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Infront Partners with Genius Sports to Provide LFP Media with World-leading Tracking Technology

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Infront, the media, betting and technology partner of France’s Ligue de Football Professionnel (LFP), has partnered with Genius Sports to implement cutting-edge tracking technology across the Ligue 1 McDonalds and Ligue 2 BKT.

Infront’s commitment to deliver best-in-class technology and data services to the LFP is part of a broad partnership encompassing betting rights, selected media rights and digital and technology services, the latter powered by Infront Lab, the innovation arm of Infront.

The use of computer vision for data capture sits closely at the heart of Infront’s new betting division, Infront Bettor. As part of a broad partnership, Infront will introduce Genius Sports’ world class data and tracking technologies to the LFP.

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The partnership with Genius Sports comes on the heels of a highly successful phase for Infront, marked by strong performance for both betting and media sales across the LFP. This latest collaboration underscores Infront’s momentum in delivering cutting-edge solutions to its partners, further reinforcing its role as a key player in the evolution of the sports betting and media landscape.

Powered by GeniusIQ, Genius Sports’ next-generation AI and data platform, the LFP will benefit from a single, connected system that will drive innovations from player and game analysis to how fans experience France’s premier football league. Machine learning and AI will provide data-driven performance tools to LFP coaches and analysts enhancing training, in-game decision making and post-match analysis. Augmented, data-driven broadcasts will also include key tracking insights displayed to viewers in real-time.

Full coordination of the technology with the LFP will be handled by Infront as it looks to deliver an improved product to the league’s media partners as well as bookmakers.

Martin Aurenche, LFP Media Chief Media Officer, said: “Infront has demonstrated their commitment to ensuring the LFP remains at the forefront of football innovation through this partnership. We are excited to see what GeniusIQ will bring to our league in terms of cutting-edge data insights, enhancing not only the fan experience but also providing clubs and coaches with invaluable tools to elevate their performance.”

Chris Catling, Head of Infront Bettor, said: “The appointment of Genius Sports is a testament to Infront and LFP’s shared commitment to innovation. It will enhance both the fan experience whilst also empowering clubs and coaches with tools that drive performance and strategy. The LFP continues to be a dynamic partner and together we are charting a course for the future of football that is both exciting and transformative. Our intention will always be to provide the best technology available to our partners, either in-house or via trusted third parties.”

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Jack Davison, Chief Commercial Officer of Genius Sports, said: “Together, Infront, LFP and Genius Sports share a vision for implementing best-in-class technology to enhance French football both on and off the pitch. We’re excited to begin this new partnership to put the LFP at the forefront of data innovation through GeniusIQ. From enabling coaches to find their winning edge to powering augmented, data-driven broadcasts, GeniusIQ provides the foundations for unparalleled fan engagement.”

The post Infront Partners with Genius Sports to Provide LFP Media with World-leading Tracking Technology appeared first on European Gaming Industry News.

a standout affiliate portal in the UK iGaming market

Bingo Paradise Reports Record Growth in Q3 2024 with Unprecedented FTD Increase

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Bingo Paradise, a standout affiliate portal in the UK iGaming market, has announced its most successful quarter to date. Q3 2024 has been a landmark period for the brand, owned by Meteor Marketing Ltd, with a dramatic increase in first-time depositors (FTDs) helping to solidify its reputation as one of the highest performing affiliates in the UK iGaming market. This achievement highlights Bingo Paradise’s ability to adapt and thrive in a competitive and fast-paced sector.

“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”

The numbers speak for themselves. Bingo Paradise recorded an impressive 65.24% year-on-year increase in FTDs compared to Q3 2023. This milestone reflects the platform’s unwavering commitment to player-focused strategies, such as delivering comprehensive reviews that allow players to make informed decisions. The team’s dedication to compliance, led by its expert compliance manager, ensures that every piece of content adheres to stringent industry regulations, including those set by the CAP Code.

Bingo Paradise attributes much of its success to its partnerships with operators, which enables the affiliate to offer exclusive deals that resonate strongly with its audience. These deals provide players with added value, increasing engagement and building trust. Importantly, Bingo Paradise works exclusively with UKGC-licensed operators, ensuring that the brands it promotes uphold the highest standards of player fairness and security.

This focus on integrity and quality has not only benefited players but also strengthened the platform’s relationships with operators. By prioritising long-term trust over short-term gains, Bingo Paradise has established itself as a reliable partner in the highly competitive iGaming affiliate market. As the company celebrates its success in Q3 2024, it remains focused on continuous innovation and maintaining its commitment to excellence.

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Bingo Paradise’s Player-Focused Approach Powers Record-Breaking Q3 2024

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Bingo Paradise has announced a record-breaking Q3 2024, marking its most successful quarter yet. The UK-based affiliate portal has experienced exceptional growth, with a significant rise in first-time depositors (FTDs) highlighting its ability to thrive in the competitive iGaming sector. This achievement demonstrates the platform’s dedication to delivering value to players and operators alike.

“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”

The 65.24% increase in FTDs compared to the same period in 2023 reflects Bingo Paradise’s focus on transparency, compliance, and player-centric strategies. The platform’s detailed reviews provide valuable insights to help players make informed decisions, while its compliance manager ensures all content adheres to CAP Code regulations and other industry standards.

One of the standout elements of Bingo Paradise’s strategy is its collaboration with UKGC-licensed operators. By partnering with these trusted brands, the platform ensures that players are only introduced to operators who prioritise fairness and security. Additionally, Bingo Paradise’s ability to negotiate exclusive offers that truly resonate with players has played a key role in driving its growth.

The platform’s emphasis on building trust with players and operators alike has been instrumental in its success. By consistently delivering honest content and adhering to industry best practices, Bingo Paradise has established itself as a reliable and ethical affiliate partner.

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Looking ahead, Bingo Paradise remains committed to innovation and excellence. Its Q3 2024 results underscore its ability to adapt to changing market dynamics, ensuring it continues to set the standard for success in the iGaming affiliate sector.

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RocketPlay launches Sports Advent Calendar for December: daily surprises await

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The holiday season is here, and RocketPlay is bringing an extra dose of excitement to players with its exclusive Sports Advent Calendar. From December 3 to December 25, each day will unveil a new challenge and reward, turning every moment into a festive thrill for betting enthusiasts.

Advent calendars are a beloved holiday tradition, offering surprises behind every door. RocketPlay has reimagined this concept into an action-packed betting adventure, where each “door” reveals a unique opportunity to win. From Freebets to combo boosters, no-deposit bonuses, and beyond, players can enjoy daily gifts designed to make their December unforgettable.

How does it work?

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The RocketPlay Advent Calendar offers a straightforward approach: participants log in daily, check the calendar, complete the designated task, and receive a generous reward. Some examples of the challenges include:

  • Placing three bets of 20 EUR or more on Hockey with odds from 1.60 to earn a 10 EUR Freebet.
  • Making a combo bet with at least 3 NBA matches with odds from 1.70 for a 10% boost on the final odds.
  • Creating combos with EPL matches at odds from 1.70 to unlock a 10% odds boost.

Each day introduces a new activity, providing fresh opportunities to participate and enjoy special rewards throughout the month.

Why RocketPlay?

RocketPlay isn’t just a betting platform. It’s a community of thrill-seekers and reward chasers. With a wide array of betting markets, generous promotions, and top-notch support, it is dedicated to making every player feel like a winner.

This December, RocketPlay is set to add a touch of excitement to the holiday season. Players can visit daily, unlock the Advent Calendar surprises, and turn this month into their most rewarding December yet.

The post RocketPlay launches Sports Advent Calendar for December: daily surprises await appeared first on European Gaming Industry News.

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