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Argentina

Hub88 cements LatAm foothold with Betsson launch in Argentina

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Leading platform provider Hub88 has boosted Betsson Group’s live casino offering in LatAm after launching Bombay Live’s content portfolio of table games with the operator in Argentina.

The partnership sees Hub88 further expand its presence in the exciting region with Betsson’s players in the country now having access to exclusive Bombay Live titles, offering a luxury gaming experience.

Bombay Live, a propriety studio to Hub88, is the first supplier to be granted a licence to provide its live casino portfolio in the Province of Buenos Aires, with a dedicated studio in the region.

The most popular casino classics are all available, including Baccarat and Roulette, and with flawless, unrivalled, intuitive and secure gameplay, Bombay Live connects players with a true VIP experience.

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Partnering with Hub88 provides Betsson with localised content that has been proven to resonate with players globally, particularly in LatAm, as the operator looks to grow in the region.

Ollie Castleman, Head of Hub88, said: “Betsson is an established brand with a wide customer base, and we are thrilled to strengthen their offering in key markets with the premium live casino titles that Bombay Live provides.

“Expanding our geographical reach will be a key goal for us in 2024 and together with Betsson we look forward to widening the net in LatAm.”

Kevin Saliba, Commercial Development, Business Development at Betsson Group, said: “Hub88 has a fantastic offering and as an exclusive distributor of Bombay Live’s content, it was a no brainer to partner up and add their games to our online casino in Argentina.”

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Argentina

Land Vegas Announces Collaboration with Novomatic at Sagse LATAM in Buenos Aires

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Land Vegas is pleased to announce its participation in Sagse LATAM, where it will present the Metaverse Gaming and virtual reality (VR) at Novomatic’s booth. This collaboration marks a significant advancement in the gaming industry, offering attendees the opportunity to experience Novomatic’s machines and an immersive metaverse environment.

“We are excited to introduce this new format and sales channel to the market,” the Chief Executive Officer for Land Vegas, David Fica, said. “As we work to launch our product globally in the coming months, we continue to integrate games and providers into the metaverse.”

This collaboration between Land Vegas and Novomatic underscores the commitment to innovation and delivering cutting-edge gaming experiences to players worldwide. It represents a significant step towards revolutionizing the gaming industry and opening up new distribution channels.

“We encourage the potential of virtual reality technology to enhance the gaming experience and expand market reach,” Fica said. “We look forward to exploring further opportunities together and establishing ourselves as a leading sales channel for the industry.”

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Land Vegas extends the invitation to operators, industry executives to visit us at stand number 158 on March 20 and 21 in Buenos Aires, Argentina.

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Argentina

LIGHT & WONDER™ ENTERS ARGENTINA FOR THE FIRST TIME THROUGH BETSSON AGREEMENT

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Light & Wonder, Inc. (NASDAQ and ASX: LNW) (together with its subsidiaries, “Light & Wonder,” “L&W” or the “Company”) has successfully taken its content live in Argentina for the first time through Betsson Group, the leading global betting operator with more than 60 years of experience in the industry, as an important part of their customers’ entertainment mix.

The launch means players in the Province of Buenos Aires can now enjoy first-party games including 88 FORTUNES™, Light & Wonder’s top-performing land-based title in Argentina, through Betsson Group’s brand betsson.bet.ar.

The go-live follows a recently extended agreement between the two long-established companies to bring Light & Wonder content to fresh regulated markets worldwide. A range of additional first and third-party content will also be distributed through the Light & Wonder platform to other Betsson Group brands in the coming months, handing the operator a significant increase in quality entertainment that it can bring to players in Argentina.

Betsson Group has nurtured a strong reputation as a top choice for players in Latin America, due to its unique, high-quality offering and because the company offers the best customer experience in the industry. For many years, Light & Wonder has provided its leading content to Betsson Group to spur growth in key markets globally and this launch represents the latest step in that process.

Tatiana García Barrenechea, Commercial Director – LATAM, at Light & Wonder, said: “Betsson Group is a very significant partner, one that has consistently demonstrated its dedication to excellence during an alliance that has grown successfully over the long-term.

“This debut launch in Argentina is a significant step in our expanded relationship and we are delighted to be able to grow together in this important country, serving players with relevant and highly engaging casino content.”

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Laura Peretta, Head of Supplier Relations at Betsson Group, added: “Light & Wonder has proven to be a highly reliable supplier for many years during our iGaming growth journey as it’s very pleasing to be able to take its content live in Argentina.

“This partnership ensures nothing less than a superb content delivery. We look forward to seeing how our players in Argentina feel the thrill and excitement this content and added-value tools brings them because of this landmark launch.”

Light & Wonder’s ecosystem offers more than 3,500 games from a global network of in-house and third-party game studios, with unrivalled ease of integration that is robust and secure. All games available through the aggregation platform are supported with a comprehensive range of responsible gambling tools, helping to deliver a safe and enjoyable gaming experience for players.

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Argentina

Peter & Sons Content Live in Buenos Aires City with SkillOnNet

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SkillOnNet’s PlayUZU will introduce Peter & Sons’ games to Buenos Aires market

Innovative game studio Peter & Sons’ game-changing portfolio of online casino content is now live in Buenos Aires City at PlayUZU, the flagship Spanish-language brand of global entertainment company SkillOnNet.

By logging into PlayUZU, ‘Portenos’, as residents of the Argentine capital are known, can now enjoy Peter & Sons unique brand of innovative slots, which have been whipping up a storm in dot-com markets.

The studio works with the best artists, mathematicians and musicians to create some of the most pioneering titles on the market including big hits like Barbarossa, Book of Books, Wild One, Voodoo Hex and Water Blox.

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One of Peter & Son’s flagship games, Barbarossa, immerses players in a hectic pirate-themed adventure world, offering unlimited multipliers and an impressive maximum win potential of 20,000x. This has made it a firm player-favorite among the studio’s diverse portfolio.

Leading European online gaming operator SkillOnNet launched PlayUZU in Buenos Aires City last year after receiving its license from the city’s gaming authority (LOTBA). The company teamed up with one of the largest local land-based gambling operators, BuenosAiresSlots, as its local licensing partner to offer a truly omni-channel experience.

SkillOnNet believes the addition of Peter & Sons’ portfolio will boost PlayUZU’s existing offering of localized, cutting-edge content in the Buenos Aires City market.

“We’re delighted that, through a partnership with SkillOnNet, our games get to be played by so many diverse groups of people in jurisdictions all around the world,” the co-founder and Business Development Director for Peter & Sons, Yann Bautista, said. “That’s what makes all the hard work worthwhile. We hope our content be as popular in Buenos Aires City as it has been in other jurisdictions.”

“Since its launch last year, PlayUZU is becoming hugely popular in Buenos Aires City and so it’s important that we keep expanding our offering to keep up with demand,” the Head of Games for SkillOnNet, Jani Kontturi, said. “Peter & Sons is becoming a legendary game studio and is an important partner, so it’s natural it would be at the vanguard of our plans.”

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