iGaming Industry
Rise after fall: Latvian offline and online casinos learn how to earn massively
Over the past year and a half, the Latvian gambling business has become a prospective sector. In 2016, more than 50 companies obtained licenses and a total turnover increased by 18%. It is a quite significant success after the rough patch started for gambling in Latvia from the early 2000s.
On July 1, 2014, the Latvian Lotteries and Gambling Supervision Inspection (IAUI) started blocking international online casinos without the local license. From 2007 to 2015, 11 of 16 land-based casinos were closed. This trend was caused by the fact that authorities did not want to issue licenses and casinos were closed after the expiry of the previous permission.
Global economic crisis also discouraged the gambling business growth. Only from 2009 to 2010, revenues of land-based venues decreased twice. Latvian online and offline gambling faced hard times.
Lucky streak of Latvian gambling business
Everything has changed over the past year and a half. The Latvian Lotteries and Gambling Supervision Inspection recently provided the report on the first half of 2016: the industry total income reached €113 million (increased by 10%), while financial turnover increased 8.5% and was €102.2 million.
A dramatic improvement was caused by several segments:
- videogame income increased by 74%;
- betting income grew by 17%;
- slot machine income increased by 4%.
Previous year, 320 gambling rooms operated in Latvia with 9000 slots, 18 roulette tables and 55 card game tables.
Only 6 of 13 registered operators are active on the Latvian market: Joker, Latvijas Loto, Admiralu Klubs, Alfor, Optibet and Olympic Casino. The latter owns a major venue called Olympic Voodoo and 20 gambling clubs.
Latvia’s online casino revenue was €18 million in 2016, four times more than two years ago. Currently, 7 online casinos are operating on the market. The country provided 57 betting pools with licenses.
Inspection representatives believe that online operators’ revenue has increased due to the expanded range of services. Users have no reason to visit illegal resources when they can test new slots, bet or play their favorite card games on safe platforms.
Promising future of Latvian gambling
The Latvian gambling business has perfect prospects. It is proved by the fact that Playtech, gambling software developer, has established the live casino studio in Riga.
The world’s largest studio is located in the very heart of the Old Town. It is equipped with advanced software and hardware, cameras, customized tables and has a great amount of gambling zones.
The Latvian studio will cover a majority of European live casinos, providing players with the access to the best game content anywhere and anytime.
The country shows an increasing interest to the gambling sector, among businesses as well: this year, Riga will host its first specialized gambling conference for those whose professional interests are related with gambling.…
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Source: EEGaming.
Supremeland Gaming, the emerging brand in American iGaming, announced the approval of an interim Supplier License in West Virginia, further solidifying its position as a key player in the rapidly expanding iGaming industry. This milestone marks the company’s third approval following the successful acquisition of the first approvals in Pennsylvania and New Jersey.
Supremeland Gaming is approved to operate under this interim license and is now authorized to offer its cutting-edge innovation to the Mountain State.
Supremeland’s game portfolio has garnered international appeal since its debut in November 2023. The innovative brand promises cutting-edge slot play, combining immersive storytelling, state-of-the-art graphics, and impressive bonuses.
Rickard Öhrn, CEO of Supremeland Gaming, said: “The acquisition of our interim Supplier License in West Virginia is a pivotal step in our journey, reflecting on our dedication to delivering innovative experiences to a broader audience. As we expand our footprint, our commitment to excellence remains unwavering, and we look forward to contributing to the vibrant gaming landscape in the Mountain State.”
Supremeland is gaining traction for its emerging portfolio of top-notch games, including Red Panda Rising and the international debut title, Munition Mine, underscoring its commitment to pushing the boundaries of innovation in the iGaming industry.
Pragmatic Play, a leading content supplier to the iGaming industry, is continuing its momentum in the Latin American market, after signing an agreement to take its three biggest products live with Betsala.
The agreement will see Pragmatic Play’s full portfolio of award-winning Slot content go live, including recently released Slot titles Loki’s Riches and The Big Dawgs in addition to familiar player-favourites such as Sugar Rush and Gates of Olympus.
Betsala customers will soon gain access to Pragmatic Play’s Live Casino products upon integration being completed. The sector has been a focus for the provider over the previous 12 months with releases such as the dynamic Treasure Island game show which complements Pragmatic Play’s comprehensive range of casino classics such as Roulette, Mega Roulette, and Blackjack which are also available on the platform.
Completing the product offering is Pragmatic Play’s cutting-edge 3D renderings of popular sports such as horse and greyhound racing, football, and motorsports.
The latest LatAm development for Pragmatic Play sees it further boost its profile across the region where it has cemented its status as a leading supplier of casino experiences.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Proving LatAm is still a key source of growth, Pragmatic Play is delighted to now count Betsala as another valued partner in the region.
“Pragmatic Play’s three leading products will soon be on the platform, and we look forward to even more players discovering its robust and engaging offering.”
Albert Bellavista, CEO at Betsala, said: “Pragmatic Play has built a stellar reputation across Latin America for its high-quality experiences, and we welcome them as our latest partner to bolster our offering and provide more thrills than ever.
“Most iGaming enthusiasts worldwide are already familiar with Pragmatic Play’s titles and we know the upcoming addition of its content will come with a great response from our players.”
Pragmatic Play, a leading content supplier to the iGaming industry, is set to make another appearance at a Latin American summit, at SAGSE LATAM in Buenos Aires.
Taking place across two days from March 20th-21st, the event sees iGaming professionals gather at Buenos Aires’ Hilton Hotel for the 32nd edition of the iconic exhibition.
SAGSE LATAM marks the second summit attended by Pragmatic Play in Latin America in 2024, with its new immersive proposal Pragmatic Play Experience, after an extremely successful exhibition tour in 2023, which saw the provider make inroads across the continent and impress industry representatives.
The gaming provider will be at Stand 120 to showcase its diverse portfolio, including Slots, Live Casino, Virtual Sports and Bingo content, alongside its brand-new Sportsbook solution.
In addition, Pragmatic Play will be a platinum sponsor of the event, highlighting the importance of such industry exhibitions and the vital role the leading provider plays in them.
Victor Arias, VP of Latin American Operations at ARRISE powering Pragmatic Play, said: “Pragmatic Play is proud to be a platinum sponsor of SAGSE LATAM and to be influential in shaping the future of the Latin American iGaming market. With a comprehensive multi-product offerings and solutions, it is poised to capitalise on the immense opportunities that the region presents.
“With an exciting range of panel discussions and interactivities that the conference brings, it is set to be yet another momentous date in the LATAM gaming calendar.”
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