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INSIDE THE POCKET LAUNCHES FREE-TO-ENTER $100k PRO FOOTBALL SURVIVOR GAME TO PROMOTE BROADER INDUSTRY ADOPTION

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Inside The Pocket (ITP), the world’s only free-to-play and pay-to-play (F2P & P2P) aggregation platform, has launched Pro Football Survivor, an exciting new F2P game that offers industry professionals a jaw-dropping $100k prize ($50k to the winner, and a further $50k to their nominated charity) ahead of the upcoming 2023/24 Pro Football season, which gets underway on 7 September.

Pro Football Survivor is aimed at engaging all businesspeople at the intersection of sports betting and business, media and igaming, alongside a wider ecosystem – from leagues to agencies, across hospitality providers, caterers and even restaurants.

The popular Survivor format simply asks all participants to pick a non-reusable team to win every week throughout the entire Regular Season and the Playoffs. This ease of play is the reason for its recognised acquisition and retention strengths around repeat visits and improved dwell-time (as players routinely return to check results and their respective standings against colleagues and friends on the leaderboard, which is settled and updated after each game day).

The competition rules are as follows:

  • Register at: https://itpsurvivor.io/survivor/
  • Each week during the Pro Football season and playoffs, you must pick the winner of a game.
  • You can only choose each team once throughout the entire season, including the playoffs and the Pro Football Championship game in Las Vegas.
  • Only the final results at the end of regulation time will count. If a game you select is tied at the end of regulation, the selection will be deemed to have lost, regardless of overtime.

The game is now open to entries and industry peer-to-peer sharing across an evolving landscape of diverse players and companies which represent a wide spectrum of commercial intersectionality. ITP continues to stand alone in the F2P and P2P content market in that, via a single integration, it opens up an entire market of 20+ free-to-play and pay-to-play content providers to satisfy sports and casino needs around the world, irrespective of the data environment.

Hussain Naqi, Founder and CEO of Inside The Pocket, said: “No matter what Al Pacino said in Any Given Sunday, it’s actually a game of inching along, surviving week-by-week, and outlasting your rivals. So, join us for Pro Football Survivor and stand a chance to win big while also supporting a great charitable cause! It’s a fun way to learn more about America’s favourite sport, or flex your bragging-rights if you know the game well. It takes under a minute each week, and hopefully you’ll be coming back every week to play!�

“We’ve launched Pro Football Survivor to help people understand how we’re different. And it’s a broad church out there whom we want to engage, shining a light on the wide-ranging solutions that our unique platform can provide when it comes to acquisition and retention.

“We’re focused on B2B clients, whether that’s in sports media, the betting and gaming space, the hospitality industry, the restaurant sector or any other party amongst a varied Venn Diagram of interconnectivity. At ITP, we want to house many new potential partners under this same roof, such is our platform’s ability to target specific recreational player-groups and fulfil nuanced acquisition and retention goals.

“At ITP, we don’t view the landscape merely in terms of games. Rather, we think about the space as an entire ecosystem and strategy which we specifically cultivate as a flexible and ever-evolving piece of content for an overlapping and interdependent chain of companies to whom we can now demonstrate the multifaceted solutions of ITP.

“We have content of our own. We have an aggregation layer where we’ll put competitors side-by-side. We offer best-in-class data deals. In short, our unique platform drives new levels in acquisition and retention through its multiplicity of games, bespoke localised strategies and a quick-fire integration which averages just under three weeks in duration. This allows our partners to plan globally but think locally, mitigating regulatory risk from the patchwork quilt of state-by-state regulation in North America to LatAm, Africa and APAC.

“Perhaps our biggest challenge is to make people understand that variety is our touchstone. You can’t just back one horse, lest it become a flogging horse. Instead, companies need to be rolling out a variety of different products. We want our registrants to come to see this Survivor game as a sticky and intuitive free-to-play product that reliably gets people coming back each week. It has that crucial repeat-engagement attribute where everyone can quickly see the value proposition.�

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iGB L!VE opens in London

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The 2025 edition of iGB L!VE opened today (2nd July) at it’s new ExCeL London home. iGaming professionals made full use of ExCeL London’s transport infrastructure with Elizabeth Line and Docklands Light Railway trains full of visitors celebrating the show’s relocation to the Capital.

Organisers are seeking to grow the iGB L!VE attendance and, in the process set another record for the event. The 2024 edition, which was the last to be held in Amsterdam attracted 9,788 unique attendees, surpassing the 7,299 at iGB L!VE 2023 and was nearly double the 5,022 at iGB L!VE 2022. The 2025 edition of iGB L!VE will be the biggest on record, providing attendees with access to over 22,000 sqm of product innovation and inspiration.

Claire Williams OBE, the former leader of the Williams Formula 1 racing team and one of the most prominent and successful women in F1 history provided the iGB L!VE 2025 keynote.

Exploring the best practice parallels which can be drawn between the data-driven worlds of F1 and iGaming, Claire Williams noted: “There are a number of ways that Formula 1 can inspire businesses and provide tangible takeaways for iGaming operators of all sizes, from product innovation to navigating entry into new markets. As well as key requirements such as having a dynamic leadership, a culture of continuous improvement, hiring the very best problem solvers and being the first to embrace technology advances, F1 also demands the organisational agility that’s necessary to nuance strategy in what is an ultra-competitive space. “

Described as the TED of iGaming, iGB L!VE features a mix of highly practical case studies, data presentations and panel discussions on best practices across operators and affiliates. Topics include innovations in in-play betting, how to use IP and branding to protect competitive advantage, integrated marketing and SEO strategies, how to build links when no one wants to talk about gambling, as well as market dives into LatAm, UAE and Italy. The full programme can be viewed at:https://www.igblive.com/event-schedule

The post iGB L!VE opens in London appeared first on European Gaming Industry News.

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THE BATTLE OF POLYTOPIA ANNOUNCES GLOBAL WORLD CHAMPIONSHIPS WITH $10,000 PRIZE POOL

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Midjiwan, the award-winning independent studio behind The Battle of Polytopia has today announced The Polytopia World Championship with a prize pool of $10,000 USD and a live final broadcast from Stockholm.

The Polytopia World Championship is set to launch this fall, uniting players from across the globe in an epic showdown of fast-paced strategic mastery. The tournament will be themed to Battle of the Tribes. Players will choose to compete with one of Polytopia’s 12 in-game tribes; each with a unique regional theme and skillset.

The tournament will begin with open qualifiers, giving everyone a chance to prove themselves. From there, players will advance through tribe-specific playoffs and head-to-head elimination rounds, each match bringing them one step closer to glory.

The top six players will earn a spot in the live finals in Stockholm on December 6: an in-person event streamed online for fans worldwide. In addition to live commentary of the tournament, the fan event will also provide behind-the-scenes content from the Midjiwan team.

The winner will be awarded a prize pool of $10,000; making this tournament the biggest competitive event in The Battle of Polytopia’s nine year history.

Christian Lovstedt, CEO of Midjiwan AB, commented: “This marks a major new step for Polytopia’s competitive scene, featuring a fresh tournament format and enhanced broadcasting that makes it even more exciting for viewers to watch, learn, and get inspired by the world’s top players.“

The matches will be played on the Polytopia Official Space on the Challengermode esports Platform.

The planned dates are:

September:

  • Sep 13–14

  • Sep 20–21

  • Sep 27–28

October:

  • Oct 4–5

  • Oct 11–12

  • Oct 18–19

November:

  • Oct 25–26

  • Nov 1–2

  • Nov 8–9

Nov 22–23

  • Faceoff

  • Final Qualifier

Dec 6

  • World Championship Live Event

The post THE BATTLE OF POLYTOPIA ANNOUNCES GLOBAL WORLD CHAMPIONSHIPS WITH $10,000 PRIZE POOL appeared first on European Gaming Industry News.

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Electrifying twist on the traditional Roulette

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SA Gaming is thrilled to announce the launch of Ultra Roulette! It is a thrilling new twist on traditional Roulette! Instead of giving a fixed payout like traditional Roulette offers, Ultra Roulette gives random numbers each round with “Ultra” bonus multipliers!

Ultra Roulette uses a single-zero Roulette, and comes with all available bet options offered in traditional Roulette – Split Bets, Street Bets, Corner Bets, etc. The biggest twist comes when the betting time ends – 1 to 5 random numbers will be assigned with a special multiplier known as an “Ultra” bonus multiplier, ranging from 50x to 1,000x – applied to straight bets only. This is truly a breathtaking experience as the payout is known after the countdown ends, giving unprecedented fun and excitement!

The post Electrifying twist on the traditional Roulette appeared first on European Gaming Industry News.

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