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Flexion Acquires Audiencly for EUR 9.34 Million

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Flexion Mobile Plc, the Android games distribution company, has announced the acquisition of Audiencly GmbH, a leading influencer marketing agency for the gaming industry.

Based in Germany, Audiencly is a fast-growing and profitable company with blue-chip gaming clients such as IGG, NetEase and Socialpoint. Flexion will purchase the entire issued share capital of Audiencly for a purchase price of EUR 9.34 million to be satisfied partly in cash and partly in shares. CEO and founder Adrian Kotowski will join Flexion’s management team and will be responsible for the overall management of Audiencly and the expansion of Flexion’s influencer marketing and user acquisition offering. Michael Schmidt, Co-Founder and CMO of Audiencly with 20 years of PR and marketing experience in gaming, will contribute to the group’s marketing and PR strategy. Audiencly’s strong team of 28 highly skilled gaming experts will join the Flexion group.

“This is a game-changing acquisition for Flexion and our first step into a wider market with a broader service for game developers. The influencer marketing space is estimated to be worth USD 13.8 billion, and it is growing fast making it popular with mobile game advertisers. Adding influencer marketing will provide a huge opportunity as it creates a truly unique offering for game developers. We expect that Audiencly’s expertise and business model will augment Flexion’s growth as we can now help game developers reach new audiences of high paying users. It’s never been more difficult for mobile game developers to find paying users, especially as Google and Apple make more changes to their platforms. We believe that Flexion’s expanded offering will be very well received by both game developers and store partners,” Jens Lauritzson, CEO of Flexion, said.

“User acquisition in gaming is becoming more sophisticated and requires a broader approach across multiple channels. Influencer marketing is the most authentic way to acquire loyal customers. Audiencly’s campaign and creator-centric approach for gaming brands has a strong impact on user acquisition processes and complements other customer acquisition channels. We have built Audiencly with focus on our gaming customers and their individual needs. The merger with Flexion allows us to integrate even deeper into the customer journey and optimise return on investment (ROI) for our joint gaming clients,” Adrian Kotowski, CEO of Audiencly, said.

“Together we will be able to take advantage of clear market synergies while providing a broader and richer service to top grossing games developers around the world. This will strengthen Flexion’s business model with higher growth and improved margin,” Jens Lauritzson said.

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Limited Run Games Achieves the Impossible: Announcing Pre-Orders for Standard and Collector Editions of DOOM(™) on the Super Nintendo™ Entertainment System!

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Limited Run Games, a premium publisher of physical and digital games, announced today the opening of pre-orders for the long-awaited DOOM, arriving on physical cartridge for use with the Super Nintendo™ Entertainment System!

To celebrate this remarkable release, Limited Run Games are also pleased to announce the opening of pre-orders for the SNES™ compatible Rumble Tech Controller, bringing vibration technology to SNES games for the very first time!

In a move that only Limited Run Games could have the audacity to pull off, the impossible became real, partnering with Bethesda Softworks to introduce a remarkable special edition of the classic game, some 30 years after the original DOOM first debuted for the SNES™.

Headed up by legendary programming wizard Randal Linden, who first worked on DOOM for the SNES in 1995, this enhanced version is no mere re-release of the original. Determined to do justice to the iconic shooter which birthed the modern FPS, this new version expands upon the original with a host of new features, ‘impossible’ graphical tricks and engineering dark magic that will leave 16-bit gamers breathless with excitement!

Created utilizing an all-new, custom-made board, designed specifically for this project, Limited Run Games’ version of DOOM for the Super Nintendo, greatly enhances performance which SNES enthusiasts will scarcely believe possible. Limited Run Games have fully restored the entire DOOM experience, featuring all four episodes of DOOM including ‘Thy Flesh Consumed,’ which was originally introduced in 1995 as part of the updated PC release ‘The Ultimate DOOM. There’s much more than that though, also included are levels that were missing from the original release due to technical limitations, with five new levels implemented including E1M6, E2M2, E2M5, E2M7 and E3M5, delivering a complete DOOM experience for the humble SNES for the very first time.

Limited Run Games ain’t done yet: In addition to the improved performance and restored levels, DOOM now proudly includes support for circle-strafe, monster re-spawning on Nightmare difficulty, an appearance by the dreaded translucent Spectre monster, full-motion video logos and so much more.

A release this special demands a new controller to take advantage of the enhanced features, and here, Limited Run Games have gone the extra mile. Pre-orders open on 7/11/25 for the SNES compatible Rumble Tech Controller (sold separately), an open-source gamepad which will feel familiar to fans of the original SNES controller but now comes complete with powerful dual vibration support! Naturally, this new version of DOOM includes rumble support, but Limited Run Games are showing love to the community, offering open-source support to developers and modders, allowing third parties to update their games to include rumble support or code new titles utilizing the feature!

Back to the game and players will take note of a new music player which has been included to relive the superb score of the game, high quality title and score-card screens added, and a Level Selection menu alongside a Level Code system, which allow gamers to tackle DOOM in the method of their choosing.

It’s DOOM that shouldn’t be possible, fusing old-school technology with state-of-the-art enhancements to deliver a thrilling new take on the iconic game.

Two versions of DOOM for the Super Nintendo Entertainment System will be available, with both open for pre-order on 7/11/25:

Doom Standard Edition – Super Nintendo Entertainment System – $99.99 MSRP

 

  • Metallic Gunmetal Colored SNES Cart
  • Instruction Booklet
  • 12” x 16” Poster
  • Retro SNES Box

Doom Collector’s Edition – Super Nintendo Entertainment System- $174.99 MSRP

 

  • Exclusive Collector’s Edition SNES cartridge – Metallic-ink Gunmetal color with Blood Splatter print and Metal Plate Label
  • Premium Embossed Foil Box
  • Instruction Booklet
  • 12” x 16” Poster
  • Individually Numbered Certificate of Authenticity
  • Limited to 666 copies

Pre-orders for Doom on the Super Nintendo Entertainment System go live on 7/11/25, but be quick, pre-orders close on 8/10/25. Visit Limited Run Games for more information.

The Limited Run Games SNES compatible Rumble Tech Controller will retail for an MSRP of $34.99 and will be open for pre-order on 7/11/25.

The post Limited Run Games Achieves the Impossible: Announcing Pre-Orders for Standard and Collector Editions of DOOM(™) on the Super Nintendo™ Entertainment System! appeared first on Gaming and Gambling Industry in the Americas.

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Current Games Activates the Nitro on Neon-Soaked Arcade Combat Racer: Cyber Clutch: Hot Import Nights

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Current Games, a new name in indie publishing, based in the Netherlands, announced that it has assumed publishing rights for Cyber Clutch: Hot Import Nights, a heart-stopping, breakneck combat racing game, soaked in a neon lit future where speed and survival are the only routes to success!

A thrilling arcade style experience, Cyber Clutch: Hot Import Nights was first launched in Early Access on Steam in 2024, building a loyal community of dedicated fans passionate in seeing the game succeed. Current Games have heard the call and have spent a considerable amount of time diligently working under the hood, implementing a host of game-changing upgrades, delivering a fully revamped, nitro-powered experience, worthy of the Hot Import Nights (HIN) brand.

With the major update due to go live on July 24th 2025, speed demons are in for the ride of their lives as Cyber Clutch: Hot Import Nights power-ups on Steam, as well as launching on PlayStation®5, Xbox Series X|S and Epic Games® Store!

Make no mistake, this is no mere tweak, from July 24th, a whole host of surprises await fans of the game and newcomers alike. Some of the changes include:

  • An all-new sprawling racing track to discover and master
  • More cars mean more fun! Discover your favourite vehicles and race like your life depends on it!
  • Major balancing changes based on extensive community feedback
  • A new single player career mode with championship races
  • Overall improvements to the game’s experience and stability

In taking over publishing for Cyber Clutch: Hot Import Nights Current Games is keen to emphasise their commitment to engaging with and supporting the community. Planned initiatives arriving soon include the reactivation of the games’ Reddit account, a new Discord server and a planned playtest scheduled for pre-launch.

In Cyber Clutch: Hot Import Nights, street legends are built after dark, as gamers brave enough to face the neon-soaked streets of the future, race, fight, and ultimately conquer with up to eight players competing head-to-head in a fight to survive and pass the winning line alive.

Each chariot in Cyber Clutch: Hot Import Nights is equipped with an arsenal of outlandish offensive and defensive weapons, enabling players to outmanoeuvre and outgun their opponents as they speed towards victory. Choose from a diverse range of customizable vehicles across three weight classes, each with distinct advantages. Lightweight vehicles boast speed but sacrifice defence, while heavyweight vehicles offer greater protection at the cost of agility. Weapons can be charged through pickups or by executing perfect drifts, adding a strategic layer to the high-speed action.

Accessible yet challenging, easy to play, impossible to put down, ruthlessly hard to master and never anything less than exhilarating, Cyber Clutch: Hot Import Nights is racing like you’ve never experienced before!

Roderick Roode, CEO of Current Games commented on the major upgrade and console release of Cyber Clutch: Hot Import Nights, “We are honoured to assume publishing rights for Cyber Clutch and determined to give this high-impact combat racing experience the love, attention and polish it deserves. Cyber Clutch has attracted a loyal audience in the year since launch, but we know the game is destined for even bigger things, and we’re thrilled to finally deliver a fully levelled-up experience, which we’re convinced will delight combat racing fans. In addition, we’re excited to bring the full Cyber Clutch experience to more gamers than ever, releasing on PlayStation, Xbox and the Epic Game Store, and cannot wait to see players assume their position on the starting grid later this month.”

The post Current Games Activates the Nitro on Neon-Soaked Arcade Combat Racer: Cyber Clutch: Hot Import Nights appeared first on European Gaming Industry News.

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German Federal Research Minister Dorothee Bär to open gamescom 2025

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Federal Research Minister Dorothee Bär will take part in the official opening of gamescom on 20 August. This was announced today by Koelnmesse and game – The German Games Industry Association. The minister responsible for computer and video games in the German government will give a welcoming address at the opening of the world’s largest games event. Hendrik Wüst, Minister President of North Rhine-Westphalia, has also already been confirmed for the opening. During a tour of gamescom, they and other political guests of honour will gain an impression of the latest developments and trends in the games industry.

gamescom is the world’s largest and leading event for computer and video games. It brings together the international gaming community and entire games industry in a unique way, both in person in Cologne and digitally. gamescom 2025 will take place from August 20 to 24. The event will kick off on August 19, 2025 with gamescom Opening Night Live. gamescom is jointly organized by Koelnmesse and game – The German Games Industry Association.

The post German Federal Research Minister Dorothee Bär to open gamescom 2025 appeared first on European Gaming Industry News.

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