eSports
F1 ESPORTS PRO SERIES EVENT 2 LIVE THIS WEEK, FEATURING BRAND NEW CIRCUIT, & NEW F1 TRACKS TAKEOVER
TIMING DETAILS, WHERE TO WATCH INFO, AND DRIVER QUOTES FOR F1 ESPORTS PRO SERIES PRESENTED BY ARAMCO
The F1 Esports Pro Series presented by Aramco started in style last month as Alfa Romeo’s Jarno Opmeer dominated in Event 1, securing two victories, and reigning champion David Tonizza also picked up a crucial win for Ferrari, as fans were treated to three fantastic races. You can view the ‘Top 5 moments’ from Event 1 on YouTube here, and are free to embed this in editorial if you wish.
Event 2 gets underway on Wednesday afternoon with a trip to Zandvoort, a brand new circuit for the F1 Esports Pro Series, before battling out it on a fan favourite – the Circuit Gilles Villeneuve in Montreal. Thursday’s action will see drivers go wheel to wheel at the Red Bull Ring, to round off the first half of the series.
The live shows will be streamed online via F1’s official channels on Facebook, YouTube, Twitch and Huya, as well as broadcast on television by international partners such as ESPN (US), Sky (UK) and Ziggo (Netherlands), whilst Qualifying show content will be streamed exclusively on Twitch, YouTube and Huya (China). For full information about the Pro Series visit: https://www.f1esports.com/
Please see the table below for the full breakdown of the platform splits so you don’t miss a moment of the action:
Day | Session | Time (GMT) | Coverage |
Wednesday 4 November | Qualifying Show 1 (featuring Quali. 1 highlights and Quali. 2 live) |
15:30 – 16:45 | Twitch / YouTube / Huya (China) |
Evening Show 1 (featuring Quali. 1 and Quali. 2 highlights, Race 1 re-run and Race 2 live) |
19:30 – 21:00 | TV & Online | |
Thursday 5 November | Qualifying Show 2 (featuring Qualifying 3 live) |
15:30 – 16:45 | Twitch / YouTube / Huya (China) |
Evening Show 2 (featuring Quali/Race 1 and Quali/Race 2 highlights, Quali. 3 highlights and Race 3 live) |
19:30 – 21:00 | TV & Online |
Drivers competing in this year’s Pro Series have combined to build the ultimate gaming playlist for F1 Tracks, featuring songs that get them in the zone and the tunes they blast when they’ve secured a win! The playlist caters for all tastes, and features massive tracks from KAM-BU, Nothing But Thieves, You Me At Six, The Weeknd, Queen, Kings of Leon and even Elvis Presley! You can find links to the playlist below:
Spotify: https://spoti.fi/2YmjQL3 / Deezer: https://bit.ly/3hBqsgc / Apple: https://apple.co/3jkgArh
Ahead of the second round of races for this year’s Pro Series, we also caught up with three of the competition’s stars to get their thoughts about the upcoming season. Please feel free to use these comments in editorial around the build-up to Event 2.
Marcel Kiefer
On visiting the Red Bull Performance Centre in October
Marcel: “I’ve been to the Red Bull Performance Centre with the team. It was a really great experience, because we got to know more stuff about all the other areas that we don’t usually cover in our Esports training, like the physical activities, scheduling and how important it is to sleep and get physical exercises that can really increase your performance. It helped us a lot, and I think it already shows we’re in a good position for the season.”
Who to watch out for in terms of competitors
Marcel: “I think Alfa Romeo definitely. I mean we already knew that Alfa Romeo would be good this year. I expected Mercedes to be stronger, but maybe they will bounce back from the first event because it didn’t go that well for them. Alpha Tauri were also pretty solid. Renault looks really strong this year. I think we are in a really close season and Ferrari probably people expected them to be a bit stronger. But they also had technical difficulties during the first event, so we don’t know. I think Alfa is the big surprise. They made a huge step from last year.”
On their chances to win the title
Marcel: “I think we can win both the Drivers and Team championship. We have a solid pair with me and Freddie. And I’ve already proven I can fight up there. And we all know Freddie can do it. So yeah, I believe we have what it takes for both titles. Obviously, the focus is on the Team championship, because we are already Team Champions from last year and we want to keep that title. But if it doesn’t work out, we will just reapproach next year, just try to improve other areas. I mean, it’s so tight that you cannot even be mad if you lose, you obviously want to win. But everyone’s so good. They all work incredibly hard all teams. So if they win, they deserve it.”
Dani Bereznay
On preparing for Event 2 of the season
Dani: “We’ve had a lot less time to prepare compared to what we had ahead of the first event. I don’t think the field will be as tight as it was [last time] as people who adapt faster to the new circuits can have a bigger advantage. I’m pretty confident that we are the ones to beat ahead of the second event but Red Bull, Ferrari, McLaren, even the Williams guys, look pretty strong. Alpha Tauri and Renault included. To get in the top 10 will be really difficult.”
On main competitors for the title
Dani: “I think it’s good to be the team to beat but Alpha Tauri with Joni Tormala and Red Bull with Marcel Kiefer and Frederik Rasmussen are an insanely fast pair. Also, Ferrari with Enzo Bonito and the former champion, David Tonizza, are really big threats. If you see the timings and not just the results, there is maximum one tenth of a second that separates us from most of the field. It’s basically one apex, one little mistake, and the championship can turn upside down pretty quickly. That’s why esports is so good! We definitely don’t treat it like we’ve already won and we definitely won’t let off as the others are super motivated.”
On esports drivers making mistakes
Dani: “The gaps are pretty small in esports and it’s crazy to watch because we as drivers remember every single mistake of our laps. There are some mistakes that are inevitable, but there are some minor inaccuracies in our driving that we get frustrated about. What separates Jarno [Opmeer] from other drivers is that what he can do in a practice session he can pretty much replicate in the real life thing which is really hard as the pressure is so high.”
On his relationship with teammate Jarno
Dani: “It’s really important for me [to have a partner like Jarno]. I think we can push each other and the thing is with f1 esports is that we don’t know any of the other teams lap times. So to have a competitive teammate sets a good benchmark because if you have a slower teammate and you are beating him by one or two tenth of a second per lap you don’t know what kind of level you’re at. But with Jarno, if you’re beating him, you’re basically beating all the top guys. I think we push each other forward and set a pretty great benchmark on what could be the actual lap times. I want him to perform well and I want to perform well myself. Of course I want to finish in front but if I finish second then I want it to be my teammate rather than someone from another team.”
Cedric Thome
On what he learnt from former teammate Jarno Opmeer
Cedric: “Jarno is rapid, he’s amazing. He was really quick last year as well but he had some moments where he was really unlucky. He’s doing an amazing job [this year], he’s first in the championship and he deserves to be where he is.”
On his passion for darts
Cedric: “Yes, I love darts and obviously with us racing from home this year I have a board in my room so if I can throw a few [darts]. I feel like it’s a good chance to free your mind and just throw some darts. It doesn’t really help my concentration for F1.”
eSports
R&D rethink needed for sportsbooks to harness esports’ power
Esports betting is still grappling with a perception problem amongst operators. Despite the leaps and bounds in product development made by suppliers – particularly in the last two years – esports hasn’t shaken off the image built in the late 2010s.
Our good friend, Oliver Niner, Head of Sales at PandaScore, has been kind to share the below article with us.
There’s scepticism around esports betting’s value, how well it can actually perform and what’s needed to make it appeal to bettors. A big part of that comes down to perception, which shapes the research and development (R&D) choices made by each operator.
Self-fulfilling prophecy?
Operators who have put the research and development (R&D) resources into esports are seeing excellent growth, while others are still treating it like part of a long tail. The lack of a uniform approach to esports often translates into hesitancy to be bullish and invest in esports.
Whereas in the United States, post-PASPA sports betting has exploded and operators are seeking to capture as much territory and market share as possible because in most cases, you switch the lights on and the money comes in. It’s, of course, good business sense to take opportunities like this – you can apply the same templates used elsewhere on an incredibly lucrative market.
This kind of approach has been attempted for esports and hasn’t found the same success. Granted, the legislation for betting on esports has been somewhat slower than that of sports betting and iGaming.
However, bullish operators have acknowledged the fact that esports hasn’t found the same success in regulated states and asked what can be done differently, while for others, esports has been thrown into the too-hard basket or relegated to the bargain bucket.
For the latter, the fate of the esports vertical becomes a self-fulfilling prophecy – especially if an operator already using a budget esports product that throttles its very growth.
It takes two to tango
When esports is discussed in broader betting circles, you’ll often hear different versions of the same talking point: the problem with esports is no one is doing it well, it doesn’t innovate.
This argument is a case of the pot calling the kettle black. Esports is a driver of innovation, and it is sportsbook R&D that is holding it back.
Multiple suppliers on the market are investing significant resources into R&D, and bullish operators are leveraging these product innovations to acquire new customers and create engagements made for the internet age.
There are understandable reasons why sports betting doesn’t innovate. It’s largely because operators focus on acquisition, entering new territories and spending money on data rights. But the actual R&D on sportsbook products is left lacking, with ever-increasing cost-per-acquisition (CPA) numbers a clear symptom of this.
It means that if an operator does decide to use or acquire an esports specialist supplier but does little to cater its product and attempts to just lay the sports betting template over the top, of course performance will be throttled.
It’s like putting a Ferrari engine in a Prius – no offence to Toyota or Prius owners.
The same problem exists on the platform supplier front. Platforms are understandably focused on compliance and getting customers live, not necessarily improving models or their products.
Even the idea that if you just acquire an innovative company the problem is solved or you have found the solution, doesn’t hold water. In many cases, the company is acquired and plenty of noise is made about it, but there’s little organisational investment in R&D afterwards.
It’s not just in esports
These problems extend to customer acquisition and marketing for most emerging markets, not just esports. There’s a rush to use the same old playbook in newer sectors because it’s easy.
The fantasy vs. house sector in the US is already experiencing an acquisition arms race. As analyst Dustin Gouker points out, deposit match bonuses for new users on fantasy vs house products have jumped from $100 to as high as $500 in some places.
This is the same race that played out in sports betting and despite the costs, there’s little effort from most operators to try something different. There’s less work when you just put the same acquisition template on an emerging sector and call it a day. This seems to be an accepted practice in the industry, for better or for worse.
Esports betting success requires ongoing dialogue
Rather than attempting to wedge esports into hegemonic sportsbook approaches, sportsbooks need to take a completely unique approach.
The fact is the betting sector has barely scratched the surface – communities of esports fans are still dormant. Canadian operator Rivalry has built a successful, esports-first business by embracing the ever-changing internet culture that esports inhabits. French esports organisation Karmine Corp recently sold out a 30,000-person stadium for an event with no prize money up for grabs.
Innovative products developed on the supplier side like microbetting and betbuilders are only half of the equation.
Maximising esports revenues requires institutional investment, ongoing R&D and collaboration between suppliers and operators to create products and experiences. This includes having staff on the operator side that can drive and push the product further, and crucially, rethinking current sportsbook strategies and practices.
Building experiences for betting’s greatest emerging market – one that caters to your future core audience – takes investment, innovation and a willingness to experiment. If the industry wants to make the most of the Millennial and Gen Z audience that will become its primary customers, investment into R&D and close collaboration between suppliers and operators is needed. Many hands makes light work.
eSports
ESIC Announces Establishment of Global Esports Industry Advisory Board
The Esports Integrity Commission (ESIC) is pleased to announce the establishment of its Global Esports Industry Advisory Board, designed to enhance integrity and ethical practices across the esports landscape. The Advisory Board will serve a pivotal role by providing expert advice to ESIC’s Chief Executive Officer on a range of critical industry issues.
The primary function of the Advisory Board is to create a robust framework for integrity and fairness, setting a global benchmark for ethical conduct and fair competition in esports. The board will offer strategic insights, help shape policies governing fair play, liaise with key industry stakeholders, and act as ambassadors advocating for ethical practices.
ESIC has appointed two highly esteemed members to inaugurate this board:
- David Neichel, Senior Vice President of Public & International Affairs at ESL FACEIT Group (EFG), joins the Advisory Board with over fifteen years of experience in the video games industry, including significant roles at Activision-Blizzard and Electronic Arts. David’s profound impact on international and public affairs initiatives makes him an invaluable addition to the board.
- Robbie Douek, CEO of BLAST, also joins the Advisory Board, bringing a wealth of experience from his roles at Google and Disney, along with his leadership through major acquisitions. Robbie is celebrated for his strategic leadership and his instrumental role in elevating esports to a significant global entertainment platform.
The formation of the Advisory Board is an engagement that underscores the commitment of its members to upholding and promoting the highest standards of integrity within the esports industry. The board will meet as required to address strategic challenges and ensure that ESIC’s initiatives effectively meet current and future industry needs.
“Both David and Robbie bring a remarkable depth of knowledge and a passion for advancing the integrity of esports,” said Stephen Hanna, CEO of ESIC. “Their expertise will be crucial as we navigate the evolving landscape of esports and strive to maintain the integrity that our community expects and deserves.”
Robbie Douek, CEO at BLAST, said: “I’m honoured to be given the opportunity to support the Global Esports Industry Advisory Board and ESIC in their ambition to create the best and fairest environment possible for players, teams and fans.”
David Neichel, Senior Vice President of Public & International Affairs at ESL FACEIT Group (EFG) also commented: “It is a true honour to join the Global Esports Industry Advisory Board and support ESIC’s successful journey. Fairplay and integrity are at the core of esports. We owe it to the players and to the fans and for a better endemic industry governance”
The post ESIC Announces Establishment of Global Esports Industry Advisory Board appeared first on European Gaming Industry News.
eSports
North Star Network Acquires Um Dois Esportes
North Star Network has acquired Um Dois Esportes, a sports coverage and analysis site created from the merger of Gazeta Do Povo and Tribuna do Paraná in 2020.
Julien Josset, co-founder of North Star Network, said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.
“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.”
NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.
The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.
NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.
Rafael Mello, Director of GRPCOM, said: “We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions. We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.
“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”
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