Africa
BetGames expands South African presence with LulaBet
Innovative live dealer and betting games studio BetGames has signed its latest deal in South Africa, by agreeing to supply newly launched operator LulaBet.
As part of the latest collaboration, BetGames has supplied its popular product portfolio to LulaBet’s platform, giving the operator access to the studio’s renowned live dealer and betting titles, as well as its captivating Wheel of Fortune game.
Based in Cape Town, LulaBet is an emerging sports and digital entertainment provider, with a focus on delivering world-class betting products, highlighting the significance of this recent deal as BetGames’ titles enhance the company’s offering.
With an impressive foothold across regulated African markets, this deal sees BetGames maintain its continental dominance, as well as expanding further in the ever-growing South African market.
BetGames’ content is already live on LulaBet’s website, giving more players across South Africa the chance to play some of the country’s most popular live games and betting content.
Commenting on the deal, BetGames’ VP Sales, Africa, James Everett said: “We’re always happy to strike more deals in Africa, as our titles have never failed to resonate with the continent’s rapidly growing online player base.
“We’re also delighted to have agreed a deal with LulaBet, a new player in our industry and one which we believe will accomplish many great things in the fast-developing South African market.”
Iain Gutteridge, Managing Director at LulaBet, added: “We launched LulaBet with the aim to deliver the best in quality to our players, and I can confidently say that we’ve done just that by reaching a content-integration agreement with BetGames.
“The studio’s titles have established themselves across Africa as one of the continent’s best performers. Therefore, we knew that this deal was a no-brainer and thus we’ve gained content from one of the most familiar iGaming brands in Africa.”
After a hugely successful 2021, the newest agreement allows BetGames to continue scaling its global presence. Having recently rebranded, the company has recorded a surge in engagement as a result of its enhanced Lotto Reloaded studio.
BetGames’ latest flagship product is authorised across several key markets including those governed by the UKGC and MGA, whilst also satisfying the regulatory requirements in a variety of South African jurisdictions.
Hub88 has partnered with live casino supplier LiveGames, further strengthening its product offering by adding a unique range of content to its platform.
LiveGames provides fully customisable online live dealer games and branded tables including the first vertical roulette table in the sector, along with crash games and the widely played Tombola.
The supplier delivers experiences with a player-focused design, easy to use mobile interface, and high-resolution broadcasts.
The partnership will support LiveGames’ goal to further expand in international markets, including Africa, Asia, and Latin America where Hub88 has a strong presence.
The deal showcases Hub88’s commitment to grow its ecosystem of partners, offering a diverse portfolio of products and content.
Ollie Castleman, Head of Hub88, said: “We’re thrilled to unveil this strategic partnership with LiveGames which sees us add a great provider to our platform, one that utilises modern technology to offer bespoke and personalised gaming experiences to players.
“We are looking forward to collaborating and strengthening our content library with their diverse games.”
The LiveGames Team said: “Our journey started in a small studio and as a team, we are excited about now expanding to every corner of the world together with Hub88 and their extensive operator network.
“We are committed to promoting innovation in the industry and this partnership will support us on that mission.”
The post Hub88 partners with LiveGames to enhance content offering appeared first on European Gaming Industry News.
NE Group, a leading B2B iGaming software supplier, has teamed up with online gambling operator 888 to launch 888bets for the Angolan market.
888Africa was originally set up to operate 888 brands in online betting and gaming markets across hand-picked regulated countries within Africa. Angolan sports bettors will now have seamless access to online sports betting through 888bets.co.ao
NE Group specialises in offering innovative, lightweight front-end solutions for best-in-class iGaming experiences. An extensive localised knowledge is the inspiration behind a platform that is renowned for flexibility and adaptation for unique African preferences. Together with 888, the platform delivers smooth gameplay across diverse data speed environments – essential for broad accessibility in Africa.
For the first time in the country, Angolan bettors will have the opportunity to experience the acclaimed Aviator crash-game on the platform. Additionally, the new site incorporates built-in features and tools for Responsible Gaming teams to monitor and support safe gaming practices
NE Group CEO Imran Bukhari said: “It’s brilliant to see the 888bets sportsbook launch in Angola to bring sports betting fans an experience they deserve. Our specialised sports betting platform and lightweight frontend solution for Africa allows 888bets to quickly scale.”
888bets added: “As a country with huge potential, we expect big things from our launch in Angola. Working with NE Group has enabled us to deliver an experience that sports bettors will love and that is enriched with engaging products.”
The post NE Group powers 888bets launch in Angola appeared first on European Gaming Industry News.
Africa
BMM Testlabs Continues Its Expansion in Africa with New Licenses in Botswana and Nigeria to Test Land-Based and Digital Products
BMM Testlabs (BMM; or the Company), the world’s original gaming test lab renowned for exceptional product compliance and certification services, today announced that it has been approved to provide compliance testing, inspections, and certification services for the African countries of Botswana and Nigeria.
The Botswana Gambling Authority and the National Lottery Regulatory Commission in Nigeria, the official gaming regulatory bodies in those states, granted BMM licenses for the land-based and digital gaming markets in the two African countries.
BMM, which opened its office in South Africa in October 2004, is now able to provide comprehensive compliance testing and inspection services for most regulated markets across Africa.
BMM`s Senior Vice President, Africa, Zeena Rossouw said, We are honored that the gaming authorities in Botswana and Nigeria have demonstrated their trust in BMM to license us for product testing and certification. As regulation gains momentum across the continent, the African gaming market offers even more promise for BMM. With a focus on safeguarding the African gaming industry and all its stakeholders, BMM looks forward to working with suppliers and operators to accelerate the deployment of new technologies and products.
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