Compliance Updates
Rightlander enhances Soft2Bet’s marketing compliance across multiple jurisdictions
Partnership will strengthen marketing compliance in key markets including Italy, Sweden, Denmark, Romania and Ontario.
Soft2Bet, a leading provider of iGaming turnkey solutions, is pleased to announce a strategic partnership with Rightlander, a leading provider of compliance and monitoring solutions for the iGaming and affiliate marketing industries.
The partnership will strengthen Soft2Bet’s commitment to maintaining the highest standards of marketing compliance across key markets such as Italy, Sweden, Denmark, Romania, Ontario, Greece and Ireland.
Under the terms of the partnership, Rightlander will deploy its advanced compliance monitoring technology to ensure Soft2Bet adheres to affiliate and iGaming marketing regulations in those jurisdictions. Rightlander’s comprehensive suite of services will include website and social media monitoring and will provide Soft2Bet with robust tools to detect and manage compliance risks effectively.
This proactive approach will help identify and rectify any non-compliant content swiftly, ensuring Soft2Bet’s operations remain within regulatory frameworks.
The partnership will concentrate on ensuring compliance in key markets where regulatory scrutiny is particularly stringent. Rightlander’s expertise in these jurisdictions will provide Soft2Bet with the assurance that it is meeting all local regulatory requirements.
Jonathan Elkin, Sales Director, Rightlander, commented on the partnership: “We are thrilled to partner with Soft2Bet, a company that shares our commitment to high compliance standards. Our technology will provide Soft2Bet with the tools needed to navigate complex regulatory environments effectively and maintain their reputation for integrity and trustworthiness.”
David Yatom Hay, General Counsel of Soft2Bet, added: “Ensuring compliance is a core component of our business strategy as we expand into new markets. Partnering with Rightlander gives us confidence that we can uphold these standards across all our operations, delivering a safe and secure experience for our customers.”
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Australia
New Harm Minimisation Measures for Pubs and Clubs with Gaming Machines Come into Effect in New South Wales
Pubs and clubs in New South Wales with gaming machines are now required to comply with important new measures intended to embed a culture of harm minimisation in venues to support people at risk of gambling harm.
Venues with more than 20 gaming machines now need to have a dedicated Responsible Gambling Officer (RGO) on duty while gaming machines are in operation.
Under the changes, licensed venues are also banned from placing any signage or advertising relating to gaming machines either on, or visible from, an Automatic Teller Machine (ATM) or EFTPOS terminal.
Any sign that advertises or gives direction to ATMs or EFTPOS terminals will also not be allowed to be visible from a gaming machine or any part of a gaming area.
Venues will be given a month’s grace period to ensure they are compliant with the new ATM signage rules before enforcement activity commences in August.
The NSW Government has consulted industry and stakeholders on the new requirements.
Venues will be responsible for identifying and training suitable staffs to fulfil the role of Responsible Gambling Officers, who will help identify and support patrons displaying concerning gambling behaviour, make referrals to gambling support services and facilitate requests for self-exclusion.
The number of officers required to be on duty will be scaled depending on the number of gaming machine entitlements a venue has.
Venues will also be required to keep a Gambling Incident Register to record details of occurrences including where a patron displays behaviour that indicates they are at risk of, or experiencing gambling harm, and any requests for self-exclusion.
Further changes will be rolled out from 1 January 2025, when all ATMs must:
- Be located at least five metres from the entry to a gaming room or area where gaming machines are located.
- Not be visible from:
- The entry to a gaming room, or area or room where gaming machines are located.
- A gaming machine.
Liquor & Gaming NSW inspectors have already commenced visiting venues across the state to ensure they are aware of the new 1 July obligations, and will be providing further guidance to industry about the changes that apply from 1 January 2025.
Minister for Gaming and Racing David Harris said: “We know that gaming machines represent the most serious risk of gambling harm, impacting individuals and their loved ones.
“The NSW Government is committed to implementing gambling reform to reduce these harms, including this introduction of Responsible Gambling Officers in pubs and clubs, and changes to the placement and visibility of ATMs in venues.
“Responsible Gambling Officers will work to identify those patrons most at risk, or who are already experiencing gambling harm, check on their wellbeing and help refer them to support services if required.
“Having cash dispensing facilities further away from gaming machines encourages a clean break in play for patrons who may be losing track of what they are spending.
“We’ll be monitoring compliance in these areas closely to see if we need to look at strengthening harm minimisation laws even further.”
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Compliance Updates
Gentoo Media signs partnership agreement with SkyCity for automated brand protection tool GiG Comply
Gentoo Media has today announced a new partnership agreement with New Zealand brand, SkyCity, Australasia’s leading gaming, entertainment and hospitality businesses, for the provision of its automated compliance and brand protection tool, GiG Comply.
The agreement will reinforce SkyCity’s commitment to responsible gambling, safeguarding their brand through ensuring regulatory compliance across its various marketing efforts. GiG Comply will allow SkyCity to monitor that its affiliates are following their brand guidelines and regulatory requirements, ensuring that its marketing efforts remain compliant.
The agreement demonstrates both parties’ dedication to upholding the highest standards of compliance and brand protection through monitoring that regulatory requirements are followed and respected. SkyCity will now be able to effectively adapt to the dynamic landscape of the iGaming industry and its ever changing regulatory demands.
Rasmus Bank Nielsen, Head of GiG Comply, said: “We are thrilled to add SkyCity to our growing list of partners for GiG Comply, and we look forward to assisting them with their compliance strategy, safeguarding their brand. We hope our new partnership with SkyCity is the start of a long standing collaboration to strengthen their affiliate marketing compliance, ensuring that they will remain in control of all of their marketing, and are in line with responsible gaming.”
Mads Birch Jespersen, Director of Marketing & Media from SkyCity says: “In a rapidly evolving online casino landscape like New Zealand and given the comprehensive compliance standards that SkyCity is determined to uphold, GiG Comply offers an additional filter for us to meet these standards. The tool allows us to explore and expand our online presence, while keeping everything in line within our regulatory strategy.”
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Compliance Updates
The Danish Gambling Authority Will Have More Response Options with Amendment of the Gambling Act
On 2 May, the Danish Parliament adopted the Act on Amendment of Act on Gambling. Among other things, the amendment of the Gambling Act means that the Danish Gambling Authority from the 1st of July 2024 will have more response options i.e., options to issue orders and reprimands.
Until last month, the Danish Gambling Authority had the option to warn the licence holder or report it to the police when the Danish Gambling Authority found a breach of the gambling legislation.
However, in the future, when the Danish Gambling Authority finds a breach, the Danish Gambling Authority can issue an order and/or a reprimand. If the licence holder fails to comply with the order or does not meet the deadline, the breach may result in a report to the police or the licence may be revoked.
The amendment of the Act also means that the Danish Gambling Authority must publish court rulings where the outcome is a verdict of guilty or a partial verdict and fines issued for breaches found after 1 July 2024 on the Danish Gambling Authority’s website for five years.
On Spillemyndigheden.dk, you will find a full list of all reactions issued by the Danish Gambling Authority. You will find the list “Rulings and reactions” under “News” in the menu. The list enables you to filter by type of reaction and field of law.
The post The Danish Gambling Authority Will Have More Response Options with Amendment of the Gambling Act appeared first on European Gaming Industry News.
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