Canada
OpenBet Set to Smash The Boundaries With Industry’s Most Comprehensive Offering for the NFL Championship Game
Hundreds of unique and exciting markets created for the Big Game, backed by unrivalled technology and trading expertise
OpenBet, the world leader in sports betting entertainment and its pioneering SportCast business, have unveiled their comprehensive technology, content and trading offering for the Big Game – including new and unique markets designed to further enhance the betting experience.
Having delivered zero downtime during last year’s main event, OpenBet is preparing itself for unprecedented levels of transactions across its entire product portfolio for the main event. During last year’s NFL Championship Game, regulated sports betting was available in 20 states and that has since expanded to 30, with New York among the latest to introduce legislation. With its robust technology, astute trading capabilities and unparalleled content from SportCast, the industry leading provider is once again set to power the world’s biggest sports betting brands with a seamless experience for their players.
Nikos Konstakis, Chief Product Officer at OpenBet, said: “As excitement builds for the Big Game, we’re proud to be at the heart of facilitating entertaining and responsible betting experiences for players. Our loyal customers can depend on us to deliver on the biggest occasion again, with our unrivalled experience and robustness. With an elevated content and trading offering, we’re anticipating our busiest sporting events ever and our teams and technology are ready for kick-off.”
Ahead of the Championship Game, SportCast has developed one of its most wide-ranging American football BetBuilder offerings to date, featuring over 1,400 different types of market selections for the Big Game. The product will be live with 40+ operators worldwide and available in 40 languages. Designed to provide ultimate player experiences, the wide range of offer reaffirms SportCast as the leader in delivering same-game parlays to the global sports betting industry.
As the pioneers of BetBuilder, SportCast’s unrivalled experience and provision in data collection has shaped this year’s offering to be the most advanced and compelling offering in the company’s history. Six different Quarterback markets have been created alone, with players able to bet on the Yards, Touchdowns, Passes, Interceptions, Attempts and Completions, illustrating the depth of SportCast’s offering.
In addition, numerous team prop markets unique to SportCast will be offered, including Team sacks, Fumbles lost and Next team to score a safety. These engaging bet types will be appealing to bettors throughout the whole game, regardless of the overall score line.
Ryan Coombs, VP Content and Managing Director at SportCast, said: “At a time when the burgeoning U.S. sports betting market shows no signs of slowing and the increasing popularity of American football beyond the States, this year’s Big Game promises to be one of the biggest ever in terms of wagers placed. As we have experienced over the previous 12 months, BetBuilder is in very strong demand and we’ve responded to develop a comprehensive offering for the Big Game. With exciting new markets to experience, we’re confident that our enhanced product will match the expectations of operators and bettors worldwide.”
Canada
Relax Gaming joins forces with PointsBet to strengthen footprint in Ontario
Relax Gaming, the iGaming aggregator and supplier of unique content, has significantly enhanced its presence in the Ontario market through an agreement with leading Canadian operator, PointsBet.
This partnership reinforces Relax Gaming’s aim to become a standout provider across North America, having already gained early success in Ontario. Relax became one of the first suppliers to deliver content to the region’s players in March 2022, debuting with over 120 games across multiple operators.
PointsBet pride themselves as one of Canada’s leading operators offering unmatched speed, ease of use, and a comprehensive array of pre-game and in-play sports betting options. This is complemented by a top-tier online casino which will now be boosted with the integration of Relax’s portfolio of slots and live dealer options.
With its authentic Canadian approach, PointsBet prioritises technology that minimises external dependencies to maintain control over its platform and has a commitment to responsible gambling best practices, ensuring a safe and secure environment for all players.
Martin Stålros, CEO at Relax Gaming, said: “Since we launched in Ontario we have enjoyed tremendous success, with our content hitting the sweet spot for the broad range of players in the Canadian province. This partnership with PointsBet will strengthen our presence in the market as the region’s leading operator integrates our rich content portfolio which will engage its player base.”
Scott Vanderwel, Chief Executive Officer at PointsBet, added: “Relax Gaming has established a strong reputation across North America and in Ontario in particular. The impressive range of content that will be integrated into our platform will increase engagement within our online platform and we are delighted to be able to provide more immersive experiences to our audiences.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
Canada
Jackpot Digital Receives Approval from the Saskatchewan Liquor and Gaming Authority
Jackpot Digital, a leading manufacturer of electronic multiplayer dealerless poker tables, has announced that it has received approval from the Saskatchewan Liquor and Gaming Authority (SLGA) to act as a registered supplier of gaming supplies and services to regulated casinos in the Canadian province of Saskatchewan.
The approval follows the Company’s news release dated February 6, 2024, announcing the signing of a licensing agreement with the Saskatchewan Indian Gaming Authority (SIGA) to install the Company’s Jackpot Blitz dealerless poker ETGs into SIGA casinos.
SIGA operates seven casinos and Playnow.com in Saskatchewan. At the outset, SIGA proposes to install Jackpot Blitz machines at its Dakota Dunes and Gold Horse Casino properties, located in Saskatoon and Lloydminster, respectively.
Jackpot CEO Jake Kalpakian said: “We are excited to receive approval as a gaming equipment supplier in Saskatchewan. This represents the first major jurisdictional, non-tribal license received by Jackpot during our continuing expansion into the land-based casino market. We have many more license applications underway in the US and other Canadian provinces, which will dramatically impact our ability to accelerate the rollout of Jackpot Blitz across North America.”
Calgary Sports and Entertainment Corporation
Play Alberta, CSEC Extend Partnership
Teams under the Calgary Sports and Entertainment Corporation (CSEC) banner have expanded their long-term partnership with Play Alberta, the province’s premier iGaming destination. As part of the agreement, the Flames will feature AGLC’s responsible gambling program, GameSense, on their home helmets and a Play Alberta insignia displayed on their home jerseys. The Stampeders, Wranglers, and Roughnecks will integrate the Play Alberta logo onto their uniforms.
“There’s significant importance now to showcase meaningful responsible gambling efforts in the iGaming industry. I’m proud of our initiatives to provide GameSense with such a visible platform. GameSense promotes healthy gambling habits online and in person and including AGLC’s responsible gambling platform over the course of this partnership is a huge accomplishment,” Kandice Machado, Chief Executive Officer at AGLC.
The agreement makes Play Alberta the exclusive sports betting and online gaming partner of the Flames, Wranglers, Stampeders, and Roughnecks. Through the partnership, Play Alberta and CSEC will develop unique partnerships and in-arena giveaways during the season.
“Through GameSense, our partnership with Play Alberta equips our fans with the knowledge required if they wish to participate in gaming while they support their home team. We are both proud and excited to extend our relationship with Play Alberta that makes cheering for our teams that much more fun while also generating revenue to support the quality of life for Albertans,” said CSEC President and CEO Robert Hayes.
Alberta is the first jurisdiction in North America to partner with professional sports franchises and integrate PlayAlberta.ca and social responsibility branding onto uniforms. It upholds AGLC’s commitment to responsible play, raising awareness of GameSense and Self-Exclusion, resources that give bettors the tools they need to make healthy gambling choices.
In addition, proceeds generated through the website go toward the province’s General Revenue Fund. In 2023–24, $235 million was generated for programs and services that Albertans rely on every day through Play Alberta, an increase of more than $42 million from the previous year.
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