Latest News
SPOTLIGHT SPORTS GROUP ANNOUNCES WINTER OLYMPICS CONTENT DEAL WITH SVENSKA SPEL
Spotlight Sports Group will deliver a Swedish language interactive Winter Olympics microsite
Spotlight Sports Group (SSG), a world-leading technology, content and media company, has announced it will build, host and manage a Swedish language interactive Winter Olympics microsite for Svenska Spel.
The site will be filled with Spotlight Sports Group independent previews giving Svenska Spel “Oddset” customers betting odds combined with expert analysis in an easy to read and engaging format. The site is also the home to a full event guide and calendar linked to key betting markets keeping customers up to date with the day’s sporting events.
Delivering the project in Swedish, the agreement highlights the breadth of Spotlight Sports Group coverage, with native independent betting analysis covering all sports across the 16 days of action.
Svenska Spel is the official sponsor of the Swedish Winter Olympic team and will use the microsite as a destination for their players to keep up to date with the team’s efforts across the games.
Discussing the deal, Spotlight Sports Group account director, James Fitzpatrick said:
‘We’re delighted to be bringing industry-leading Winter Olympics coverage to Svenska Spel customers. The depth of betting editorial means we can provide insight, analysis and betting angles throughout the games and bring customers beyond the odds. Delivering in Swedish, Svenska Spel can use the microsite to activate their sponsorship of the Swedish Winter Olympics team and create a content destination for their customers’
Echoing Fitzpatrick’s thoughts, Dan Korhonen, Svenska Spel head of sports betting product, mentioned how the localised breadth of coverage was important to the project, he said: ‘Working with Spotlight Sports Group is an exciting time for us and our customers. The Winter Olympics presents an opportunity to engage our customers across multiple events throughout two weeks of sports. The tech, insight and editorial from the Spotlight Sports Group team, delivered in our localised language will offer our customers an exciting user experience for such a big event.”
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Galaxsys Launches Cosmic Game Themes
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Latest News
Gaming in Holland conference 2024
The 2024 Gaming in Holland Conference is THE event for operators, suppliers, and service providers to find out what’s happening in the Dutch gambling market and to meet up with all the major decision makers.
This year’s Gaming in Holland will take place Thursday, June 6, 2024, at the national heritage site KIT Royal Tropical Institute in Amsterdam.
Here are seven more reasons why you shouldn’t miss it: 1. The Dutch regulated gambling market is at a crossroads. New RG rules will soon enter into force. The Netherlands’ newly elected government has announced a significant increase in the gambling tax rate. Later this year, the Dutch Lower House will officially evaluate the Remote Gambling Act. Make sure that you are ready for what comes next!
2. Outgoing Netherlands Gambling Authority Chair, René Jansen will deliver the event’s keynote speech, in what could very well be his last public appearance as chief executive of the Dutch regulator.
3. Former State Secretary of Justice and the original driving force behind the Netherlands’ online gambling regulation, Fred Teeven will join us to help explain the current political situation and what we can expect from the incoming government.
4. Hear directly from major industry insiders, including Nils Andén, CEO of Kindred Group; Matevz Mazij, CEO of Bragg Gaming Group; Dinos Stranomitis, Director & COO of Altenar; and many more!
5. Attend highly practical breakout sessions on various operations and compliance-related topics, such as AML, KYC, smart training solutions, marketing compliance, white label solutions, and AI.
6. As always, the Gaming in Holland Conference offers unrivalled networking opportunities. Get to know and meet key decision makers or share experiences with like-minded professionals. It is all possible!
7. Conclude your day with a relaxing trip through Amsterdam’s picturesque canals and networking drinks at Holland Casino Amsterdam!
The post Gaming in Holland conference 2024 appeared first on European Gaming Industry News.
Blockchain
Rivalry Expands Crypto Native Experience With Token Launch in H2 2024, Web3 Product Enhancements
Blockchain-Based Product to Position Rivalry Within Fast-Growing Crypto Gambling Segment, Drive Product-Market Fit Among Digitally Native Bettors with Increased Functionality and User Experiences
Rivalry, the leading sportsbook and iGaming operator for Gen Z, revealed Rivalry Token, a native crypto token on the blockchain to add increased functionality, economics, and user experiences across the company’s product suite, continuing Rivalry’s track record of innovation in online betting. The launch of Rivalry Token, anticipated to arrive in H2 2024, represents one of several forthcoming initiatives to position Rivalry in the crypto gambling market and better serve its core audience of 30-and-under bettors.
“Online gambling is the latest web-based consumer category being increasingly disrupted by blockchain technologies with greater speed, access, and functionality than their legacy counterparts,” said Steven Salz, Co-Founder and CEO, Rivalry. “Tech-savvy bettors are leading a behavioral shift towards more experiential and crypto-enabled gambling experiences that are taking wallet share from incumbents at an accelerated rate.”
“Rivalry is well-positioned to access the growth opportunity in crypto with a proven product set, a brand entrenched in internet culture, and a captive audience of digitally native users that are driving this economic renaissance,” Salz added. “The launch of Rivalry Token, alongside a broader expansion into cryptocurrencies, strengthens our product-market fit among an under-30 audience and positions us competitively to capture a meaningful share of this fast-growing segment of the market.”
Rivalry Token will be integrated within Rivalry’s product suite – from sportsbook to casino and more – with built-in properties to enhance the customer experience from end-to-end. Users can earn tokens through site activity such as betting and referring friends, which can be used on Rivalry to boost odds, participate in jackpots, and more to be detailed in the future. Rivalry Token will also be available on several to-be-announced crypto exchange platforms, trading under $RVLRY.
Rivalry Token creates a new dynamic relationship between player and house where every sports wager and casino spin, win or lose, is rewarded with a decentralized asset that can accrue value alongside player activity on Rivalry. The company expects its token will drive a meaningful increase in player engagement, loyalty, and advocacy by establishing more positive economic alignment and enabling customers to actively participate in product success.
Rivalry has today launched a pre-farming campaign where users can begin accumulating an interim currency through site activity and eventually social media which will be converted into Rivalry Token during the token generation event in H2 2024. Additionally, tokens will be distributed to all Rivalry accounts based on historical activity, rewarding loyal customers and creating a substantial reactivation opportunity for churned users.
Rivalry will also soon be adding greater support for other cryptocurrencies on its platform, allowing users to more easily bet with Bitcoin, Ethereum, Dogecoin, and other major cryptocurrencies. This will enable Rivalry to access a fast-growing audience gambling with crypto that is estimated to account for up to one quarter of global betting handle.
Following the official launch, Rivalry Token will be available for players to use on Rivalry in all of the company’s active markets excluding Ontario and Australia.
The company will release more information about Rivalry Token throughout the coming months, including commercial partners, token economics, and more.
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