Press Releases
H2 Adds IBIA Betting Integrity Alert Data To Its Global Betting Summary Dataset
As part of our exclusive data partnership with the International Betting Integrity Association (IBIA), H2 is extending its Global Betting Summary Dataset market data coverage to now include the number of suspicious betting alerts reported by IBIA, which is the leading global authority in its field.
The new dataset tracks back historically to 2017 when 266 alerts were logged, to the 183 reported last year. Breakdown coverage is updated quarterly and provided by continent, country and sport. Tennis and football are currently the most targeted sports by match-fixers making up around 80% of all IBIA cases, albeit there have been alerts reported on 15 sports in total during 2017-19.
The IBIA Monitoring & Alert Platform gathers detailed intelligence on suspicious betting patterns identified across IBIA members’ sports betting markets globally. The association’s members include many of the largest operators in the world, with around 50 retail and online sports betting brands feeding data into the association’s unique customer-based alert platform 24/7.
All suspicious activity is reported to sport governing bodies and regulators by IBIA and by the member(s) whose market is concerned. The alert system has resulted in numerous convictions across a range of sports and enhanced the integrity of sporting events worldwide, whilst protecting IBIA members’ businesses and saving substantial amounts of otherwise fraudulently lost income.
IBIA CEO Khalid Ali said “The association is delighted to extend its ongoing collaboration with H2 and to be able to add its suspicious betting alert data to H2’s leading market analysis and intelligence. As membership of the association continues to grow, so does its global market coverage, with IBIA data representing the most accurate picture of the impact of corruption on regulated betting markets. I hope that all H2 subscribers engaged in sports and/or the betting arena will find this data of interest.”
David Henwood, Director at H2, added: “We are committed to providing the best independent data and market commentary there is within the sector. We also want to highlight best practice where we see it particularly when it comes to developing a safe betting environment in both sport and gambling regulation. IBIA is world leading its work and a quality data provider in its own right so showcasing these numbers to our H2 Subscribers is a natural extension of our partnership going forward.”
H2 is the Official Data Partner of the International Betting Integrity Association – more details here https://ibia.bet.
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Industry News
Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry
- Innovative engagement strategy positions MeridianBet as a leader in CSR within the betting and gaming industry
- Optimized brand loyalty as active customer participation in CSR strengthens connection and loyalty
- Scalable impact, as the model is designed for expansion and could be adapted to new markets, indicating potential for widespread adoption and growth
Transforming Customers into Environmentalists and Humanitarians
MeridianBet’s pioneering initiative, Meridian Donate, is transforming the betting industry by engaging customers directly in corporate social responsibility (CSR) actions. This unique platform allows customers to actively participate in and fund various environmental, societal and humanitarian projects, setting a new standard for customer engagement and community impact.
Key Features of Meridian Donate:
- Direct customer involvement: Customers are not just donors but active participants in CSR decisions
- Diverse programs: Offers choices from global afforestation to local humanitarian efforts
- Partnerships with renowned organizations: Collaborates with entities like the Red Cross and UNICEF
Expanding Impact: A Year-by-Year Growth
The Meridian Donate platform has seen substantial growth in its scope and impact:
- Number of individual campaigns: Grew from 8 in 2021 to 20 in 2023
- National markets Integrated: Expanded from 3 in 2021 to 8 in 2023
- Direct Beneficiaries: Increased from 43 NGOs in 2021 to 159 in 2023
In 2023 alone, the platform’s expansion into eight markets facilitated 20 customer-funded campaigns, directly benefiting 159 NGOs, up from 122 the previous year.
Continued Commitment to Innovation and Community Involvement
Meridian Donate not only showcases MeridianBet’s dedication to CSR but also redefines the role of digital marketing within the industry. By converting sports bettors into active CSR participants, Meridian Donate enhances customer loyalty and brand value, making it a critical element of MeridianBet’s market strategy.
Recent Successes and Future Outlook
In its recent operation, Meridian Donate has launched an ambitious global afforestation initiative, committing to plant 20,000 seedlings across various regions. This project not only underscores our environmental commitment but also enhances our brand’s community presence. Already, several hundred contributions have been recorded in the platform’s first month, indicating robust customer engagement and support.
The post Meridian Donate: Revolutionizing CSR in the Betting and Gaming Industry appeared first on European Gaming Industry News.
Press Releases
Imagine Live Launches Casino Hold’em
Imagine Live proudly unveils its latest game addition – Casino Hold’em. This thrilling new game promises to elevate the poker experience for enthusiasts and novices alike, combining the excitement of traditional Texas Hold’em with the thrill of live casino action.
Casino Hold’em offers players a dynamic and immersive gaming experience. With sleek graphics, intuitive gameplay, and live dealers, players will feel seated at a high-stakes table in a world-class casino right from the comfort of their homes.
Key features of Casino Hold’em include:
Neon-lighting Studio: Casino Hold’em has a very inviting atmosphere. It features an elegant, well-designed studio with neon lighting that evokes a sophisticated gaming environment.
Captivating Gameplay: Stunning graphics and seamless gameplay transport players to the heart of the action.
Bonus Bet: In Casino Hold’em, players can place a Bonus bet alongside their initial Ante bet. Even if the Play bet is lost, the Bonus bet remains unaffected and can still be won if the specific hand criteria are met.
Multiplatform Compatibility: Enjoy Casino Hold’em on desktop, tablet, or mobile devices, allowing players to play anytime, anywhere.
“We’re thrilled to introduce Casino Hold’em to our players,” said Mikayel Aznauryan, Chief Product Officer at Imagine Live. “At Imagine Live, we’re committed to delivering premium gaming experiences, and Casino Hold’em is no exception. With its blend of live action, strategic gameplay, and neon design, we believe it will quickly become a favorite among poker enthusiasts worldwide.”
The post Imagine Live Launches Casino Hold’em appeared first on European Gaming Industry News.
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