

Canada
Regulations on Online Gambling in Canada Have Changed. Here’s How the Provinces Are Responding
The gambling industry in Canada is getting a shakeup—and that’s good news for Canadians! The changing laws mean that Canadians now have more options when it comes to online gambling.
While some provinces have already embraced the change, others are slower to adapt. We’ll explain how Canadian gambling laws have changed, which provinces are implementing changes, and what this means for Canadians.
Canada Opens Up to Online Gambling
Though changes in the Canadian gambling landscape may just now be becoming apparent in some provinces, the shift began last year. In August 2021, Bill C-218 came into effect. The bill changed the Canadian Criminal Code to make single-event sports betting legal.
Before the change, only parlay bets were legal. This restriction gave Canadians far fewer options when it came to gambling, particularly sports betting.
The government touted the change as a chance to strengthen the economy and keep Canadians safer. This choice was partly influenced by the fact that many Canadians have already engaged in single-event sports betting online via grey market websites.
Another important aspect of Bill C-218 is that it allows sports betting to occur in both physical casinos and online. By allowing provinces to offer gambling online, the government hopes to limit the use of the grey market.
Canadians were able to use these websites because they weren’t operating on Canadian soil, meaning it technically wasn’t illegal to use them. The changing laws are intended to combat the grey market and bring competition back to Canada.
However, provinces have all been moving at their own pace when it comes to moving forward with the expanded regulations.
Which Provinces Have Started Offering Online Gambling?
With such a huge shift in the industry, many provinces are also taking the opportunity to launch or expand their iGaming offerings. However, each province is going by a different timeline, and not all provinces currently have the same regulations.
Ontario
Ontario was the first province to fully regulate online gambling with its new provider, iGaming Ontario (IGO). This provider is a subsidiary of the Alcohol and Gaming Commission of Ontario (AGCO) and was launched in April 2022. The IGO offers esports betting as well as online casinos from third-party operators.
This is great news for Ontarians, as we already see a lot of competition in the online gambling space. In fact, there are so many great online gambling websites that players might have trouble choosing. That’s where review websites like casinosource.ca come in handy. With the launch of iGaming Ontario, the province is setting an example for a new framework for the rest of the country.
Quebec
Quebec currently has one government-regulated website that offers online gambling. Espacejeux started offering single-event betting as soon as the new law was enacted.
Even after the change, Loto-Québec was still concerned about the grey market in Canada. However, they are making strides toward crushing the competition by partnering with online casino game providers like High 5 Games.
British Columbia
British Columbia was well positioned to enact the new online gambling regulations and offered single-event betting immediately. The British Columbia Lottery Corporation (BCLC) launched its PlayNow Sportsbook website as soon as the laws were allowed on August 27, 2021.
PlayNow.com remains BC’s only regulated online gambling website. At this time, there is no known plan for third-party expansion.
Manitoba
Manitoba also allowed single-event online gambling as soon as it was allowed. Manitoba, along with Alberta and Saskatchewan, is part of the Western Canada Lottery Corporation (WCLC). As part of this agreement, all provinces in the WCLC have access to the Sport Select online gambling website.
Manitoba also has a long-standing agreement with BCLC, allowing Manitobans access to the PlayNow website.
Alberta
Alberta didn’t get on board with the new laws allowed by Bill C-218 right away. Unlike the previously mentioned provinces, single-event betting wasn’t offered by the Alberta Gaming, Liquor and Cannabis Commission (AGLC) until September 2021.
Similarly to Ontario, Alberta also welcomed third-party competitors along with their launch. Albertans can also gamble online at Play Alberta, the only provincially owned online gambling website.
The Atlantic Provinces
New Brunswick, Nova Scotia, Newfoundland and Labrador, and Prince Edward Island are all part of the Atlantic Lottery Corporation (ALC). Except for Nova Scotia, the ALC provinces allowed single-event sports betting immediately. Nova Scotia waited until February 2022 to implement the change.
The ALC website also allows residents of these provinces to play online casino games. Thus far, there don’t seem to be any plans to allow third-party competitors. However, the ALC has partnered with many video lottery game providers over the past year to improve its online gambling offerings.
Saskatchewan
Saskatchewan waited a little longer than other provinces to implement the new regulations. Single-event betting didn’t become available until November of 2021.
Through an agreement with SaskGaming, the Saskatchewan Indian Gaming Authority (SIGA) was announced as the operator of the Online Gaming Portal. In June 2022, the SIGA signed an agreement with the BCLC to bring the PlayNow website to Saskatchewan residents.
The Territories
The Canadian territories Nunavut, the Northwest Territories, and the Yukon are part of the WCLC as associate numbers. Like Saskatchewan, the territories didn’t allow single-event betting until November 2021.
Though the territories did adapt to the new sports betting laws, online gambling may have to wait a bit longer. Though all three territories have access to WCLC’s Sport Select platform, players must still purchase tickets in-store.
Conclusion
It may have taken some time for the Canadian government to expand its online gambling offerings, but changes are happening fast. Since the changes, each province and territory has been adapting at its own pace. However, it seems it’s only a matter of time until online gambling across Canada becomes the norm.
Canada
Northern Super League Partners with Stats Perform

Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.
Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.
Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.
As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.
Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”
Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”
The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.
Africa
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.
Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.
The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.
Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”
Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”
The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.
Canada
Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner

With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.
The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.
Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.
Additional highlights of the Ottawa Senators and TonnieBet partnership will include:
- In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
- In-rink board signage for home games
- Virtual slot signage for various games
- Digital inventory throughout the Ottawa Senators site on NHL.com
- Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
- Television Broadcast Branding: Digitally enhanced rink boards for home and away games
- In-arena rink board signage for home games
Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”
Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”
By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.
ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario. Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.
The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.
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