantil’s seamless integration with Altenar is a prime example of this advantage.”

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Evoplay ventures into the wild with Young Buffalo Song

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Evoplay, the award-winning game development studio, has launched Young Buffalo Song, a nature-inspired slot that takes players on a journey through the vast North American plains.

Set on a 5×4 reel layout with 20 pay lines, the game introduces Wild multipliers that appear on reels 2, 3, and 4, boosting wins by x2 or x3 in both the base game and Free Spins.

Landing three or more Scatter symbols awards up to 20 Free Spins, with Wild multipliers remaining active throughout. Additional two or more Scatter symbols appearing anywhere on the reels during Free Spins extend the round, increasing the potential for bigger wins.

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The Bonus Game activates when eight or more Bonus symbols land, awarding random values up to 15x the bet or one of four fixed jackpots. Filling all 20 positions secures the GRAND jackpot of 5,000x the bet, with other jackpots offering 500x, 150x, and 50x.

For instant access to key features, players can use the Bonus Buy option to enter either Free Spins or the Bonus Game in some jurisdictions.

Ivan Kravchuk, CEO at Evoplay, said:Young Buffalo Song combines timeless slot mechanics with modern enhancements, offering players an engaging experience.

“The multiplier Wilds, Free Spins, and jackpot-driven Bonus Game make it a well-rounded title that is sure to perform well across key markets.”

The post Evoplay ventures into the wild with Young Buffalo Song appeared first on European Gaming Industry News.

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How Integration with Amazon Empowers Providers: Soft2Bet Shares Insights in Joint Case Study

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Soft2Bet, a leading provider of turnkey B2B solutions, has revealed how a partnership with Amazon Web Services (AWS) unlocks faster product delivery, enhanced user experiences, and significant operational cost savings for providers. The recently published AWS case study highlights how strategic cloud integration has empowered Soft2Bet to achieve scalable growth and operational efficiency in highly competitive industries. Learn more about our advanced casino server solutions that support these results.

Before migrating to AWS, Soft2Bet faced operational challenges stemming from disparate data sources, high infrastructure costs, and slow time to market for new products. Accessing real-time insights was limited, hindering rapid decision-making and agility. Addressing these issues meant focusing on near real-time analytics, optimising infrastructure costs, accelerating partner onboarding, and delivering smoother, lower-latency user experiences.

Tech excellence is deeply embedded in Soft2Bet’s DNA, making the company a true game-changer in the industry. Beyond achieving exceptional platform performance and delivering strong results for clients, Soft2Bet has developed innovative tech solutions like MEGA. This proprietary platform sits at the intersection of the casino and casual gaming industries, blending the excitement of betting with engaging gamification mechanics. MEGA’s unique approach boosts player engagement and retention, setting new industry standards while being powered by reliable casino infrastructure.

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To achieve its goals, Soft2Bet collaborated with AWS partner Snowflake to build a unified data ecosystem that eliminated scaling limitations. The integration utilised Amazon S3 for scalable data storage and Amazon RDS for efficient database management. Snowflake, accessed via AWS Marketplace, ensured secure management of vast data sources while delivering the flexibility needed for rapid adaptability through a robust casino infrastructure.

The impact of this integration was transformative. Compute costs dropped by 55%, allowing for more strategic resource allocation. Time to market improved by 200%, enabling faster product rollouts, while partner onboarding times were reduced by 70%, streamlining collaborations. Users benefited from significantly lower latency and smoother product interactions, all backed by high-performance casino infrastructure, leading to stronger engagement and satisfaction.

The internal impact has been equally impressive. Soft2Bet’s developers can now rapidly prototype and test concepts, reducing proof-of-concept times from weeks to days or even hours. This agility ensures that Soft2Bet remains at the forefront of innovation, continuously delivering value to both partners and end users.

Yoel Zuckerberg, Chief Product Officer at Soft2Bet, commented: “The collaboration with AWS has transformed our operations. We now have the agility to draw business insights quickly, connect to as many data sources as needed, and most importantly, drive better results for our clients. With AWS-powered casino infrastructure, we’ve accelerated time to market, reduced costs, and significantly enhanced user experiences benefiting both our partners and end users.”

Soft2Bet’s successful partnership with AWS stands as a benchmark for providers aiming for operational efficiency, scalable growth, and superior customer experiences. The company remains committed to leveraging cloud-based solutions to drive future innovation, continuously enhancing its technological capabilities to meet evolving market demands.

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BETBY ENHANCES BETTING EXPERIENCE WITH EXTREMELY LOW-MARGIN EVENTS

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BETBY, a leading provider of innovative sportsbook solutions, has announced the launch of low-margin events—a feature that offers players boosted odds, closely reflecting the actual probabilities of outcomes. These events deliver greater potential winnings for users while encouraging the placement of combo bets, creating a more dynamic and rewarding betting experience.

Low-margin events have been integrated firstly into BETBY’s proprietary esports feed, BETBY Games, and are available exclusively for pre-match bets in the Blitz Tournament format for basketball, with other e-sim sports formats also expected to offer low-margin events shortly. In this groundbreaking setup, each match lasts just one minute, with three matches available per tournament. Players can enjoy these fast-paced games directly on the platform, providing an experience that blends betting and entertainment seamlessly.

Despite offering operators a margin ranging from 2,5% to 0,5%, this innovative approach ensures profitability through increased turnover and player retention. By focusing on fast-paced bets and attractive odds, zero-margin events incentivize users to place more frequent and higher-value wagers. This not only enhances the betting experience for players but also increases their active time on the platform, creating benefits for both operators and users.

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BETBY’s low-margin events are made possible by the company’s advanced analytics, cutting-edge calculations, and industry-leading statistical models, ensuring reliability and profitability for operators while delivering unparalleled value and betting opportunities to users.

Kirill Nekrasov, Head of Sportsbook Product at BETBY, commented: “Low-margin betting is a bold innovation that meets player demand for better odds while supporting operators with a profitable and dynamic solution. It’s a game-changer for the industry, blending entertainment with operational efficiency and showcasing our ability to create win-win propositions that push the boundaries of what sportsbooks can achieve. This launch embodies BETBY’s innovative spirit and our commitment to providing the best possible products for our clients.”

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