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Bet365 chief Denise Coates has become the second wealthiest woman in the UK. Her betting empire is worth billions and in the last year alone has made a profit of £791million. In just 12 months, gamblers placed £52.5billion worth of bets with Bet365.

She launched Bet365 in 2001 with a £15million loan from RBS secured against her chain of betting shops. In just four years, Ms Coates’ new venture became a huge success and she sold her chain of betting shops to Coral for £40million.

Bet365 is very much a family firm, owned by Ms Coates and members of her immediate family. Her brother, John, is joint chief executive while her father, Peter is the firm’s chairman.