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Genius Sports agrees to major expansion of live streaming, official data and fan engagement partnership with bet365

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  • Genius Sports to provide bet365 sportsbook with full suite of premium streaming and official data solutions, including global soccer competitions and the NFL
  • This agreement expands their existing long-term partnership which helped to establish the market for official sports data on competitions such as the English Premier League

Genius Sports Limited, the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, has secured a major expansion of its long-term partnership with bet365.

As one of the first sportsbooks to implement Genius Sports’ live streaming service, bet365 has now agreed to a major uplift in the Company’s premium video content including low latency broadcasts from several top tier global soccer competitions and the NFL to bet365 customers outside the U.S. Genius Sports’ expanded streaming solution will deliver unique new content to help enhance bet placement and customer retention for bet365.

All streaming content will be combined with Genius Sports’ leading portfolio of official data across thousands of events per year, including UK football and the NFL. This includes access to the fastest, most accurate data on the English Premier League as well as the NFL’s real-time statistics through its proprietary Next Gen Stats (NGS).

To further enhance bet365’s marketing and player engagement strategy, Genius Sports will deliver its official data-driven marketing campaigns, driving deeper engagement and lower cost of acquisition across display, video and connected TV.

“The expansion of our partnership with bet365 further validates Genius Sports’ long-standing strategy to power live betting experiences backed by the highest quality official data and video content,” said Mark Locke, CEO of Genius Sports. “This agreement is particularly significant for our live streaming service which combines premium content from competitions with thousands of other low latency broadcasts from sports right around the world.”

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Blueprint Gaming secures Switzerland market entry with Swiss Casinos partnership

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Blueprint Gaming™, the leading UK slots developer and member of the Merkur Group, has entered the regulated iGaming market of Switzerland after securing a major agreement with leading operator Swiss Casinos.

The landmark launch sees a host of the supplier’s top performing games made available to a new wave of slot enthusiasts through Swiss Casino’s online offering, including its branded library which features the likes of Rick and Morty™: Strike Back, The Flintstones™ and ted™ Afterparty.

Swiss Casino is one of the largest land-based and online operator groups in Switzerland. Its online slot library is set to be elevated by the addition of Blueprint’s internationally recognised titles that are proven to attract a wide audience and deliver high quality entertainment.

Entering the Swiss iGaming market underlines Blueprint’s continued ambition to expand its global footprint, offering its captivating portfolio to a growing number of partners and players in regulated markets worldwide.

Samuel Haggblom, Director of Key Accounts at Blueprint Gaming™, said: “We are excited to partner with Swiss Casinos and mark our entry into Switzerland’s prosperous iGaming market, bringing our iconic and ever-expanding portfolio to a new pool of players.

“Launching with the country’s leading operator demonstrates our ambitious plans for 2025 as we seek to elevate Blueprint’s global footprint. We believe our diverse portfolio of games will resonate with a wide range of players, delivering increased engagement for Swiss Casino.”

Patrick Mastai, Director Online Casino at Swiss Casinos, said: “Integrating Blueprint’s content onto our online platform is extremely exciting as it sees us gain a host of the most beloved games collections from the industry.

“As an industry leader ourselves, it remains a priority to provide our players with engaging content that drives acquisition and retention rates, and we look forward to gauging the reaction from our player bases.”

The post Blueprint Gaming secures Switzerland market entry with Swiss Casinos partnership appeared first on European Gaming Industry News.

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Thunderkick consolidates position in Italy with Domusbet deal

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Latest agreement expands provider’s footprint in key market

Independent slots studio Thunderkick has partnered with Italian operator Domusbet, extending its reach in the established European market.

The partnership, which will provide Domusbet with access to a selection of Thunderkick’s most popular titles, marks the latest step in the Swedish studio’s commercial strategy in Italy.

Thunderkick committed to market penetration with the appointment of its dedicated native Italian account manager, and has since targeted significant expansion in the jurisdiction through deals with CasinoMania and Netwin.

As one of Italy’s premium casino brands, Domusbet has consistently upgraded its portfolio to appeal to a broad audience, and the integration of Thunderkick’s content will elevate its offering further.

Among the games set to launch with the operator are slots from the Esqueleto Explosivo, Midas Golden Touch and Pink Elephants series, which have gained widespread recognition for their creative artwork and entertaining gameplay.

Andrea Brioschi, Key Account Manager at Thunderkick, said: “Thunderkick has made real strides in the Italian market over the past 12 months, collaborating with some of the nation’s most prominent and respected operators to amplify our audience reach.

“The partnership with Domusbet further highlights our targeted approach in the market, where our games have already proven a resounding success.”

Salvatore Grippaldi, Casino Manager at Domusbet, added: “Thunderkick is quickly establishing itself as one of the leading suppliers to the Italian iGaming market, with its portfolio resonating with the country’s players.

“Domusbet consistently strives to diversify its offering with class-leading content, and the addition of Thunderkick’s games will ensure we continue to deliver players the optimal gaming experience with a broad array of interactive and immersive titles.”

The post Thunderkick consolidates position in Italy with Domusbet deal appeared first on European Gaming Industry News.

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INSPIRED LAUNCHES CATCH OF THE DAY EXTRA SPINS™

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Inspired Entertainment, Inc., a leading B2B provider of gaming content, systems, and solutions, is thrilled to announce the release of Catch of the Day Extra Spins™ – the latest addition to the popular Catch of the Day™ franchise from Astra Games Studio. Now available in the UK LBO, B3 market, this new release builds on the franchise’s success with even more engaging gameplay.

Catch of the Day Extra Spins is a captivating fishing-theme slot with a 5×3 reel layout and 10-win lines. Packed with thrilling features, this game offers players plenty of opportunities to reel in rewards.

The Free Games feature is triggered by landing 3 or more scatter symbols on the reels. Depending on the number of scatter symbols, players can win 10, 15, or 20 Free Games – 3 scatters award 10, 4 scatters award 15, and 5 scatters award 20 Free games.

During Free Games, the Wild Fisherman becomes a valuable ally. It substitutes for all symbols to help create or enhance wins and collects any fish and Free Games tag values once for every Wild Fisherman symbol in view. If multiple Wild Fisherman symbols appear, each fish and Free Games value is collected again for every additional fisherman.

The Fortune Spins mode offers an exciting way to customise game play. Activating the feature presents the player with a 50/50 wheel, landing the arrow in the green ‘spin’ area, awards one Fortune Spins. During Fortune Spins, landing two scatter symbols triggers a spin of the Free Games Spinner, where players can win between 1 and 10 free games, providing additional opportunities for big wins.

With its combination of Free Games, Wild Fisherman symbols and thrilling Fortune Spins and gamble feature, Catch of the Day Extra Spins provides an action-packed experience that will keep players entertained.

Matthew Crane, UK Market Product Director, said: “We are thrilled to launch Catch of the Day Extra Spins, the latest addition to our hugely popular Catch of The Day franchise. Building on the success of the original and its instant recognition on the high street, Catch of the Day Extra Spins offers exciting gameplay and proven appeal, set to make waves across the market!”

Players can access Catch of the Day Extra Spins in the UK LBO, B3 market.

The post INSPIRED LAUNCHES CATCH OF THE DAY EXTRA SPINS™ appeared first on European Gaming Industry News.

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