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TrueLayer launches European payments combining instant player deposits and withdrawals

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  • iGaming operators can accept instant, account-to-account payments and  instant withdrawals in any app or website, delivering the most comprehensive European payments experience.

  • Jack Potts Bingo in Ireland is already live using the product with Spanish operator Codere going live in the coming weeks.

  • Payments with TrueLayer are lower cost and lower fraud than traditional payment options including cards, manual bank transfer and digital wallets.

TrueLayer, Europe’s leading open banking platform, today announced it has launched its closed-loop payment product across Europe, including Ireland, France, Germany, Spain, Lithuania and the Netherlands. iGaming operators can now offer secure, instant and cost-effective deposits and withdrawals across the continent.

Traditional payment methods weren’t built to handle the speed of online commerce. With cards taking up to three days to settle, operators struggle to manage liquidity, while players have to wait in limbo for withdrawals. Cards and digital wallets generate substantial costs through interchange fees, chargeback penalties and time-consuming manual tracking processes. There is also the issue of rising card fraud in Europe, which totalled €1.55 billion in 2020, with card-not-present fraud accounting for 76% of those cases. France, Germany and Spain all ranked in the top five for card fraud losses.

TrueLayer is addressing these points with a more cost-effective, frictionless and secure European payments platform for iGaming operators, built on open banking and the fastest available bank payment rails. It delivers:

  • Instant pay-ins: Players can top up their accounts in seconds with account-to-account payments. Deposits settle in a dedicated merchant account and are automatically reconciled against customers’ details.

  • Instant withdrawals: Verified account details are associated with each player allowing businesses to provide instant withdrawals and refunds back into the same account used for the deposit with a simple API call.

  • Dedicated merchant accounts: Operators can automate reconciliation processes and gain full visibility of their player’s account details as soon as payment settles. They can also withdraw automatically into their bank account.

Roberto Villani, Head of iGaming at TrueLayer, commented: “With TrueLayer, iGaming operators across Europe can create a better payment experience. A single implementation of our platform delivers immediate deposits so players can get started and instant withdrawals for their winnings. Card refunds can take up to five days, destroying customer loyalty in the process, while other methods are prone to operational inefficiencies, human error and lost payouts that can damage businesses’ reputations. With TrueLayer, players can see the instant transfer of funds with minimal fuss or having to chase support teams asking where their money is.”

Ran Kshivizky, Payments Product Manager at Codere, explained: ‘We want to deliver the best player experience possible and if you can pay instantly you should be able to get your funds out instantly. When you know you can access winnings quickly that is also a differentiator for Codere and is also likely to make players come back. TrueLayer provides the ideal solution as it’s money in and out straight away – without the poor UX and operational overheads of cards, manual transfers or wallets.”

TrueLayer Payments is the most comprehensive solution on the market, delivering significant benefits for operators and players, including:

  • Instant access to funds: payments are confirmed instantly, enabling operators to serve players more efficiently and receive funds faster. Real-time payment confirmation provides peace of mind that each transaction has been authorised.

  • Frictionless checkout processes: inputting card details is inconvenient for players and errors can derail the entire payment process. TrueLayer removes any manual entry on banking details, eliminating mistakes and making it easier to complete a payment.

  • Fewer abandoned payments: tested on millions of transactions across the UK and Europe, TrueLayer’s embedded payment flows make paying easier than ever. The result is fewer payment abandonments and higher conversion rates.

  • Lower operational costs: Open banking removes interchange fees and chargebacks of cards, making them far more cost-effective. TrueLayer automates expensive and time consuming manual processes such as reconciliation and sending payouts, with full visibility of all payments via the merchant dashboard.

  • Reduced payment fraud: Payments are PSD2 and SCA compliant, with payments authenticated directly with the bank, reducing the opportunity for fraud and chargebacks.

  • Enhanced player experience: Instant deposits enable operators to provide access to their services with the certainty they have received the funds and players to use their funds immediately. Instant withdrawals through TrueLayer provide an additional level of assurance that their money will be returned efficiently.

Till Wirth, Head of Product at TrueLayer, added:“We have used our experience and expertise to deliver an effortless way to onboard new customers and enable them to quickly fund their accounts and withdraw winnings, delivering faster, safer and lower cost payments for operators in the process. That, in turn, supports increased trust and loyalty – for example YouGov research showed 64% of players were more likely to trust an operator that offered instant withdrawals and deposits. More than half (55%) said they were likely to switch to a provider that offered instant withdrawals.”

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SOFTSWISS Kids Camp: Award-Winning Initiative Putting Families First

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SOFTSWISS, an international iGaming software provider, hosted the second season of its award-winning Summer Kids Camp in August on the shores of Lake Jeziorsko, Poland. The initiative brought together over 100 children of SOFTSWISS employees from more than 11 countries, reaffirming the company’s commitment to a people-first culture that extends well beyond the workplace.

The 11-day camp combined sports, creativity, and early career exploration, with over 50 engaging activities amounting to nearly 350 hours of programming. Children took part in everything from tournaments and creative workshops to speaking clubs and hands-on masterclasses.

A standout feature of this year’s programme was the camp coin system – a playful, gamified experience that introduced children to basic economic thinking. Kids earned coins for being proactive or engaged in educational tasks, and then spent them on fun privileges like ice cream, song requests at the disco, or even “becoming a PE teacher” for an hour, which many cleverly used to cancel morning workouts.

“The coin system helped teach initiative, responsibility, and teamwork in a fun way – almost like running a small business,” said Hanna Sauchuk, Event Producer at SOFTSWISS. One of the most touching moments was when the kids pooled their savings to ‘buy’ a collective sunrise celebration on the final day. That kind of collaboration and emotional intelligence is exactly what we hoped to nurture.”

Last year’s event has earned external recognition, winning the Eventex Award 2025 in the Corporate Event category – placing SOFTSWISS’ initiative alongside brand-led experiences from Disney, Nike, and Netflix.

“For me, this is not just another corporate project –  it is one of the most meaningful things we do at SOFTSWISS. It brings our core value ‘We see people’ to life in the most tangible way. We don’t just see professionals at their desks; we see human beings with families, dreams, and passions. The Kids Camp is our way of saying: your family matters to us as much as your work does. It’s an investment in joy, in connection, and in kindness. Because when children are happy, their parents shine – and together, we create a stronger, more united community. This is rare in business, and that’s exactly why we are proud to make it happen at the highest quality,”  said Ivan Montik, Founder of SOFTSWISS.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 35,000 casino games, Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Kids Camp: Award-Winning Initiative Putting Families First appeared first on European Gaming Industry News.

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BETBY INTRODUCES HELP ARENA, RAISING THE STANDARD FOR CUSTOMER SUPPORT AND COLLABORATION

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BETBY, a leading provider of cutting-edge sportsbook solutions, has announced the launch of Help Arena, a comprehensive customer support platform designed to enhance operational efficiency and streamline communication with its partners.

Help Arena serves as a central hub where BETBY partners can access support, submit and manage tickets, and stay informed with tailored updates, all from one intuitive portal. The platform is built to simplify day-to-day operations by consolidating communication and support tools into a single, easy-to-use interface, whilst ensuring that all customer queries and requests are met in a short timeframe

Through Help Arena, partners can engage in real-time communication with BETBY’s support team via an integrated widget and dedicated email channel. The platform is ideated to also support communication through multiple popular messaging apps, reflecting BETBY’s commitment to accessible and responsive support.

The platform features an efficient ticketing system, enabling users to create, track, and manage support requests with ease. Alongside this, Help Arena includes a robust knowledge base and FAQ section covering key topics such as sportsbook features, risk management, Betby Games, and betting rules. Partners can also access release notes and technical maintenance notifications, ensuring they are always up to date with the latest developments.

“Help Arena was developed to provide our partners with a seamless, efficient, and transparent support experience,” said Kirill Zhgun, Head of Customer Support at BETBY. “We understand that convenience and clarity are key to productive partnerships, and Help Arena reflects our commitment to making support as streamlined and effective as possible.”

Looking ahead, BETBY plans to continue enhancing the platform with new features, including deeper analytics, improved reporting tools, and greater customization options. The team is also actively working on expanding the knowledge base and FAQ section to support five languages, making Help Arena even more accessible to a global audience. Help Arena represents not just a support tool, but a long-term investment in the success and satisfaction of BETBY’s partners.

The launch of Help Arena marks a significant milestone in BETBY’s mission to deliver world-class service and operational excellence across the iGaming industry. Partners are encouraged to explore the platform and discover how BETBY is redefining customer support.

To find out more about BETBY, visit: https://betby.com/

 

About Betby

Betby is a leading B2B provider of top-tier sports betting services, renowned for its groundbreaking technology and dedication to excellence. Betby’s team of industry veterans tap into their knowledge and expertise to deliver a premium, adaptable, and scalable sportsbook platform tailored to meet the varied demands of operators across the globe. From dynamic in-play betting options to robust risk management tools and ground-breaking AI tools, Betby is committed to propelling the success of its partners in the rapidly evolving landscape of online sports betting.

For more information visit betby.com

The post BETBY INTRODUCES HELP ARENA, RAISING THE STANDARD FOR CUSTOMER SUPPORT AND COLLABORATION appeared first on European Gaming Industry News.

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MixRift Appoints Former Meta VP Ingrid Cotoros to Board of Advisors to Accelerate Mixed Reality Gaming Innovation

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Innovative mixed reality gaming developer strengthens leadership team with hardware technology veteran behind Quest 3, Ray-Ban Meta glasses, and Orion AR prototype
MixRift, an innovative mixed reality (MR) gaming developer, today announced the appointment of Dr. Ingrid Cotoros as a key member of its Board of Advisors.
Cotoros brings over 20 years of hardware engineering expertise from her leadership roles at Meta’s Reality Labs and GoPro, where she spearheaded the development of breakthrough technologies that powered the world’s most advanced VR, AR, and smart glasses products.
As the former VP of Technology Engineering for Devices at Meta’s Reality Labs, Cotoros founded and led a thousand-strong team of specialised technologists who delivered the hardware innovations behind Meta’s Quest Pro, Quest 3, Quest 3S VR headsets, Ray-Ban Meta smart glasses, and the cutting-edge Orion AR glasses prototype. Her technical contributions span depth perception systems, immersive audio experiences, and world-locked display technologies that have shaped the mixed reality landscape since 2020.
“The future of gaming lies in creating unique experiences that blend digital and physical worlds,” said Dr. Cotoros. “MixRift’s vision for mixed reality gaming represents the next evolution of how we interact with digital content, and I’m excited to help them bring truly immersive experiences to players.”
Cotoros’ appointment aligns perfectly with MixRift’s ambitious technology roadmap, and reflects MixRift’s commitment to staying at the forefront of technological innovation in gaming.
“Ingrid’s deep understanding of hardware capabilities and sensing technologies complements our founding team’s vision beautifully,” said Bobby Voicu, CEO of MixRift. “Her experience developing the technologies that power every major VR and AR device launched in recent years gives us invaluable insight into what’s possible today and what’s coming next. We’re basically talking about someone who’s been at the forefront of every breakthrough that’s made our industry possible.”
During her tenure at Meta, Cotoros championed the strategic sequencing of features to engage customers in AI-powered computing platforms. Prior to Meta, she led multiple first-to-market innovations at GoPro, including the development of the first consumer-grade high-definition spherical camera and professional-level panoramic stereo capture systems.
Cotoros will focus her advisory efforts on understanding the physical capabilities of emerging device platforms and how they can unlock new interaction modes and experiences for gamers. A physicist by training with a PhD in Condensed Matter Physics from UC Berkeley and a BS in Physics from Caltech, Cotoros holds 26 US patents in camera hardware and content processing. Her diverse technical background reflects the interdisciplinary approach needed to solve complex mixed reality challenges.
Before her consumer electronics career, Cotoros served as a rocket scientist and space systems engineer at Lockheed Martin, developing space applications and defense programs. She was twice selected for Romania’s national team at the International Physics Olympiad, demonstrating her early passion for pushing the boundaries of what’s technically possible.
Meta Connect 2025 Meeting Opportunities
MixRift CEO Bobby Voicu will be attending Meta Connect 2025 (September 17-18, Menlo Park) and is available for media briefings about MixRift’s mixed reality gaming roadmap and strategic vision. With the company’s recent advisory board expansion bringing deep hardware expertise from Meta’s Reality Labs, Bobby can discuss how MixRift is leveraging insider knowledge of upcoming device capabilities to build next-generation gaming experiences. He’ll be sharing exclusive previews of MixRift’s upcoming titles and discussing how the company is positioning itself at the intersection of advanced hardware and innovative game design.

The post MixRift Appoints Former Meta VP Ingrid Cotoros to Board of Advisors to Accelerate Mixed Reality Gaming Innovation appeared first on Gaming and Gambling Industry in the Americas.

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