Latest News
Xtremepush appoints Morten Tonnesen as Chief Growth Officer to accelerate expansion
Xtremepush, the leading provider of CRM and loyalty marketing powered by AI, has announced the appointment of Morten Tonnesen as Chief Growth Officer.
An accomplished executive with over a decade of experience driving success at major gambling and technology companies, Tonnesen will lead growth initiatives across the entire organisation as Xtremepush cements its market leadership as a provider of next-gen solutions for the betting and gaming industries.
As CGO, Tonnesen will own responsibility for Xtremepush’s continued push to establish relationships with tier-one operators, partnerships, and marketing. In addition, his role will extend beyond those areas as he leads from the front on sales, product, and overall corporate strategy, leveraging his industry expertise and proven track record in scaling businesses.
Tonnesen is a seasoned executive with a proven track record in the online gambling and technology sectors. With over a decade of industry expertise, he comes from his latest venture Shape Games where as CCO and a major shareholder, he was part of driving the company’s success and subsequent exit to Kambi in 2022. Prior to that he co-founded and successfully exited sports betting operator BetWarrior, now a major operator in LatAm.
His entry into online gambling was with PokerStars where he rose to head up global marketing as the company grew to take up 75% market share, launching sports and casino in the lead-up to its sale and listing. Tonnesen’s addition follows a period of significant momentum for Xtremepush, including the recent opening of a Brazil-based office and partnerships with major operators across Latin America. His appointment demonstrates Xtremepush’s focus on scaling its organisation with top-tier leadership as demand accelerates for its innovative AI-powered platform.
Tommy Kearns, CEO of Xtremepush, said: “Morten is a heavyweight addition to our leadership team who brings invaluable perspective from both the operator and supplier sides of the gaming industry.
“His entrepreneurial mindset, data-driven approach, and demonstrated success growing companies make him the ideal person to guide our expansion as we capitalise on increasing demand for our innovative AI-powered platform. He is a great addition to the ambitious culture we have created at Xtremepush.”
Morten Tonnesen, CGO of Xtremepush, said: “Xtremepush has developed the best solution I have seen on the market for giving operators a sustainable competitive advantage by combining real-time data, AI, gamification and best-in-class CRM functionality into one unified platform.
“I’m thrilled to join such a talented, driven team who are so intent on achieving the business objectives of customers. I look forward to employing my extensive industry background to propel Xtremepush’s growth across all facets of the business during this exciting period.”
eSports
Max Verstappen to attend GAMERGY, the world’s largest esports, gaming and entertainment event
In an exciting announcement for motorsports and gaming fans alike, three-time Formula 1 World Champion Max Verstappen will be making a special appearance at the GAMERGY event for the exciting Heineken Player 0.0 Global Final in Madrid this December. This immersive entertainment and gaming Experience promises to bring together the worlds of motorsport and gaming, offering fans a unique experience.
GAMERGY, one of the largest global gaming and esports events, will take place in Madrid this December from the 13th-15th, 2024. The 10th edition of the event will host exhilarating activities featuring cutting-edge technology, live competitions, traditional sports activations and phygital interactive experiences that cater to a wide audience.
“In the past few years, we have seen how the traditional sports and gaming ecosystems have come closer together in innovative and immersive ways. At our most recent GAMERGY México edition, we saw our tennis, football, boxing, skateboarding and paddle activations being amongst the most popular gaming fair attractions. We are very excited to partner with Heineken in adding Player 0.0 to the digital fandom,” said Cristina Carranza, Global Head of Sales at GGTech.
Heineken® Player 0.0 Global Final featuring Max Verstappen
23 finalists from all around the world will be joining us in Madrid for a simulated racing competition with the aim of winning the title of Player 0.0 Global Champion. Expect a high-octane race where the finalists will demonstrate their skills, speed and agility. During the Player 0.0 Global Final, festival goers will also have the once-in-a-lifetime opportunity to see Max Verstappen on stage. This unique experience is expected to draw immense crowds and therefore fans are encouraged to arrive early.
Exclusive Merchandise and Memorabilia
Fans attending the event will have the opportunity to purchase exclusive GAMERGY merchandise. Limited-edition collectibles will be available for purchase. Don’t miss the chance to take home a piece of history!
The post Max Verstappen to attend GAMERGY, the world’s largest esports, gaming and entertainment event appeared first on European Gaming Industry News.
Latest News
Zillion Games launches new slot game Muertos Fortuna
Step into the vibrant world of Muertos Fortuna, an exciting slot game featuring 3D animation and engaging features.
Muertos Fortuna, inspired by Día de los Muertos and Halloween, brings vibrant animations and the unique presence of Catrina Muerte, who may appear during gameplay to interact and cheer you on with fun phrases, adding an engaging element to the experience.
Key features include a random fortune multiplier of x1, x2, or x4 on every spin, expanding wilds that cover entire reels, and a Scatter Free Spins feature with enhanced multipliers. Players can also spin the Two-Level Wheel of Fortune for a chance to win free spins and unlock one of three Wilds: Sticky, Shifting, or Expanded Wilds.
Prepare for a thrilling and dynamic experience with Muertos Fortuna, a game that should be part of the casino portfolio by October!
The post Zillion Games launches new slot game Muertos Fortuna appeared first on European Gaming Industry News.
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