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Sports Betting History – Three Things To Know

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People in some countries have been betting on sports for many years. The gambling laws are different in each country, so it shouldn’t be surprising that users in some parts of the world still don’t have access to a gambling site or a land-based bookie. However, if you decide to find out more about the sports betting history on this link, you will see that places like the United Kingdom play a vital role in the betting industry.

Millions of people from all over the globe bet on sports on a daily basis. Most of them are probably not interested in the history of this industry, but others will definitely want to know more. That’s why we will share a few amazing facts about the history of sports betting.

  1. Horse racing plays a very important role

Nowadays, the leading online betting platforms offer a variety of sports. Some sites specialize in different things, but most bookmakers provide every popular option, including horse racing. The latter is one of the go-to options for bettors in the UK, but it does not have that many fans elsewhere.

Needless to say, things were different back in the day. Although some people placed bets on football, horse racing was one of the first sports that popularized this hobby. In fact, one of the people that are responsible for making this sport trendy among bettors is Harry Ogden. In the 1700s, he created horse betting odds based on each horse’s performance.

Although this might not seem impressive today, these odds helped punters decide whether they want to bet on the favorite or the horses that don’t perform that well. As you can probably guess, this changed the industry.

  1. The first gambling laws are more around 200 years old

Sports betting was slowly growing in popularity back in the day, especially among the wealthy who were willing to put their luck to the test. Many people decided to form “bookmakers” that accept bets, but the odds were designed in a way to always be in their favor.  What was even more annoying was that many “bookmakers” refused to pay the winners, which led to numerous court cases.

In order to prevent some frauds from taking advantage of people, England decided to introduce different gambling laws. One of the most popular ones is the 1845 Gaming Act because it was the first such thing in England.

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There were several other gambling laws after that, and each one was more refined and addressed more issues that people had to deal with before that.

  1. The rise of online betting

Betting on sports using land-based shops was not that popular in some parts of the world. In fact, only people in some countries had access to those things, which was one of the reasons why the internet plays one of the most important roles in the history of sports betting.

Online betting was not that popular at first, but once more people had access to the internet, many companies noticed that this was a golden opportunity. Instead of going to land-based bookies to place a bet, punters had the chance to wager on their favorite sport from the comforts of their homes. Needless to say, online betting quickly became extremely popular, especially in the countries where gambling was legal.

Speaking of laws, online betting had a major impact on most countries’ gambling legislation. Since people started using VPNs and other tools to use some sites, many states decided to allow gambling so that they could earn money from the gambling companies that want to operate within their jurisdictions.

Today, online betting is becoming more popular every day, which explains why millions of people use their favorite bookmakers. Sadly, there are many countries where gambling is not legal yet, but this may change in the future.

 

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Aposta Ganha

Aposta Ganha launches Black Friday promotion with new ambassador Luva de Pedreiro

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Aposta Ganha, the fastest growing Brazilian sports betting and casino site in Brazil, has launched its Black Friday promotion with its newest ambassador Luva de Pedreiro, AKA Bricklayer’s Glove.

With over 21 million followers on Instagram, the digital influencer and social media phenomenon will strengthen the brand’s presence in the market and shake up Black Friday with a campaign full of special offers for bettors.

Known for his catchphrase “Receeeeba!” and his irreverent personality, Luva de Pedreiro will be the main face of the campaign, creating a direct connection with the public, football fans and social media enthusiasts. The partnership aims to increase Aposta Ganha’s visibility in the market, attract new bettors and offer an even more dynamic experience.

Aposta Ganha is taking advantage of Black Friday to reinforce its commitment to ethical and transparent operations in the market. The platform complies with the new regulations of the Federal Government and invests in education and awareness initiatives, ensuring a safe experience for its users.

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Vitor Paulin, Chief Marketing and Growth Officer at Aposta Ganha, said: “Signing an ambassador like Luva de Pedreiro is a huge milestone for Aposta Ganha. His authenticity and connection with the public make him the ideal partner to boost our brand and make the betting experience even more exciting.”

Aposta Ganha’s Black Friday brings unmissable offers for all types of bettors. One highlight is that bettors will receive 10% cashback on the amount lost in the Aviatrix game and daily offers for sports betting. The promotions will be valid from November 21 to 30, with exclusive advantages in selected games each day.

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DigiPlus Interactive Launches “Pusta de Peligro” Campaign

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The DigiPlus Interactive Corporation, with its social development arm, BingoPlus Foundation, has launched the “Pusta de Peligro” campaign, pioneering a responsible gaming initiative to empower Filipino players with the knowledge and tools to make better choices in their gaming experiences. This campaign leverages the relatable term Petsa de Peligro—which reflects the need to be prudent before paydays in the Philippines as a metaphor for moments when players must exercise caution and discipline in their gaming.

The Pusta de Peligro campaign aligns DigiPlus Interactive with the efforts of PAGCOR in promoting responsible gaming and playing with a trusted operator, demonstrating a shared commitment to keeping gaming safe and enjoyable. A three-pronged approach to prevention, education and intervention anchors the campaign’s objective to teach Filipinos how to know the risks, set limits and get the right support.

Last November 14, DigiPlus and BingoPlus Foundation held the “Tamang Laro, Tamang Panalo! Wais Tips for Pusta de Peligro Moments” hybrid talk show in its headquarters in front of over 200 audiences on-site and online.

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The show was split into two sessions with the first one being the “Tamang Laro” episode–Teresita Cambe-Castillo, licensed psychologist, chairperson of the board of Seagulls Flock Organisation and International Gambling Certification Board member, discussed how to spot the signs of excessive gaming and provide mental health support for oneself or others.

In the afternoon, proven financial guru Armand Bengco led the conversation in the “Tamang Panalo” episode, teaching the viewers how to continue winning by knowing how to handle money, build an entertainment fund and spend responsibly.

The “Tamang Laro, Tamang Panalo!” hybrid talk show is proof that DigiPlus, through BingoPlus Foundation, is committed to advancing an education campaign that goes beyond reminders on responsible gaming habits, but also gives actionable, practical tips to better manage their entertainment fund through financial literacy learning sessions, and spot the signs and provide psychological first aid for excessive gaming.

“We’re committed to more than just delivering exciting digital entertainment. With Pusta de Peligro, we’re taking responsibility to help players be mindful, enjoy responsibly, and stay financially aware,” said Rafael Jasper Vicencio, Director of DigiPlus Interactive and President of AB Leisure Exponent and Total GameZone Xtreme, the operator of BingoPlus Stores and developer of its beloved games.

Celeste Jovenir, COO of BingoPlus Foundation and Vice President of DigiPlus Interactive, said: “Pusta de Peligro is just the beginning. We are committed to setting the bar as a responsible industry leader, helping Filipinos navigate gaming wisely, for truly enjoyable and rewarding experiences with us.”

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The post DigiPlus Interactive Launches “Pusta de Peligro” Campaign appeared first on European Gaming Industry News.

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Compliance Updates

Danish Gambling Authority Opens Applications for Land-based Bingo Licences

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The Danish Gambling Authority has officially opened applications for land-based bingo licences under the country’s new regulatory framework.

The licences will be valid from 1 January 2025 for applicants who meet the required conditions and submit complete applications by 10 December 2024.

This development provides opportunities for operators to offer land-based bingo within a regulated environment.

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To assist prospective applicants, the Danish Gambling Authority has created a dedicated “Land-Based Bingo” webpage. Here, operators can access application materials, guidelines and instructions to ensure submissions are completed accurately.

Operators seeking a licence valid from 1 January 2025 must submit their applications by the 10 December deadline. Applications that meet all requirements will be processed in time for the start date.

In cases where additional information or conditions are needed, the authority may issue licences with specific stipulations, granting operators additional time to address outstanding issues.

To support industry stakeholders, the Danish Gambling Authority will host an information meeting about the new land-based bingo rules on 5 December 2024. The session will take place at Englandsgade 25, Odense, and interested parties are encouraged to register by 29 November 2024.

The post Danish Gambling Authority Opens Applications for Land-based Bingo Licences appeared first on European Gaming Industry News.

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