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MARE BALTICUM Gaming & TECH Summit 2024

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Pariplay seals Fusion™ platform deal with Kaizen Gaming

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Aspire Global’s Pariplay Ltd, the leading aggregator and content provider, has increased its global presence by signing a major content deal with Kaizen Gaming, one of the fastest-growing GameTech companies in Europe.

The agreement has already seen Pariplay’s portfolio of in-house casino games, produced by its newly branded Wizard Games development team, go live in Greece through Stoiximan, Kaizen Gaming’s flagship brand in Greece.

Wizard Games titles will also be rolled out into the key regulated markets of Portugal and Germany through Kaizen’s Betano online betting brand, which recently launched in Brazil – a market of great strategic importance for Pariplay.

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The deal will see each of Kaizen’s operator brands worldwide benefiting from Pariplay’s Fusion aggregation platform, featuring thousands of titles from the industry’s leading games developers and a suite of back-office conversion and retention tools that enhance player value.

The new operator agreement is expected to fuel further growth for Pariplay, following on from a number of important new partnerships formed in recent months around the world.

Andrew Maclean, VP of Sales at Pariplay, said: “Pariplay is a company that is never content to stand still and this agreement sees us make great strides in markets that are of great importance. Kaizen Group is an operator that has great geographical reach within the markets that we are targeting right now.

“This is a deal that is a great fit for both parties and we look forward to presenting Kaizen’s players, wherever they are in the world, with a wide range of in-house and aggregated content through our renowned Fusion platform.”

Dimokratis Papadimos, RNG Casino Manager at Kaizen Gaming, said: “We are always looking for new ways to provide the best possible online gaming experience to our customers across every market.

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“We have already received very positive feedback after taking Pariplay content live in Greece and we are excited that our customers in Romania, Portugal, Germany, and Brazil will experience all the latest additions that lie in wait.”

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Atlaslive at Mare Balticum Gaming Tech Summit in Tallinn

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Atlaslive, a dynamic iGaming platform, will attend the Mare Balticum Gaming Tech Summit in Tallinn on June 4-5. CMO Bogdana Yavorskaya, CPO Lasha Kupatadze, and COO Lidiia Vakulenko will represent the Atlaslive company at the event.

Lasha Kupatadze will participate in a dynamic panel discussion on “Future-Proofing Digital Engagement: Mastering Gamification, Mobile Innovation, and Regulatory Compliance in the AI Era.” He will provide expert guidance in gamification strategies that help improve player loyalty and the best times for businesses to adopt mobile technology. The company’s experts will provide practical advice on how to use these digital tools to meet new regulations and boost customer engagement, keeping Atlaslive ahead in innovation.

Lasha Kupatadze said, “At the Summit we will explore the biggest challenges and find robust solutions that will not only ensure compliance but also build lasting customer loyalty and operational resilience in the face of tech advancements. I will share my experience and insights during the panel discussion and will tell you about the role of game-like elements which can be effectively integrated, adding layers of rewards, challenges, and competition that really work and can boost user engagement and motivation.”

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Atlaslive’s CMO Bogdana Yavorskaya and CPO Lasha Kupatadze will also participate as keynote speakers with their presentation at the summit. Their topic for discussion will be “Navigating the Nordic iGaming Landscape: Insights into Market Dynamics, Trends, and Sports Betting Evolution,” to share fresh analytics and real-life experiences. Their presentation will provide applicable insights into iGaming to meet the changing needs of today’s customers. The presentation will highlight the key trends and what’s really needed for these markets to grow today. They will offer practical solutions and insights into sports betting to meet the changing needs of today’s customers.

Bogdana Yavorskaya, CMO of Atlaslive, talks about the key advantages of their platform, especially its customizable Sportsbook component. “Atlaslive has an in-house developed Sportsbook that is fully automated and can be easily & quickly integrated. You can adjust your product to fit any market with our ready-to-use kits and presets. Analyzing current trends where players want more personalized and interactive gaming experiences, this offers for any iGaming business opportunity to boost  operations worldwide with a platform that adapts well to different laws and equipment needs,” she explains.

There will also be an awards ceremony at the event where Atlaslive is nominated in four key categories. We will be happy to connect with the best from the industry and celebrate the achievements and innovations in the igaming and technology sectors.

Join us in Tallinn to communicate with our team members from Atlaslive. Receive more information about Altaslive on the website and LinkedIn.

Atlaslive, the tech behind the game.

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The post Atlaslive at Mare Balticum Gaming Tech Summit in Tallinn appeared first on European Gaming Industry News.

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UNBOX THE FUN AND UNLOCK THE WINS IN TOY BOX BY BOLDPLAY

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Get ready to dive into a world of fun with Toy Box – the exciting new slot game from Boldplay, where colourful clusters and tumbling toys can lead to a prize bonanza!

Featuring a unique 4×5 reel layout where any five adjacent matching toys trigger an instant win, Toy Box introduces players to a lively cast of toys who, when grouped together, unlock some of the game’s most lucrative rewards. With the popular cascading wins feature, players’ initial prizes will be stored away as winning toys vanish, making room for new ones to tumble down and potentially enhance the overall win.

The fun doesn’t stop there – multiple cascades can occur during each round, with the excitement only ceasing when no new wins are formed. Plus, to assist players in uncovering a treasure trove of prizes, the Toy Box logo acts as a wild, capable of substituting for any regular toy to complete potential clusters. Additionally, at the start of every spin, one reel space can be highlighted at random; land a wild in this spot, and adjacent toys may also transform into wilds, boosting your chances of a big win!

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Speaking of the new title, Head of Design, Marcus Taylor said: ” With Toy Box, we wanted to create a slot game that’s just bursting with fun and excitement. With colourful clusters, tumbling toys, and unique features designed to give players an engaging and rewarding experience, we’re confident it will be a smash hit with both players and operators alike.”

The post UNBOX THE FUN AND UNLOCK THE WINS IN TOY BOX BY BOLDPLAY appeared first on European Gaming Industry News.

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SOFTSWISS Unites iGaming Community to Aid Brazil Floods

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In response to the worst flood in Brazil’s history, SOFTSWISS, a global tech provider of innovative iGaming solutions, has launched a multi-phase charity project. The campaign aims to not only provide immediate aid to those affected and long-term support in restoring the region but also invite industry players to join the initiative.

At the end of April, the Brazilian state of Rio Grande do Sul faced a severe flood. Many urban areas are still submerged, with specialists saying the water is not expected to recede soon. The humanitarian situation worsens daily as the weather deteriorates, and food, water, and warm clothing shortages become more acute. The state and the public, including companies and individuals, are doing their best to help.

SOFTSWISS has initiated the campaign to involve the iGaming community to support the region. 

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“Recognising Brazil as a key market, SOFTSWISS has dedicated significant efforts to establish a strong presence here. Our goal is to be a reliable partner to the Brazilian people and help the local industry grow. We now have employees in the region, and in light of the country’s recent hardships, standing aside is not an option. We are committed to supporting the people of Brazil during this difficult time,” said Ivan Montik, Founder of SOFTSWISS. “We are providing emergency financial assistance, partnering with organisations that can swiftly deliver food, clothing, and water to those impacted by the flood. Additionally, we are developing a long-term initiative to install water purification equipment in schools in the affected regions.”

Providing Direct Assistance

Recognising the severity of the situation, SOFTSWISS has allocated funds to deliver essential supplies such as food and gas to those in need. This immediate assistance is being facilitated through Movimento União BR, a local charity organisation. 

Beyond immediate help, SOFTSWISS is committed to supporting Brazil’s long-term recovery. The company has pledged additional resources to PWTECH for the installation of water purification equipment in schools across the affected regions of the state of Rio Grande do Sul. This will provide a sustainable solution to ensure access to clean drinking water not just during this crisis, but for future generations.

Engaging the iGaming Community

SOFTSWISS is calling upon the global iGaming community to join its relief efforts initiative. In addition to the financial contribution, the company provides crucial informational support. SOFTSWISS, in conjunction with its Non-Executive Director in Latin America, Rubens Barrichello, has chosen a trusted Brazilian charity partner to help those who suffered in the flood:

  • Movimento União BR – a volunteer movement that acts as a bridge between those who want to help and those who need help. Started in 2020 to fight against the effects of the coronavirus pandemic in Brazil, it has supported more than 26 million people and 4 thousand NGOs.

In addition, anyone can contribute to help flood victims through an official channel activated by the government of Rio Grande do Sul.

SOFTSWISS guarantees that donations effectively reach people in need.

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Rubens Barrichello, SOFTSWISS Non-Executive Director in Latin America: “I am very glad the SOFTSWISS team I joined is committed to supporting Brazilians in this difficult situation. Having launched many charity initiatives with the Barrichello Family Institute, I am grateful that, together with SOFTSWISS, we also have the opportunity to help those who need our support now.”

By supporting these verified charities alongside SOFTSWISS’ financial and informational aid, the iGaming community can make sure their contributions directly help those affected by the Brazilian flood.

Brazil needs iGaming community action!

 

About SOFTSWISS 

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SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

The post SOFTSWISS Unites iGaming Community to Aid Brazil Floods appeared first on European Gaming Industry News.

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