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Sky Betting and Gaming renews partnership with Spotlight Sports Group for Cheltenham
Spotlight Sports Group (SSG), a world-leading technology, content and media company, has announced a new partnership with Sky Betting and Gaming. This partnership will see Spotlight Sports Group develop and manage a racing content hub in Sky Betting and Gaming branding with horseracing content for the ever-popular Cheltenham Festival.
Last year, SSG produced a Cheltenham Festival content hub for Sky Betting and Gaming and due to the great success and learnings from that partnership this year’s edition includes further enhancements in content and functionality. The hub will feature add-to-betslip functionality, live odds, social share capabilities and customer CMS access.
The development of this content hub allows Sky Betting and Gaming to differentiate their Cheltenham Festival content for their audience, which in turn will help maximise key racing-interested audiences during one of the largest racing events of the year.
Speaking of the agreement, Andrew Mook, Head of Marketing Strategy & Planning at Sky Betting and Gaming said: “We know from some great success last year that these content hubs succeed in engaging our audience. Spotlight Sports Group’s technical expertise allows us to maximise the potential opportunity from the biggest sports events of the year, whilst also allowing us to differentiate our content strategy from our competitors.”
Head of UK and Ireland B2B sales for Spotlight Sports Group, Daniel Smith, spoke about the renewed partnership, saying: “We are delighted to be working with one of the biggest brands in the industry again this year, as we roll out the newest edition of the Cheltenham Festival Hub. We’re especially excited to showcase an adapted and amended hub this year following learnings from last year. I’m looking forward to delivering what will no doubt be the best hub we’ve built so far. Sky Betting and Gaming and its team are brilliant to work with and we can’t wait to bring their content strategy to life.”
Spotlight Sports Group content hubs are proven to drive revenues with a rich content experience for betting audiences. They provide partners with a state-of-the-art solution, no technical burden and the ability to provide content in any language for big events or be a long-term content solution.
Trust Mode feature reduces unnecessary location checks by over 20%
Xpoint, a leader in geolocation security solutions, has unveiled its proprietary Trust Mode feature, a patent-pending product that allows online gaming operators to realize previously unattainable efficiencies while remaining compliant with all state regulations and enhancing player satisfaction.
Trust Mode is a product feature that decreases geolocation checks while complying with state-mandated check frequencies by minimizing location checks when a player is connected to a residential or office WiFi, even if they are near the border. Results have shown that Trust Mode reduces geolocation service checks by over 20%, allowing Xpoint customers to realize significant cost savings compared to legacy industry technologies.
“Trust Mode is a clear example of how competition fosters innovation,” the Chief Executive Officer for Xpoint, Manu Gambhir, said. “There is no need to frequently re-check the location of a bettor connected to Wi-Fi at their home despite being located near a state border.
“As well as benefiting operators, end users also benefit from Trust Mode as their battery usage will decrease due to the operator’s ability to reduce the number of location checks for players without accuracy being sacrificed. This technology will serve as a game-changer for operators looking to get the most out of their geolocation service provider.”
Xpoint is licensed and authorized in 20 states and the District of Columbia across its current customer portfolio including names such as Bet365 and PrizePicks. Trust Mode delivers efficiencies to an industry that has remained largely static due to previously low levels of competition. Trust Mode saves iGaming operators money while enhancing user experience. Roll-out for the service is expected later this year.
The company’s flagship geolocation platform for iGaming, Xpoint Verify, is an advanced toolset for geo-compliance. The service is focused on being the most accurate, allowing players in permitted locations and denying all others including those attempting to spoof their location. Xpoint Verify detects and prevents fraud while providing valuable marketing insights to operator customers.
Dragon Gaming, a leading slots provider, has successfully integrated Flows, the premier no-code automation platform. This integration streamlines their processes, significantly boosting both innovation and operational efficiency.
Flows supports businesses by speeding up development and simplifying integrations through a single interface and workflow automation tool.
By adopting Flows, Dragon Gaming can now accelerate its development process and simplify integrations through an intuitive single interface and advanced workflow automation tools. This strategic move enables Dragon Gaming to rapidly build new engagement tools, enhancing the gaming experience for its users while leveraging Flows’ unmatched flexibility and user-friendliness.
Flows stands out as the most technology-agnostic software on the market, designed to integrate seamlessly with any existing technological infrastructure. This ensures businesses like Dragon Gaming can innovate without the limitations commonly associated with software development. The introduction of “Flo,” Flows’ innovative voice-activated AI software development tool, marks a significant advancement in digital product development. It empowers clients and partners to bring their innovative ideas to life swiftly and without the typical constraints of conventional development processes.
Ivars Dorofejevs, Business Development Manager at Dragon Gaming, said: “Dragon Gaming is set to revolutionise standard gamification practices, enhancing player lifetime value while providing an extensive array of games such as video slots, table games, and skill games.We are thrilled about our partnership with Flows, whose solutions offer unparalleled versatility. This collaboration empowers us to customise and expand our offerings to partners, ensuring relevance and setting new standards in the market.”
Domenico Mazzola, Director of Sales at Flows, said: “ We’re delighted to see Dragon Gaming harness the power of Flows to innovate and create new engagement tools. Their choice to utilise our no-code platform underscores the significant value and transformative potential it brings to forward-thinking slots providers. At Flows, we are passionately committed to empowering our clients like Dragon Gaming to unleash their creativity swiftly and seamlessly. By enhancing their game offerings with our platform, Dragon Gaming is not just elevating player engagement but is also setting a new benchmark for innovation in the gaming industry. This move marks an exciting future where technology and creativity blend to enrich the gaming experience.”
The post Slots provider Dragon Gaming fuels innovation with Flows appeared first on European Gaming Industry News.
CryptoWins expands its games library with 10 new slots from top developers EvoPlay and Rival Gaming.
Players will immerse into boundless creative, fantasy and galaxy adventures with online slots from EvoPlay: Reign of Dragons, Mystery Planet, E.T. Lost Socks and Egypt Gods. Fruitburst is a classic win-both-ways fruitie.
No dull moments with exotic and glitzy Rival Gaming powered games offering a plethora of free spins like in classic Vegas style slot Bigger Cash Win which has 5 paylines and a larger Cash Wheel that favors luck. The Cobra King online slot features exotic images inspired by the tale of Aladdin. A princess, tiger, magic carpet, and lamp are among the symbols and the magical features include wilds that triple wins, and three levels of free spins.
Other games from Rival added this week include Greek mythology inspired Wrath of Medusa, ice age-themed Ice Picks full of free spins. Those in a tropical fiesta party mood can try their luck on 5×3 Party Parrot with special feature gifts popping up to boost win lines. Free spins come with sticky wilds that award free re-spins!
In celebration of the new game additions, CryptoWins is offering players up to 50% Deposit Bonuses, which can be claimed twice daily.
CryptoWins is accumulating an impressive selection of online casino games. A total 53 new games were added in the last two months alone, by developers ELA Games and Asian games producer KA Gaming.
CryptoWins was launched by igaming pioneers Slotland Entertainment in December 2023, offering a diverse selection of game types, including classic slots, video poker, keno, bingo and table games. Deposits and withdrawals are conducted through Bitcoin, Litecoin, Ether, Monero, Tether, Binance Coin, and USD Coin
The post CryptoWins Introduces 10 New Games from EvoPlay and Rival Gaming appeared first on European Gaming Industry News.
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