Christian Genetski
IGT Named FanDuel Sportsbooks’ Exclusive Retail Sports Betting Platform Provider in North America for Four Additional Years
International Game Technology PLC announced that it recently renewed a multi-year retail sports betting agreement with FanDuel, North America’s premier online gaming company and an operating unit within Flutter Entertainment plc. Under the terms of the agreement, IGT PlaySports will continue as the exclusive retail sports betting platform provider for FanDuel’s retail sportsbooks across North America for four additional years, starting September 1, 2024. IGT PlaySports and FanDuel have worked together since 2019, when FanDuel opened its first sportsbook in the US at The New Meadowlands Racing & Entertainment in New Jersey.
“For more than five years, IGTPlaySports’ team and technology have helped FanDuel’s retail sportsbook operation deliver a best-in-class customer experience while helping us maintain our position as America’s #1 Sportsbook. Given IGT’s experience as a global land-based casino supplier, we believe it offers the experience and capabilities we needed supporting our retail locations,” said Christian Genetski, President of FanDuel.
“IGT PlaySports looks forward to supporting FanDuel as its exclusive retail sports betting platform provider in North America for four additional years. IGT PlaySports is committed to helping our customers realize the full potential of the retail sports betting market and differentiate their products through exceptional player experience and reliable technology,” said Joe Bertolone, IGT Senior Vice President of Sports Betting.
FanDuel, North America’s premier online gaming company, and Operation HOPE, the nation’s leading non-profit dedicated to financial literacy, announced a multi-faceted partnership focused on promoting financial empowerment and offering free financial counseling to residents of the Commonwealth of Massachusetts. The partnership marks an important evolution of FanDuel’s commitment to responsible gaming practices by improving access to personal financial literacy education.
Through the partnership, Operation HOPE will implement its HOPE Inside program, giving Massachusetts residents access to Financial Wellbeing Coaches who will offer virtual and in-person financial health sessions across the state at no cost. These coaches will provide individuals with financial knowledge and tools to create a secure future, including helping with strategies to build savings, improve FICO (credit) scores, and decrease debt. Additionally, Operation HOPE coaches will counsel participants on how best to manage entertainment spending.
“Operation HOPE’s work has demonstrated that when individuals have a strong foundation of financial literacy, they are better equipped to manage their spending responsibly. FanDuel is committed to giving back to the communities in which we operate, and we believe that supporting proven financial literacy programs is a natural extension of our work to promote and empower responsible gaming. Partnering with Operation HOPE, a leader in the space, to help fund critical financial literacy education and providing access to financial counseling in communities across Massachusetts is the latest evolution in FanDuel’s efforts,” Christian Genetski, President of FanDuel, said.
“HOPE Inside is designed to equip clients with the tools and resources required to make informed decisions about their finances. Through this partnership with FanDuel, we can help empower those who want to learn how to take control of their finances, which can ultimately lead to less stress and a higher quality of life,” Brian Betts, President and CFO of Operation HOPE, said.
FanDuel, the premier online gaming company in North America, announced that IMG ARENA’s Golf Event Centre will be integrated into FanDuel’s Sportsbook starting August 10 with the FedEx St. Jude Championship, strengthening the platform’s golf betting offering. To celebrate this launch, FanDuel will offer bettors a 25% profit boost on any bet placed on a live market during the tournament.
“As an Official Betting Operator of the PGA TOUR, we’re continually looking for innovative ways to elevate the golf betting experience on our platform for fans during their favorite tournaments. By integrating IMG ARENA’s Golf Event Centre into our sportsbook platform, we can offer fans access to a robust catalog of live markets that will give them new ways to engage with the sport on every hole,” Christian Genetski, President of FanDuel Group, said.
Through the IMG Arena Golf Event Centre, FanDuel will bring an exciting library of new live betting markets to golf fans including closest-to-the-pin, longest drive, number of birdies, and more exciting stroke-by-stroke bets that will allow fans to engage with golf at any point in the tournament. At the FedEx St. Jude Championship, FanDuel is also giving fans 21+ a chance to bet on themselves with a bunker shot challenge. Fans who show a bet slip will have the opportunity to make a bunker shot for the chance to win $5000 in Bonus Bets.
The IMG Arena Golf Event Centre will also provide FanDuel with a greatly enhanced data visualization experience for fans to watch during tournaments. With the ability to track each shot in real-time, view hole profiles and see course maps, all in the FanDuel sportsbook, fans will have the tools they need to make betting selections during key PGA TOUR events. FanDuel customers will also have access to a live leaderboard that can be customized to track hole-by-hole performance of their favorite players.
“Integrating the Golf Event Centre into FanDuel Sportsbook will be a massive win for golf fans, who will now have a robust offering of betting options to choose from as they tune in to see their favorite players and tournaments. The Golf Event Centre promises to be an exciting addition to the FanDuel platform, and we appreciate the contributions they have made to help us grow engagement in the game of golf,” Scott Warfield, Vice President of Gaming at the PGA TOUR, said.
“FanDuel’s investment in creating a best-in-class golf experience for its customers shows their continued commitment to the sport of golf. I’m proud to partner with an organization that looks for new ways to bring fans closer to our game,” said FanDuel Ambassador Jordan Spieth.
“Our Golf Event Centre is an industry-first product that enables interactive in-play betting on golf for the first time, bringing a new dimension to the golf experience for fans around the world. Now FanDuel customers can enjoy its immersive data-visualization features during the PGA TOUR’s world-class tournaments, and benefit from unique markets to enjoy every shot, hole and player,” Brian Clayton, VP of sales for the Americas at IMG Arena, said.
Canada
Industry Leaders Sportradar and FanDuel Sign Long-Term Agreement for Official NBA Data Through 2030-31 Season
Sportradar (NASDAQ: SRAD) and FanDuel Group (FanDuel), announced the signing of a new partnership for official NBA data through the end of the 2030-31 season. Under terms of the agreement, Sportradar will supply FanDuel with official NBA data and supplementary betting services for its sportsbook platform. In addition, FanDuel has also agreed to extend its original August 2021 main data agreement with Sportradar through September 2031, which continues Sportradar’s designation as the preferred data and odds supplier to FanDuel.
Sportradar and FanDuel will collaborate to enhance the sports betting experience through innovative products and offerings including, for the first time, the use of certain player tracking data to create props and support the growth of same game parlays. Prop and parlay style wagering, which continue to increase in popularity, enable customers to bet in new and more creative ways.
FanDuel becomes the first North American sports betting operator to utilize Sportradar’s official NBA data following the global technology company’s landmark partnership with the NBA announced in November 2021. Sportradar will provide the FanDuel Sportsbook with access to the industry’s most comprehensive portfolio of betting products and betting entertainment tools, such as live match trackers and betting widgets.
Additionally, FanDuel’s U.S. teams will begin to utilize Sportradar’s proprietary Live Channel Trading (LCT) product. Sportradar LCT is the fastest solution on the market for in-play trading with all matches transmitted via Sportradar’s in-house, purpose-built Video Delivery Network (VDN), a back-end live video streaming system that provides audiovisual game feeds up to eight seconds faster than any TV broadcaster.
“As the largest operator in North America, FanDuel is an exceptional partner, trusting in our products and services to help define their market differentiation,” said Carsten Koerl, CEO, Sportradar. “We are thrilled to further expand our relationship with FanDuel in a manner that will evolve and grow the skyrocketing market for sports betting in the U.S., while continuing to monetize our long-term partnership with the NBA. This deal demonstrates the value of our strategy in delivering products and services on top of data rights.”
“FanDuel’s top priority is to provide a superior product experience to our customers. As we forged this deal, it was critically important that our commitment to NBA basketball and its official data be tied to substantial reinvestment in product innovation and enhancements that will ensure FanDuel retains a market leading NBA offering,” said Christian Genetski, President, FanDuel Group. “We’re excited to continue our long-term relationship with Sportradar, as their comprehensive data is a critical element to a successful customer experience, and one we now have long-term stability with moving forward.”
Sportradar’s data rights partnership with the NBA makes it the exclusive worldwide provider of NBA, WNBA and NBA G League Data beginning with the 2023-24 season and running through the 2030-31 season.
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