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Overwatch League and Fanatics Team up for Groundbreaking Retail, Licensing, and Ecommerce Deal

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Overwatch League and Fanatics Team up for Groundbreaking Retail, Licensing, and Ecommerce DealReading Time: 3 minutes

 

Fanatics will become the official retail partner of the Overwatch League

The first-ever esports deal for Fanatics includes omnichannel retail and fan gear manufacturing rights

 

The Overwatch League announced a groundbreaking, multi-year deal with Fanatics, the global leader for licensed sports merchandise, which will provide the Overwatch League fanbase with an omnichannel retail experience along with a significantly expanded assortment of products. The agreement marks the first-ever foray into the rapidly expanding global esports industry for Fanatics and is the first of its kind between a major retailer and an official esports league.

The deal is highlighted by Fanatics securing U.S. and international rights to produce Overwatch League jerseys, fan gear, headwear, and hard goods sold across all retail and wholesale channels. Under the new agreement, both parties also will work collaboratively to identify and secure additional world-class companies to grow the overall assortment of high-quality products available to fans. In addition, Fanatics will establish a new global ecommerce and mobile shopping platform and operate on-site retail for all league events.

“Our collaboration with Fanatics—the first between a major esports league and a global sports merchandising company—allows us to reach even more fans and to provide them with high-quality merchandise and a best-in-class retail experience where they can shop for all our great Overwatch League gear,” said Brandon Snow, chief revenue officer of Activision Blizzard Esports Leagues. “Fanatics has a proven track record of success with major sports brands and we’re excited to work with them in expanding this part of our business.”

Fanatics—utilizing an innovative vertical manufacturing model, combining extensive licensing rights with on-demand manufacturing and an agile supply chain—will design and quickly distribute high-quality Overwatch League fan gear across all categories, including merchandise for league events and championships.

“The demand for team gear during our inaugural season was very strong,” said Daniel Siegel, head of esports licensing for Blizzard Entertainment. “A significant number of fans—for regular-season matches at Blizzard Arena Los Angeles and at the Grand Finals in Brooklyn—showed up in jerseys to support their teams, and we’re thrilled to make it even easier for them to represent their favorite teams and players.”

“Esports has been on our radar for some time now and we are incredibly excited to mark our first deal with the best in the world in Activision Blizzard around their incredibly successful Overwatch League,” said Ross Tannenbaum, head of special projects for Fanatics. “Our omnichannel retail capabilities and real-time vertical manufacturing model will ensure that Overwatch League fans across the globe have unprecedented access to a wide assortment of merchandise to be able to show their passion and pride for the teams and players they love, whether shopping online, on their phone, or at one of many league events.”

The agreement between the Overwatch League and Fanatics will be implemented before the start of the 2019 Overwatch League season, which kicks off on February 14. At that time, Overwatch League gear will be available on a dedicated e-store and on select sites across Fanatics’ global network.

The new online storefronts will be the first to sell gear for the Overwatch League’s new expansion teams: Atlanta Reign, Chengdu Hunters, Guangzhou Charge, Hangzhou Spark, Paris Eternal, Toronto Defiant, Vancouver Titans, and the Washington Justice. Fanatics will operate on-site retail stores for all Overwatch League regular-season matches at Blizzard Arena Los Angeles and for other league events.

Further details about the official launch of the new Overwatch League ecommerce platform and the 2019 season will be announced at a later date.

 

About the Overwatch League™:

The Overwatch League™ is the first major global professional esports league with city-based teams across Asia, Europe, and North America. Overwatch® was created by globally acclaimed publisher Blizzard Entertainment (a division of Activision Blizzard—Nasdaq: ATVI), whose iconic franchises have helped lay the foundations and push the boundaries of professional esports over the last 15 years. The latest addition to Blizzard’s stable of twenty-two #1 games,[1] Overwatch was built from the ground up for online competition, with memorable characters and fast-paced action designed for the most engaging gameplay and spectator experiences. To learn more about the Overwatch League, visit www.overwatchleague.com.

About Fanatics:

As the global leader in licensed sports merchandise, Fanatics is changing the way fans purchase their favorite team apparel and jerseys through an innovative, tech-infused approach to making and selling fan gear in today’s on-demand culture. Operating multi-channel commerce for the world’s biggest sports brands, Fanatics offers the largest collection of timeless and timely merchandise whether shopping online, on your phone, in stores, in stadiums or on-site at the world’s biggest sporting events.

© 2018 Blizzard Entertainment, Inc. OVERWATCH, OVERWATCH LEAGUE, BLIZZARD, and BLIZZARD ENTERTAINMENT are trademarks of Blizzard Entertainment, Inc., in the United States and/or other countries.

[1] Sales and/or downloads, based on internal company records and reports from key distribution partners.


Source: European Gaming Media

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Week 21 slot games releases

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Week 21/2019 slot games releasesReading Time: 4 minutes

 

This week’s latest slot game releases!

 

Relax Gaming, the new-breed content provider and distribution platform, has laid down a disruptive marker with the unveiling of two new branded Boxing and Mixed Martial Arts (MMA) slot titles, Let’s Get Ready To Rumble® and It’s Time®. The games will feature the likenesses and catchphrases from world-famous ring announcers Michael “The Voice Of Champions” Buffer and Bruce “The Voice Of MMA” Buffer. Michael will lend his iconic delivery to Let’s Get Ready to Rumble®, while Bruce’s unmistakeable delivery of MMA’s most recognisable phrase will feature in It’s Time®.

Relax Gaming Announces Let’s Get Ready to Rumble® and It’s Time® In First Branded Content Deal

 

Explore the cultural richness and mystical Chinese totems with BF Games’ new slot Taste of China. Starring the mischievous Buddha Arhat, the game features traditional Chinese symbols including dragons, red lanterns, and pagodas that offer players the chance to win big. Landing three goldfish scatter symbols rewards 12 free spins while wilds and super symbols trigger bonus rounds and multipliers. The 5×3 video slot has a medium volatility, offering plenty of opportunities for players to be rewarded as they spin the colourful reel.

BF Games  with Taste of China slot

 

Microgaming has introduced Reel Splitter, a fresh take on the vintage fruit slot experience. The slot is developed by Just For The Win exclusively for Microgaming. Reel Splitter is a new four-reel slot with 81 ways and a host of heavy hitting features, including wilds, free spins and reel split respins. Reel Splitter’s classic slot design is elevated with an assortment of boldly colourful fruit symbols and a timelessly smooth soundtrack.

Microgaming - Reel Splitter

 

OneTouch has released its latest blockbuster slot game, the Japanese-themed Sumo Showdown. The 4×4 grid game, featuring 10 payways, is the second slot from the innovative provider and follows the success of its debut game Juicy 7 unveiled in November this year. Sumo Showdown centres on the ancient Japanese sport of Sumo wrestling with gargantuan warriors filling the reels and helping players to massive wins. Alongside the giants of the ring, the reels are packed with traditional oriental symbols including bonsai trees and a panoramic view of Mount Fuji.

OneTouch - Sumo Showdown

 

Immerse yourself in Booming Games’ latest and greatest, ‘Wild Ocean’. Shane Cotter, Booming Games Director of Product, says “This 5×3 medium volatility slot will hook all player groups, with our wildest Free Spins yet as our wild sharks swim their way across the reels to join the feeding frenzy.” Put the feelers out for our 2-Way-Pay squid. One sighting of this underwater alien means 5 spins with double the chances to win. Meanwhile, win up to twenty times your bet with our Octopus Wheel of Fortune.

Booming Games - Wild Ocean

 

he character of notorious gangster El Patrón, the brutal boss of the Medellin Cartel, takes centre stage in NetEnt’s latest blockbuster branded title, Narcos. Based on the multi-award-winning crime drama from Gaumont, the five-reel, three-row video slot with 243 bet ways has the battle between the police, DEA and drug lords as its backdrop. It is set in the 1980s, as the scale and influence of the drug war reached its peak. Narcos comes with Free Spins, where on every spin there is a chance that one or more high value symbols turn into Wilds. When Wilds are part of a win, they start walking the reel moving one step to the left with every spin which gives this game potential high-stakes pay-outs.

NetEnt-Narcos video slot

 

Pragmatic Play, one of the leading software providers for video slots, live casino and bingo, has released its treasure-filled new slot, Pirate Gold. The 5×4 video slot is set on the high seas, and has reels filled with symbols from the golden age of piracy, including maps, spyglasses, parrots and pieces of eight. Pirate Gold’s bonus feature transports players to the treacherous and stormy seas, and can be triggered by landing three compass symbols, which award free spins. Pirates act as wilds on the reels, and bags of treasure can launch a respin feature.

Pragmatic Play - Pirate Gold

 

Yggdrasil, has released its latest adventure slot, Jackpot Raiders, promising to take players on an epic journey in search of hidden treasure. The feature-rich, 5-reel video slot contains two different Free Spin modes, two bonus games, as well as five jackpots. With several interactive choices throughout the game, players can be ensured that no two gaming sessions are alike. When the Treasure Hunt Bonus Game is triggered, players have the choice of selecting from two-fearless adventurers, the wise and travelled Bear and the brave and intrepid Sam, both of whom will stop at nothing to locate the treasures of the legendary Sunken City.

Yggdrasil invites players on an intrepid journey in Jackpot Raiders

 

iSoftBet, is taking players on an exhilarating trip of a lifetime to Nevada, the home of gambling, to try their luck on its latest title Vegas High Roller. This 5-reel, 10-line game features stunning graphics and immersive gameplay, perfectly capturing the thrilling experience of the world-famous Las Vegas slots. To add to the excitement, three or more Scatter symbols will award High Roller Free Spins, with seven, 10 or 15 free spins up for grabs and a chance to cash in your chips.

iSoftBet invites players to hit The Strip with Vegas High Roller


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Week 21 slot games releases

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Betway renews partnership with Hammers

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Betway renews partnership with HammersReading Time: 2 minutes

 

Betway is delighted to announce the largest partnership deal in its history, renewing the agreement with West Ham to remain as the Club’s principal partner for a further six years.

The leading online bookmaker has been the Hammers’ principal partner for four years, since 2015, and the ongoing success of the partnership has led to the new long-term deal being finalised.

In that time, Betway and West Ham have worked hand-in-hand to bring supporters closer to their heroes, creating memories that will last a lifetime.

Initiatives like the Betway Academy, Betway Fan Taxi and West Ham Supermarket Sweep show Betway’s commitment to understanding the emotions and bonds that Hammers fans have with their Club, and this is something supporters can expect more of with the partnership extension.

Anthony Werkman, CEO of Betway, said: “Our partnership with West Ham United has been a huge success over the past four years and we are proud to be extending it by another six.

“They are a club with one of the most passionate fanbases in the game, who we have built up a strong relationship with by giving them some unforgettable experiences and memories.

“This is something we are wholly committed to and we are delighted to be continuing our partnership with the club.”

Karren Brady, West Ham United Vice-Chairman, said: “We are delighted to once again extend our partnership with Betway. After working together successfully for four years, this is a new, long-term, record-breaking commercial deal for the Club, which shows the faith that Betway has in West Ham United and our iconic global identity which has seen us recognised as one of the world’s biggest football brands.

“We look forward to continuing to work with Betway as we embark on the next chapter for our great Club, and we will use this partnership as a platform for success, both on and off the pitch.”

Karim Virani, Digital and Commercial Director at West Ham United, said: “We’re hugely excited to continue working with such a respected and responsible Principal Partner in Betway. Since the front of shirt sponsorship began, Betway has supported the Club in a whole range of ways, by giving their time and energy, as well as their investment.

“This has delivered some fantastic work for good causes around our local boroughs, as well as putting on a number of once-in-a-lifetime experiences for die-hard Hammers fans. Extending this partnership provides the opportunity for this great work to continue for the benefit of our supporters and our communities, which are the lifeblood of West Ham United.”

Paul Adkins, Marketing and Operation Director of Betway, said: “We signed our first deal with West Ham United in February 2015 at a historic time for the club with the upcoming move from Upton Park to the London Stadium.

“We then eagerly extended our deal with the club in August 2016 for a further three years, which was the largest sponsorship agreement in West Ham’s history, something we have been delighted to extend.”


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Betway renews partnership with Hammers

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GLI University’s Mid-Year Regional Gaming Regulators’ Seminar to Co-Locate with NCLGS Summer Meeting, in Minneapolis

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GLI University's Mid-Year Regional Gaming Regulators' Seminar to Co-Locate with NCLGS Summer Meeting, in MinneapolisReading Time: 1 minute

 

The Mid-Year Regional Gaming Regulators’ Seminar of GLI University will be held in conjunction with the Summer Meeting of the National Council of Legislators from Gaming States. The venue will be the Radisson Blu Downtown in Minneapolis. Regulators participating GLI Mid-Year Seminar are invited to join dozens of state legislators and hundreds of industry professionals at the NCLGS Summer Meeting.

“As the number of states considering and adopting sports betting laws continue to increase at a pace much faster than anticipated, the GLI Regulators Seminar and NCLGS offer the ideal forum for the discussion of policy choices facing legislators and regulators. GLI’s partnership with NCLGS has resulted in record attendance at both gatherings by attracting the leading policy makers and regulators in the country. It is truly a unique opportunity to meet with those shaping gaming policy and the regulatory environment in the U.S,” Kevin Mullally, GLI Vice President of Government Relations and General Counsel said.

NCLGS is the only organization of state lawmakers that meets on a regular basis to discuss issues relating to gaming. Members of NCLGS serve as chairpersons or members of state legislative committees responsible for the regulation of gaming in their state legislative houses.


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: GLI University’s Mid-Year Regional Gaming Regulators’ Seminar to Co-Locate with NCLGS Summer Meeting, in Minneapolis

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