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Danske Spil Extends Long-Standing OpenBet Partnership With New Three-Year Contract

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OpenBet, a leader in sports betting entertainment, has extended its long-term partnership with Danske Spil, reaffirming its position as a leading provider of sports betting technology, content and services to World Lottery Association (“WLA”) members across the globe.

The leading Danish lottery and gaming operator has renewed its trust in OpenBet, extending its existing contract to the end of 2025, with the option of an additional year included. The commitment shown by Danske Spil ensures OpenBet remains an integral partner of the lottery’s established sportsbook brand, Oddset, powering its unrivalled mobile and online sports betting platform, as well as more than 2,700 retail betting terminals across Denmark.

With this new contract extension, both companies will collaborate closely to engineer match-winning strategies for the highly regulated Danish market. Ahead of this winter’s World Cup tournament, Oddset will implement new features to assist with customer acquisition efforts, as well as access OpenBet’s premium content proposition powered by SportCast, consisting of the pioneering BetBuilder product and its pre-canned version.

This latest agreement demonstrates OpenBet as a leading sportsbook provider to lotteries worldwide, with seven WLA members currently live with its sports betting technology, content and services.

Karsten Fogh Holanng, CEO of Danske Spil, said: “OpenBet has been a valued partner of Danske Spil since 2013, and we remain extremely impressed by the company’s continued ambitions to elevate the sports betting experience.

“With this contract extension, we are in a stronger position to further evolve our online and retail offering, bringing the safest and most exciting products for bettors to enjoy. OpenBet has raised the game and we are looking forward to offering the widest range of products and markets to our loyal customer base.”

Nikos Konstakis, Chief Product Officer at OpenBet, said: “We are delighted that our long-term partner, Danske Spil, has shown its commitment to our platform technology, content and services. Denmark is one of the most competitive regulated markets in Europe and we will continue working closely with Danske Spil, the market leading lottery and gaming operator to ensure it has all the products required to differentiate itself, as well as become the operator of choice for bettors as they seek world-class betting experiences.

“Crucially, Danske Spil’s decision to trust OpenBet for a further three years reiterates why we are the leading sportsbook provider for WLA members. We are more determined than ever to work alongside lotteries to deliver quality and robust sports betting products and services.”

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Darwin Filho CEO of Esportes Gaming Brasil

Esportes Gaming Brasil announces Rita Cunha as Chief Growth Officer

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Esportes Gaming Brasil, the group behind the brands Esportes da Sorte and Onabet, has appointed Rita Cunha as Chief Growth Officer (CGO). In her role, she will focus on driving the group’s organic growth, boosting commercial performance, and consolidating data-driven, customer-centric initiatives.

“The iGaming sector is undergoing a period of rapid and highly competitive expansion,” notes Rita Cunha. “I’m excited to join Esportes Gaming Brasil with the mission of transforming data into agile decision-making, strengthening our owned channels, and creating experiences that maximize user value—from the first interaction to long-term relationships,” she explains.

With over 20 years of experience in e-commerce and technology, Rita has built a career leading growth and marketplace strategies at companies such as PicPay—where she led PicPay Shop—as well as stints at Mosaico (Buscapé), Zoom, Passei Direto, and Match.com. Known for her data-driven business mindset, she brings acquisition, retention, and engagement strategies that have consistently delivered exponential results for high-traffic digital companies.

“Rita’s arrival reinforces our strong growth strategy grounded in technology, without compromising the user experience,” says Darwin Filho, CEO of Esportes Gaming Brasil. “Her experience with digital operations, combined with a 360° view of the customer journey, will be essential as we expand our market share in Brazil’s regulated environment.”

The post Esportes Gaming Brasil announces Rita Cunha as Chief Growth Officer appeared first on Gaming and Gambling Industry in the Americas.

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Altenar agrees sponsorship extension for Isle of Man Marathon

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Sportsbook provider builds on commitment to local sporting initiatives by extending sponsorship deal to 2027

Altenar, a leading sportsbook and iGaming software provider, has agreed to sponsor the 2025 Isle of Man Marathon and Half Marathon for another three years, taking its agreement up to 2027.

This year’s edition of the popular event will take place on 10th August and will mark the third year of the provider’s sponsorship deal, which forms part of its broader strategy to invest in the Isle of Man community.

At the heart of the action, Altenar’s Chief Financial Officer (CFO) John Quaye will once again take to the undulating course, reinforcing the provider’s dedication to hands-on local engagement. This year, participants will also receive newly designed medals, t-shirts, and trophies, while extra medals will be awarded to winners of the Isle of Man Marathon Championships.

Fundamental to Altenar’s strategy is forging successful ties with Isle of Man locals and finding proactive ways to reinforce its affinity with the area. As part of its wider CSR goals, Altenar has also signed a new deal to sponsor the island’s Gran Fondo cycling race, further expanding its presence in the sporting scene.

John Quaye, CFO at Altenar, said: “We are delighted to support the Isle of Man Marathon and Half Marathon for a third year. It has been such a rewarding journey, and we’ve thoroughly enjoyed being part of such a meaningful local tradition. We are also pleased to announce that Altenar will remain the official sponsor for another two years at least.

“Being able to actively support our community and engage in events like this is something we take great pride in at Altenar.”

The post Altenar agrees sponsorship extension for Isle of Man Marathon appeared first on European Gaming Industry News.

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PG Soft releases fantasy-fueled Dragon’s Treasure Quest

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PG Soft, a world-class digital mobile games company, has unveiled its fantasy-fueled video slot, Dragon’s Treasure Quest. The game is presented within a  5-reel, 3-row frame and features expanding reels and multipliers.Players must track down hidden treasures while navigating through legendary lore to find Wilds and Scatters, represented by a dragon eye and treasure chest respectively.

The Dragon Wild symbol only appears on reels two, three, four and five, and substitutes for all symbols except the Scatter symbol. Four Scatter symbols found anywhere will trigger the Free Spins Feature with 15 free spins – each additional Scatter symbol will trigger two more free spins. It’s possible to retrigger Free Spins.

At the end of every winning free spin, the total win for that spin is multiplied by both the multiplier at the bottom of the reels and the combined multipliers from the multiplier symbols on

the reels. Any multipliers collected during free spins will be accumulated and will remain at the bottom until the end of the Free Spins Feature.

Players can also take advantage of the Expanding Reel Window feature in Dragon’s Treasure Quest. At the start of each spin, all reels begin with three large reel windows. After each cascade, any reel window involved in a winning combination is split into two smaller windows—boosting the number of ways to win with every round.

A final element is the Multiplier symbol which is in play for any spin within the main game. One or more Multiplier symbols with values ranging from x2 to x100 may appear on the reels. At the end of the spin, all multipliers from the Multiplier symbols on the reels will be added together, and the total win for that spin will be multiplied by the total multiplier. The Treasure Chest may randomly add additional Scatter symbols if there are 1, 2 or 3 Scatter symbols present.

PG Soft’s spokesperson commented: “Dragon’s Treasure Quest delivers an action-packed reels adventure packed with exciting moments as players spin through a magical realm. Dragon’s Treasure Quest captures the spirit of heroic quests and the fiery power of dragons, keeping the adrenaline red hot with every spin.”

The post PG Soft releases fantasy-fueled Dragon’s Treasure Quest appeared first on European Gaming Industry News.

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