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Leicester Riders announce Ygam as Charity of the Year in groundbreaking British Basketball partnership

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  • Leicester Riders announce partnership with Ygam, a charity with a mission to prevent children and young people from experiencing gaming and gambling harms.
  • Ygam has been appointed Leicester Riders ‘Charity of the Year’ for the forthcoming 24/25 season, alongside the Riders Foundation.
  • This is the first partnership of its kind for any team in the history of professional British basketball.
  • The partnership will involve key home games dedicated to Ygam and the charity’s work, with awareness raising and fundraising events throughout the season, alongside delivering Ygam’s City & Guilds Assured CPD training to all coaches and staff associated with the club.

Leicester Riders, the UK’s oldest professional basketball club, have announced a new partnership with Ygam, a charity with a mission to prevent children and young people from experiencing gaming and gambling harms.

This collaboration, a first for any team in British basketball, signifies a major stride in the Riders’ commitment to the digital safeguarding of all children and young people associated with the Club.

Through its Foundation’s Academy and partnerships with Charnwood College and Loughborough University, the Riders organisation’s commitment to young people extends beyond the basketball court. Collaborating with Ygam further enhances the organisation’s capacity to safeguard and equip young people with essential skills and knowledge to thrive in later life.

Ygam has been appointed Leicester Riders ‘Charity of the Year’ for the forthcoming 24/25 season, alongside the Riders Foundation.

The latest report from the Gambling Commission revealed that 40% of 11- to 17-year-olds have had some experience of gambling over the last 12 months. 1 in 4 have spent their own money on gambling in the past 12 months and 35% of young people have encountered gambling advertisements at sports events. Research from the Bristol Hub for Gambling Harms revealed that basketball has one of the highest gambling participation rates for young people aged 18-24 in the UK, compared to other popular betting sports like football, horse racing, and MMA.

A recent Mumsnet survey, commissioned by Ygam, revealed that children spend an average of 16.9 hours a week playing video games: more than half the amount of time they spend in school each week. Boys aged 11 to 17 are gaming the most with an average of almost a day a week (23.4 hours) spent playing video games.

Basketball is a growing sport at grass roots level in the UK, with nearly 1.25 million children and young people playing the sport at least once a week, and over 1200 licensed coaches nationwide. Popularity of professional basketball in the UK has also seen immense growth over recent years, where viewership of live and on-demand games across YouTube and Sky Sports has jumped from 1.4 million to over 20 million since the 2022/23 season.

This partnership aims to build greater awareness and educate more children and young people about the potential risks associated with gaming and gambling, both within a sporting context and beyond.

Simon Winfield, Interim CEO of Leicester Riders, said: “We’re excited to be working with Ygam. We have a deep admiration for their efforts in promoting gaming and gambling awareness among the youth of today.

“The Riders organisation takes seriously its responsibility to the young people who have entrusted us with their futures, both at Charnwood College and Loughborough University. A large part of that responsibility is ensuring that they are well set up for life beyond the Riders. Through Ygam’s education on the potential risks and dangers associated with gaming and gambling, we are fulfilling our commitment to ensuring their well-being and long-term success.

“We’re also excited at the prospect of helping to educate thousands of young people across Leicestershire, who we work closely with through the Leicester Riders Foundation. Through this partnership, we uphold the Club’s dedication to its local community, ensuring that we leave a lasting, positive influence on the lives of generations to come.”

Sacha Kent, Programme Lead for Education, Sports, and Youth at Ygam, said: “We are honoured to partner with Leicester Riders for the upcoming season and extend our reach within the sport of basketball. With gaming and gambling so heavily intertwined with professional sports, it is vital that we are doing all we can to safeguard all young people who participate in the sport they love.

“Leicester Riders do fantastic work in surrounding communities, including one of the country’s largest Basketball Apprentice schemes at Charnwood College, and a partnership with Loughborough University. The club’s community programmes also reach nearly 20,000 young people from across the city and wider county, and we are excited to use sport as a vehicle to make a real difference in the lives of young people, helping them navigate the digital world safely and responsibly.”

The partnership will involve key home games dedicated to Ygam and the charity’s work, with awareness raising and fundraising events throughout the season, alongside delivering Ygam’s City & Guilds Assured CPD training to all coaches and staff associated with the club.

More details about the partnership and the initiatives planned for the upcoming season will be announced soon.

The post Leicester Riders announce Ygam as Charity of the Year in groundbreaking British Basketball partnership appeared first on European Gaming Industry News.

Circa Million VII

Circa Survivor Hits Record-breaking Guarantee of $15 Million

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Circa Sports has done it again – the Las Vegas-based sports betting brand’s record-breaking professional football contest Circa Survivor reached 15,000 sign-ups as of 3 September, covering the guarantee of $15 million. Any additional signups will increase the prize pool, leading to the largest purse ever for this type of contest. Last year’s Circa Survivor guaranteed a $10 million prize pool and awarded a payout of $14,266,000. Reaching the guarantee has officially deemed this year’s Circa Survivor the largest professional football betting contest ever.

Also returning for the 2025-26 season, Circa Million VII features a $6 million guarantee. With 4570 entries as of 3 September, Circa Sports faces a $1,430,000 overlay. This means that Circa Million VII entries will have more implied value, as the prize pool will be supplemented by Circa Sports.

The new ultra-luxury survivor-style contest with a $1.5 million guarantee, Circa Grandissimo, sits at 49 entrants with a $100,000 buy in each.

To catch up on the action from the 2024-25 Circa Survivor season, stream “Circa Survivor: The Quest for $14.2 Million” now available on VSiN, The Sports Betting Network, spotlighting the high-stakes action of the world’s largest professional football contest. Produced by Longball Productions, the docuseries follows contestants from across the country as they compete in the 2024 Circa Sports Circa Survivor Pro Football Contest, which offered a history-making $14.2 million prize pool.

The post Circa Survivor Hits Record-breaking Guarantee of $15 Million appeared first on Gaming and Gambling Industry in the Americas.

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Gambling in the USA

Kindbridge Research Institute Launches “Stigma Stand Down” for Military Mental Health

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Kindbridge Research Institute (KRI), a national leader in behavioral addiction research, announced the launch of Stigma Stand Down (SSD), a Colorado statewide initiative dedicated to confronting stigma, breaking down barriers, and fostering resilience among active-duty service members, veterans, and their families impacted by mental health and gambling-related challenges.

Inspired by military “safety stand-downs,” SSD addresses the hidden burdens carried by those who serve, where stigma often prevents seeking help for mental health issues, including gambling disorder – a condition up to 3.5 times more prevalent in military populations than civilians. With over 60,000 active-duty, guard, and reserve personnel in Colorado, as well as the rapid growth of legalized sports betting since 2018, SSD arrives at a critical time to normalize conversations around mental health, PTSD, depression, substance use, and gambling-related harms.

“Stigma is a silent enemy that leaves our service members and veterans isolated, harming their families, units, and mission readiness. Stigma Stand Down is our frontline response: dismantling shame and delivering free, confidential, evidence-based care designed for military realities. We thank our partners for standing with us and call on more allies to help transform lives and build stronger communities,” said Mark Lucia, Director of Programming at Kindbridge Research Institute.

Key elements of Stigma Stand Down include:

• Education and Resources: Practical, no-jargon webinars, videos, and courses on gambling disorder, mental health, financial literacy, and stigma reduction, accessible via a dedicated, mobile-friendly website for leaders, families, and providers.

• Free Mental Health Support: Through a partnership with Kindbridge Behavioral Health – a specialized national telehealth provider for gaming, gambling, and mental health issues – military members and their families can access free, confidential virtual therapy sessions.

• Statewide Outreach: Multimedia campaigns, on-base distributions, geographically targeted ads, and veteran-led stories to reach rural and underserved areas, fostering a culture where seeking help is seen as strength.

• Self-Assessment Tools: An anonymous Gambling Self-Check (BBGS) screener providing immediate, personalized feedback to encourage early intervention.

SSD builds on insights from KRI’s 50×4 Vets initiative and partnerships with organizations including the University of Nevada Las Vegas, University of New Mexico, Cactus Advertising Agency, and Kindbridge Behavioral Health. This program was made possible through grants provided by the Colorado Division of Gaming and FanDuel.

The post Kindbridge Research Institute Launches “Stigma Stand Down” for Military Mental Health appeared first on Gaming and Gambling Industry in the Americas.

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Compliance Updates

MGCB Renews Licenses for Detroit’s Three Commercial Casinos, Highlighting Continued Community and Economic Impact

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The Michigan Gaming Control Board (MGCB) unanimously approved license renewals for Detroit’s three commercial casinos—MGM Grand Detroit, MotorCity Casino, and Hollywood Casino at Greektown—during its regularly scheduled public board meeting.

The annual approval follows a comprehensive review of each casino’s operations, regulatory compliance, and commitment to responsible gaming practices, as required under the Michigan Gaming Control and Revenue Act. The decision ensures that Detroit residents and visitors can continue to enjoy a safe, secure, and well-regulated gaming environment.

“Detroit’s commercial casinos are not only entertainment destinations but also major contributors to the city and state economies. By renewing these licenses, the Board reaffirms its commitment to a gaming industry that promotes integrity, accountability, and community benefit. Our oversight helps ensure that patrons have a fair and responsible experience, while Michigan residents continue to see the economic value generated by casino revenues,” said MGCB Executive Director Henry Williams.

The Detroit casinos play a vital role in supporting public services through wagering and sports betting taxes. Licensees are taxed at a rate of 19% on adjusted gross receipts, with 8.1% going to the state and 10.9% to the City of Detroit, along with development agreement payments. Casinos also pay an 8.4% tax on retail sports betting qualified adjusted gross receipts and annual fees that support the state’s regulatory functions. These funds help sustain city services, economic development, and state initiatives.

The MGCB also emphasized the importance of small business participation in the casino supply chain, with measures in place to broaden opportunities for local vendors and suppliers.

Each of Detroit’s three casinos will be eligible for renewal again in September 2026.

The post MGCB Renews Licenses for Detroit’s Three Commercial Casinos, Highlighting Continued Community and Economic Impact appeared first on Gaming and Gambling Industry in the Americas.

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