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Javier Lanfranchi, Sales Director at MGA Games
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The MGA Games management, account managers, and sales team have been actively participating in ICE London 2023 (February 7 to 9, 2023), the largest B2B industry gaming event worldwide, with creators, distributors, operators, strategic bodies, and gaming regulators.

The result of the MGA Games teams’ participation has been highly satisfactory, as the online content presented by the Spanish company has generated great expectations and interest among operators attending the event. Its localised product portfolio has been particularly attractive to the online industry operating in regulated markets around the world.

Thanks to MGA Games’ presence and work at the fair, negotiations have begun, and agreements have been made with various operators and platforms. Exciting new collaborations to continue long after the closing of this edition of ICE London. In addition, it has also been an excellent opportunity to form part of the extensive networking that the fair generates, to gather ideas and share experiences.

“Participating again in ICE London has been a wonderful opportunity to meet with clients from all over the world – this year’s edition has brought together 623 operators from 68 different countries – allowing us to show them our extensive portfolio of online casino content, with all our 3 and 5 reel slot game options, the attractive Megaways, as well as our video bingo and online roulette offering. We are delighted to have taken part in one of the biggest events in the industry”, says Javier Lanfranchi, Sales Director at MGA Games. “The fair may have ended, but our work continues, and, in the coming months, we anticipate signing many new agreements thanks to contacts made at ICE,” says Lanfranchi.