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MiFinity announced as Worldline’s premium partner for its Digital Wallet

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MiFinity, the leading iGaming payments provider, is proud to announce its strengthened partnership with Worldline. Through this collaboration with one of the global leaders in electronic payments, MiFinity will offer its digital eWallet to more gaming companies around the world.

Worldline provides iGaming merchants with a single interface to manage their payment providers through its solution Worldline Payment Orchestration. MiFinity and Worldline will work closely to help merchants maximise acceptance rates and route payment traffic to the optimal payment service in countries worldwide.

Paul Kavanagh, CEO at MiFinity, said: “We partnered with Worldline in 2018, and since then have demonstrated the essential role that our eWallet plays within the Worldline payment ecosystem. The MiFinity eWallet is the fastest growing eWallet in the iGaming space, offers multiple payment methods and has an exceptionally high acceptance rate, so we’re delighted to be recognised by Worldline as their premium digital eWallet provider.”

The partnership is a win-win for both companies. Merchants making use of Worldline’s Payment Orchestration solution will benefit from MiFinity’s expertise in the gaming industry, and MiFinity will be prioritised in API development to create even better integration between the companies’ respective platforms as well as synergy in other departments.

It’s also excellent news for the iGaming customers, who will benefit from an improved seamless customer experience when using their favourite MiFinity eWallet.

As part of MiFinity’s commitment to its customers, the brand has recently launched its new native app and desktop experience. Utilising the latest technology and native architecture available in the app market, the MiFinity eWallet provides a best-in-class user experience, one of the reasons the company are experiencing thousands of account signups daily.

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American Gaming Association

AGA Launches “Play Smart from the Start” Consumer Hub to Help Players Game Responsibly

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14 minutes ago

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June 26, 2025

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The American Gaming Association (AGA) announced the launch of the Play Smart Consumer Hub, a new online resource designed to help consumers game responsibly. The hub builds on AGA’s Play Smart from the Start, a messaging platform that encourages players to make informed choices and develop habits that keep gaming fun.

“The AGA is committed to making responsible gaming a seamless part of the player experience. Part of the fun of gaming is that everyone plays differently, but no matter how or where you play, staying in control starts with habits that work for you. The Play Smart Consumer Hub provides players with straightforward, actionable tools to help them stay in control and keep gaming fun,” said Bill Miller, president and CEO of the AGA.

Grounded in player research, Play Smart from the Start centers around three key principles:

• Right State of Mind: Start every game with the right mindset—stay present, know your limits, and play on your terms.

• Know the Game: Understand the rules, odds, and bet with intention.

• Act Intentionally: Set a budget, take breaks, and stay aware, win or lose.

The Play Smart Consumer Hub offers practical tools, including:

• A Pre-Play Checklist to help players assess their mindset and set personal limits before betting.

• A Know the Game section that demystifies odds, house advantage, and common sports betting terms.

• A Responsible Gaming IQ Quiz that allows players to evaluate their gaming habits.

• Easy access to support resources like the National Problem Gambling Helpline (1-800-GAMBLER) and state self-exclusion options.

In addition to the consumer tools, the platform also features an Industry Toolkit, providing operators and other stakeholders with resources, including messaging guidance, creative assets, customer communications and activation ideas to support the integration of consistent, responsible gaming programs.

“Whether an operator or supplier is building a new responsible gaming program or looking to refresh existing efforts, this toolkit makes it easy to deliver consistent, player-first messaging across every customer touchpoint,” Miller said.

The Play Smart Consumer Hub is now live at playsmartfromthestart.org.

The post AGA Launches “Play Smart from the Start” Consumer Hub to Help Players Game Responsibly appeared first on Gaming and Gambling Industry in the Americas.

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ThrillTech powers Paf with bespoke, player-funded jackpot solution

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14 minutes ago

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June 26, 2025

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New partnership will drive revenue and monetisation across Paf’s gaming ecosystem through bespoke side-bet mechanic

Nordic-based gaming operator Paf has partnered with ThrillTech, the specialist B2B provider of licensed, player-funded jackpot mechanics, to launch its innovative side-bet jackpot products across Paf’s gaming portfolio.

The integration will see ThrillPots™ deployed across key verticals, enabling Paf to deliver engaging, compliance-led jackpot experiences designed to increase session value, drive incremental GGR and boost monetisation—without disrupting existing revenue streams.

Unlike traditional jackpots, ThrillTech’s products are fully licensed and funded directly by players via opt-in side bets, giving operators access to new revenue opportunities while maintaining regulatory standards. The rollout was achieved through a seamless technical integration and will be made available across multiple markets, including Finland, Sweden and Estonia.

“This partnership with Paf is a milestone moment for ThrillTech,” said Faye Williams, Head of Business Development at ThrillTech. “Paf is one of the most respected operators in the Nordics and their focus on social responsibility makes them an ideal partner for our licensed jackpot ecosystem. We’re thrilled to bring our customisable side-bet jackpots to their players.”

ThrillTech’s flagship jackpot products serve complementary purposes: For example, ThrillPots™ drives incremental monetisation through pooled side-bet mechanics, while ThrillDrops™ delivers real-time, rule-based rewards that enhance engagement.

Kim Johansson, Chief Gaming Officer of Paf, added: “ThrillTech’s jackpot mechanics offer a fresh and modern take on how to create value for both players and operators. We’re excited to be able to offer this concept to our players and to further explore the possibilities of bespoke jackpot campaigns.”

Founded in 1966, Paf is a licensed operator known for its commitment to responsible gaming, community reinvestment, and innovation in regulated markets.

The addition of ThrillTech’s jackpots further enhances Paf’s platform with tools that support sustainable growth and player-friendly features.

The post ThrillTech powers Paf with bespoke, player-funded jackpot solution appeared first on European Gaming Industry News.

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QTech Games strengthens its elite suite with Bigpot Gaming

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14 minutes ago

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June 26, 2025

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Emerging-markets leader expands its all-encompassing library with exciting new slots portfolio

QTech Games, the leading game aggregator for all emerging markets, has signed its latest provider partnership with Bigpot Gaming, enabling its platform customers to access the supplier’s innovative and multi-faceted slots catalogue.

Bigpot Gaming, an exciting challenger studio in the igaming arena, draws from a deep well of slot games – including titles such as Quests Of Olympus, Mega Sevens, Golden Kitty and Journey To The Abyss – which form an eclectic range of popular titles.

Bigpot Gaming specialises in developing high-quality online slot and table games which are RNG-certified and fully compliant with international regulatory standards. To underscore this commitment to fairness, Bigpot Gaming is certified by four recognised test laboratories in GLI, BMM, GA and iTech Labs.

The agreement also broadens Bigpot Gaming’s global scope, targeting emerging markets and creating new revenue streams. As the fastest-growing aggregator over the past few years, QTech’s platform offers the most expansive gaming portfolio around, localised for each region, retention and marketing tools, and 24/7 local-language support.

QTech Games CEO, Philip Doftvik, said: “It’s another feather in our cap to have integrated more premium content, this time from Bigpot Gaming. We will continue to raise the bar and shape a localised experience for global players. And we can’t wait to witness how these games perform across a range of untapped markets which, in many cases, represent new territory for Bigpot Gaming.”

David Shon, Global Sales Executive at Bigpot Gaming, added: “Bigpot Gaming stands out as a fast-growing rookie studio for slots games and a real revenue-driver for digital casinos, always offering players a fresh yet familiar gaming experience.

“This collaboration marks another crucial step in our company’s worldwide growth strategy, and. Bigpot Gaming is targeting the finest content aggregators to improve our visibility and influence in the sector, and QTech Games sets the gold standard for emerging markets.”

The post QTech Games strengthens its elite suite with Bigpot Gaming appeared first on European Gaming Industry News.

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