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Pixaera raises $5.7 million to empower people through play with its metaverse for professional learning and collaboration

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  • Pixaera’s app is built to the highest gaming standards with a focus on the global needs of enterprise businesses

  • A gaming studio, creating content to the standards of a AAA studio, Pixaera is helping enterprises move from traditional e-learning to highly-engaging 3D game-based learning

  • Businesses can access a library of learning experiences, allowing them to use Pixaera’s platform as a one-stop shop to build, deploy and measure immersive experiences at a global scale

  • The Seed funding round was led by LocalGlobe, and will be used to expand Pixaera’s team and further develop its platform to address even more learning needs worldwide

 

Pixaera – the immersive game-based learning platform dubbed ‘Roblox for Enterprise’ – has raised $5.7million in early-stage funding to bring the standard and engagement of high quality games from the world’s best studios to the professional world.

This funding consists of two rounds – $1.2 million of pre-seeding and $4.5 million led by early-stage EMEA investor, LocalGlobe. The founders of FACEIT, the leading competitive gaming platform for online multiplayer games, also participated; as did ERM, a leader in the renewable energy services sector, and York IE.

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Built to bring the power, fun and emotion of online games like Roblox and Minecraft to the professional world, Pixaera is helping some of the world’s largest businesses upskill their workforce more effectively and efficiently. By leveraging the growing evidence that shows immersive training and VR are more effective than traditional methods, Pixaera’s  highly-engaging immersive experiences bring a new paradigm to professional development in the workplace.

 

Closing the learning gap

Pixaera was founded in 2020 by avid gamer and industry veteran Mousa Yassin. Through his time playing the likes of Final Fantasy, World of Warcraft and more, he saw how gaming teaches players vital skills – from problem-solving, to creative thinking, teamwork, and goal-setting- whilst also being incredibly engaging.

“I started to wonder why the gaming industry, being so sophisticated and technologically mature, had not considered building for the corporate and professional world. There was such a gap between how players learn and collaborate organically and fluently in successful games, with the more old-school, unengaging learning experiences we have all been through as employees – even in roles where the stakes are high,” says CEO Mousa.  “Gamers willingly spend hundreds of hours developing their skills while in contrast, companies pay vast sums for online content that has to be forced onto their workforce and fails to truly deliver value.”

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Instead of making employees watch long training videos, or attend real-word, often expensive training exercises, Pixaera offers a growing catalogue of experiential VR and PC-based games. Each module is built using Pixaera’s development tools to address global training needs in safety, leadership, mental health and technical topics in a highly scalable way.

Pixaera has begun by addressing large industry standards  that apply to millions of employees yearly. The product is being used by companies including Shell, GE, BP and more. To date, thousands of employees have used Pixaera’s immersive learning games to hone their skills, and 98% of these participants said they prefer Pixaera to any other training in their field.

However, the ambition of founder Mousa Yassin is to provide intuitive and simple tools for all experts, in any field, to build and deploy high-quality immersive 3D experiences as familiar and effective as the worlds of Minecraft and Roblox to a large ecosystem of professionals .

“There is no reason why VR/MR and gaming cannot be the leading tools for professional learning and collaboration across any industry, world-wide; as the technology develops, the applications are endless,” continues Mousa.

 

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Bringing learning into the 21st century

Pixaera is a gaming platform for the professional world. The platform provides a single place to integrate, build, deploy, report and manage a growing list of next-level training simulations from safety to leadership, mental health and more. Once immersed in Pixaera games, via VR or PC, employees learn and hone their skills, and put theoretical training into practice in highly realistic environments. They can rehearse and repeat procedures to perfection.

By mirroring situations they find in their day-to-day job in a highly realistic way, trainees playing Pixaera’s games are also able to trigger real-world emotions. For example, the stressful feeling of being peer-pressured to cut corners, or the anxiety caused by seeing someone in danger because of your actions. It’s the sense of presence and the emotional connection that makes the games so impactful, while the immersive nature lends itself to the way humans interpret and retain information.

Pixaera’s learning platform can be integrated within each client’s learning management system, making it simple for learners to join training sessions and schedule development time. Clients can also cascade training through to a global workforce through a single app experience.

Pixaera’s fundraise comes as there is mounting evidence that learners absorb information and skills more effectively from immersive environments. Research from PWC found learners in immersive environments (such as VR) are 275% more confident in applying their skills. While a separate study by The University of Warwick found that not only does VR learning help people perform better in tests, but it has a positive impact on mood.

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A collaborative platform for professionals

Pixaera’s ultimate aim is to to build an ecosystem of high-quality learning games created with the best global experts. Eventually,  companies, topic experts and third party developers will be able to use Pixaera’s platform to develop their own, highly unique experiences. In the same way Roblox and Minecraft empower users to generate and share their own games, which in turn enhances the experiences of all users on these platforms,  Pixaera is building a collaborative platform for professionals.

The funding will be used to expand Pixaera’s leading team of gaming and software developers, and to further advance the product.

Mousa Yassin, founder and CEO said: “We’re going through a transition. Video content is losing market share to interactive 3D worlds . A younger generation has grown up online, as familiar with gaming as with a classroom setting and they know which they prefer. By replicating the fun and absorbing nature of gaming, we can transform how professionals learn and connect with one another  across all sectors and industries, with huge implications for productivity and business success.”

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Ziv Reichert, partner at LocalGlobe said: “Our belief is that learning through ‘play’ is vastly more effective than learning through traditional educational formats. Playing is doing, playing is experiencing. The immersiveness of the medium creates real-lasting memories, which, in an educational context, translates directly to knowledge retention, retention that far outweighs that of video or text based learning. It is also fair to say that learning through gaming is significantly more enjoyable and that is not to be underestimated. There is now a whole generation of gamers entering the workforce who have grown up immersed in ‘play’ and will certainly opt to learn that way.”

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ASA Premium Mods

Snail Games Enhances Current Game Titles with Exciting New Developments

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Snail Inc., a leading global independent developer and publisher of interactive digital entertainment, announced significant strides with the launch of West Hunt on Nintendo Switch and the introduction of ASA Premium Mods for ARK Survival Ascended. These initiatives underscore Snail Games’ unwavering commitment to continuously improving and enhancing its current portfolio of game titles.

West Hunt on Nintendo Switch

Snail Games’ independent game branch, Wandering Wizard, in collaboration with developing studio New Gen, recently launched West Hunt on Nintendo Switch. This highly anticipated game transports players into the heart of the Wild West, enabling them to embark on manhunts wherever they go. The launch of West Hunt on Nintendo Switch marks a significant milestone in Snail Games’ journey, as it extends the game’s reach beyond Steam into the thriving console gaming community.

ASA Premium Mods

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Snail Games is also set to introduce ARK Survival Ascended’s Premium Mods program. This innovative initiative revolutionizes the modding landscape by providing unprecedented opportunities for monetization. With one of the most competitive revenue-sharing models in the industry, ARK Survival Ascended’s Premium Mods program ensures that modders are duly recognized and rewarded for their creativity and dedication. Moreover, ASA Premium Mods’ cross-platform compatibility across PC, Xbox, and PlayStation amplifies modders’ reach, enabling them to maximize their earnings and connect with a broader audience. ARK Survival Ascended’s mod program is committed to fostering an environment that encourages innovation, collaboration, and fair compensation for modders. The program aims to be a catalyst for positive change within the modding community, empowering creators to thrive in their craft. The premium mod program has launched on the PC platform with other platforms to follow in time.

“We remain committed to improving and elevating our current portfolio of games, ensuring that every player finds adventure and excitement in our diverse offerings. We embark on these exciting new ventures with our community and partners at the forefront of our strategy,” Jim Tsai, Chief Executive Officer of Snail Games, said.

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Asia

Fun88 Launches Skyward: A Thrilling Animated Crash Game with Unlimited Cashback

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Fun88, a leading online gaming platform, is excited to announce the launch of Skyward with unlimited cashback offer, a dynamic and exhilarating animated crash game that takes the online gaming experience to new heights.

Skyward, featuring bespoke animations, stability, and exclusive bonus tools for high-value players, has set a new standard for excellence in online gaming. The game’s cutting-edge animation and dynamic features create an immersive environment that keeps players on the edge of their seats.

Play ‘Fun88 Skyward’ between 2 pm to 5 pm and get 10% unlimited cashback on net losses. It’s not just about the excitement of the game; it’s about turning every moment into a winning one. Don’t let this exclusive Skyward game offer slip away; immerse yourself in the excitement, play, and enjoy unlimited cashback like never before!

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Key Features of Skyward:

  • An action-packed plane-themed crash game.
  • Custom-Crafted Animations for a Unique Gaming Experience.
  • With enhanced stability and low data usage, players can enjoy uninterrupted gameplay, even in low-bandwidth conditions.
  • Exclusive bonus tools designed for high-value players.
  • Diverse Betting Areas and Unique Wagering Options.
  • High-Frequency Thrills with a Strategic Cash-Out Approach.
  • Jaw-dropping maximum multiplier of x100,000.

Fun88 stands as the preferred choice for Indian gamers, owing to its irresistible allure that caters to the gaming preferences of the Indian audience. With a seamless and user-friendly registration process, players find it easy to dive into the captivating world of online gaming. Quick INR withdrawals add a layer of convenience, ensuring that players can swiftly access their winnings.

The Fun88 mobile app further enhances accessibility, allowing enthusiasts to enjoy the most thrilling casino games on the go. Fun88 offers an array of captivating games, including Live Casino options and popular crash games, ensuring a diverse and exciting gaming portfolio. Numerous promotions heighten the levels of excitement, making every gaming session unforgettable. With a strong emphasis on safety, Fun88 provides a secure environment for players to indulge in card games like Rummy, Andar Bahar and many others, creating an immersive and enjoyable gaming experience.

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B2B

WA.Technology appoints Waldir Marques as Director of Regulatory Affairs

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WA.Technology, a leading B2B iGaming solutions provider, is thrilled to announce the appointment of Waldir Marques as its new Director of Regulatory Affairs—this key addition to WA.Technology’s leadership team fortifies the company, particularly in light of recent regulatory changes in Brazil.

Waldir Marques, the former CEO of the government-backed lottery syndicate CAIXA Loterias S.A., brings a wealth of experience and an outstanding track record in iGaming regulation. His high-profile role at Brazil’s CAIXA Loterias S.A., a company renowned for its commitment to ethics, integrity, and transparency, has honed his skills in ensuring strict adherence to regulatory requirements – a crucial asset for WA.Technology’s operations. Waldir’s insights and expertise will be invaluable in bringing credible and knowledgeable advice to clients, opening the door for bigger and better opportunities in a legally compliant way.

“With the latest regulatory developments in Brazil, Waldir’s profound understanding of the legal landscape will be instrumental in guiding our expansion efforts in the country and the wider Latam market,” said Tim Scoffham, CEO of WA.Technology. “His appointment proves our commitment to operating within legal compliance, ensuring our clients receive exceptional service and the peace of mind that comes with rigorous regulatory adherence.”

Waldir’s curriculum vitae is a testament to his breadth of knowledge and experience in the field. His roles as Director-President & CEO at CAIXA Loterias S.A. and  Subsecretary of Regulation of Lotteries, Prizes and Sweepstakes at the Ministry of Economy, Brazil, highlight his capabilities in navigating the regulatory environment of the Brazilian market and beyond. His team leadership and governance skills further solidify his fit for this pivotal role.

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“I am excited to start this new chapter with WA.Technology and contribute to its growth in the Latam region,” said Waldir Marques. “Ensuring compliance and fostering a trustworthy environment for our clients is my top priority. I look forward to helping to steer the company through the evolving regulatory landscape, particularly in Brazil, in light of the ongoing changes. I’m also looking forward to taking on the challenge of bettering WA.Technology’s advancement in the broader South American market as the company branches out into other markets such as Mexico.”

Waldir Marques will be part of the WA.Technology team at ICE London 2024 and will be available at the WA.Technology stand S4-240. His presence at such a prominent event underscores WA.Technology’s commitment to expanding its reach and expertise in the flourishing Latam market.

This appointment marks a significant stride for WA.Technology in fortifying its position in Latam. WA.Technology is dedicated to upholding the highest standards of regulatory compliance and client service, and the addition of Waldir Marques to its leadership team signifies its commitment to excellence, integrity, and growth in the region.

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