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WHAT DO GAMERS REALLY THINK OF WEB3 GAMING?

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Coda Labs, a seasoned team of mobile game creators building fun games powered by web3 technology, is thrilled to publish the findings of The Global Web3 Gamer Study – the most ambitious study to-date of gamers’ feelings about web3. In partnership with the Blockchain Game Alliance, DappRadar, and Laguna Games, the survey reveals the thoughts of consumer gamers worldwide across all gaming platforms (PC, console, mobile, web3) about cryptocurrency, NFTs, and blockchain gaming.

Investment in web3 gaming is expected to reach around $10 billion by the end of 2022 despite the ongoing ‘crypto winter’, and an often highly critical response to web3 from gamers and game developers. In this context, Coda Labs surveyed 7,000 respondents from the UK, US, Brazil, Japan and South Africa to shed light on their understanding and opinions of, and involvement in, web3 gaming. Based on their gaming habits and use of web3 tech, respondents were segmented into groups of Gamers, Crypto Gamers and Crypto Non-Gamers.

Şekip Can Gökalp, CEO of Coda Labs, commented:

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“Is gamer dislike of crypto and NFTs a universal truth? This unprecedented study aims to answer that question for the whole games industry. Unsurprisingly, it did find that many gamers don’t perceive any benefits to web3 gaming, and even those with web3 knowledge are wary of financial costs and scams. Barriers to web3 going mainstream are plenty, although gamers’ concerns about its environmental impact are less pronounced than is often stated.

“When regular gamers do give web3 games a go, they tend to feel more positively, and this survey reveals that those regular gamers and heavy crypto users aren’t as far apart as we might have thought. They often overlap in their behaviours, motivations, and concerns; and ‘Crypto Gamers’ as we have called them are effectively hardcore gamers who are also early tech adopters. We hope the collective games industry can use these crucial insights to experiment with ways of making gaming more fun and accessible for all types of gamer.”

Sebastien Borget, President of the Blockchain Game Alliance, added:

“The Global Web3 Gamer Study proves with data that the blockchain gaming industry is still a nascent industry that needs more guidance in general both for Gamers and Developers. The first attempts at creating Web3 games have raised awareness but not defined the business model that will be the next industry standard yet. Our role as the Blockchain Game Alliance is to keep educating actors on the possibilities offered by the technology so they can innovate and experiment more with it.”

Key findings of The Global Web3 Gamer Study:

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  • Gamers are aware of cryptocurrency and NFTs, but generally don’t like them. 89% have heard of Bitcoin, and half (51%) have heard of NFTs, but NFT ownership is just 3%. And they rated their feelings towards crypto (4.5/10) and NFTs (4.3/10) negatively

  • Web3 gaming isn’t mass market yet…

52% of Gamers aren’t familiar with any web3 gaming term, though one in three have heard of “Play To Earn”. Only 12% of Gamers have tried playing a web3 game and only 15% who haven’t say they are interested in doing so

  • …And the barriers to mainstream adoption are many.

41% of Gamers were unsure as to how web3 gaming would work. Crypto Gamers were more concerned with scams (41%), and the financial costs of getting involved with web3 gaming (32%)

  • The P2E hangover is hard to shake.

Play to earn is the most familiar term for web3 games, and earning crypto is the main reason people play them. 37% of Gamers, 45% of Crypto Non-Gamers and 60% of Crypto Gamers view it as their main motivation, although other benefits such as community and ownership were cited too

  • Gamers appear to like web3 gaming and in-game NFTs once they try them. Despite Gamers’ lukewarm feelings towards crypto and NFTs, those who had played web3 games were positive about them, rating them 7.1/10. Gamers who did own NFTs also rated gaming-specific NFTs favourably, at 7.3/10.4

  • Gamers and crypto users do intersect.

The vast majority of crypto users are Gamers too (for every Crypto Non-Gamer there are five Crypto Gamers). And, while Crypto Non-Gamers don’t meet the definition of ‘Gamer’ for this study, the majority (71%) do game at least monthly, and 81% have played a web3 game

  • In fact, Crypto Gamers are ‘gamers on steroids’.

Crypto Gamers – who game and use crypto regularly – are hardcore players. They play more competitively and on more platforms than regular Gamers. They are also 62% more likely to spend money in-game

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Blockchain

HIPTHER Announces Major Expansion into Fintech, Blockchain, and AI, Reinforcing Its Position as a Diverse Industry News Leader

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Building on its established success in the gambling and iGaming sectors, HIPTHER Agency is excited to announce a significant expansion of its editorial focus into three dynamic industries: fintech, blockchain, and artificial intelligence. This strategic move is part of HIPTHER’s ongoing commitment to providing comprehensive, in-depth coverage across a spectrum of industries, including virtual reality, esports, and official global government releases.

Focused Expansion for a Diverse Audience

The expansion into fintech, blockchain, and AI represents HIPTHER’s dedication to staying at the forefront of technological and financial advancements. By integrating these sectors into the HIPTHER .com platform, the agency offers its audience a rich, diverse content experience, positioning itself as a one-stop destination for insights across these cutting-edge fields.

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Enhanced Digital Presence and Accessibility

Complementing this expansion, HIPTHER continues to enhance its digital footprint. The agency’s Android app has already established a strong user base, and with the anticipation of an iOS app in 2024, HIPTHER is set to broaden its reach and accessibility. The agency’s social media channels are also being rebranded to reflect this expanded focus, ensuring a cohesive and comprehensive digital experience.

Unwavering Commitment to Quality and Insight

HIPTHER, known for its high-quality content in the gambling industry, extends this commitment to its new sectors. The agency’s team of experts and seasoned journalists is dedicated to delivering insightful, accurate, and timely information, catering to the needs of a diverse, global audience.

Zoltan Tundik, Co-Founder and Head of Business at HIPTHER, states, “Our expansion into fintech, blockchain, and AI is a natural progression of our mission to provide diverse, in-depth industry news. We’re excited to bring our expertise and quality content to these vibrant sectors, while continuing to serve our existing audiences with the coverage they trust.”

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For more information, please visit HIPTHER.com

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Blockchain

Empowering Women in Web3: Polish Blockchain Association’s Exciting Initiative

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Hipther proudly announces the commendable initiative by the Polish Blockchain Association: the “Top Women of Web3, Central and Eastern Europe edition.” This groundbreaking effort aims to spotlight and celebrate the outstanding contributions of women shaping the Web3 landscape in Poland and the broader Central and Eastern European region.

 

Diversity as a Driving Force

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Recognizing the transformative power of diversity, the Polish Blockchain Association acknowledges the invaluable impact women are making in the Web3 and blockchain industry. Despite these significant contributions, women remain underrepresented in the public sphere of the industry, particularly at conferences, webinars, and other events. The initiative seeks to address this imbalance and bring more visibility to the achievements of female colleagues in the region.

 

Nominate Outstanding Women

If you share this commitment to fostering diversity and inclusivity, we invite you to participate in this empowering initiative. Nominate outstanding women who have had a direct impact on the Web3 space over the past year. Whether it’s yourself or a colleague, we want to hear about the remarkable women shaping the industry in Central and Eastern Europe!

To nominate, simply visit the nomination page. The deadline for submissions is December 31, 2023, and the winners will be announced in January 2024.

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Recognition and Rewards

The Polish Blockchain Association will select 20 outstanding profiles from the nominations, and the winners will be featured in a special report. This report will not only be published by the association but, subject to consent, will also be made available to conference and event organizers. This initiative aims to increase the visibility of women in core industry events as speakers and contributors. Additionally, winners will receive free tickets or discounts to attend the next year’s Tech of Tomorrow Conference, organized by the Polish Blockchain Association on September 19-20, 2024.

 

Inspire the Next Generation

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By showcasing the diverse talent in the Web3 space, we aspire to inspire the next generation of leaders. Join the Polish Blockchain Association in supporting and recognizing the women who are driving innovation and excellence in the blockchain and Web3 industry.

Hipther is proud to stand alongside our Strategic Partners, the Polish Blockchain Association, in communicating this impactful initiative. Let’s work together to create a more inclusive future for the world of technology!

The Polish Blockchain Association is a non-profit organization fostering knowledge and experience exchange in the area of blockchain technology. Their mission is to connect experts, developers, enterprises and tech enthusiasts, and serve as a collaboration-enabling platform for the whole Polish and global blockchain community. Under the scope of this mission, they have joined forces with Hipther as Strategic Partners for the most impactful GameTech in-person gathering in CEE, the Prague Gaming & TECH Summit.

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Blockchain

Oddin.gg Teams Up with Betswap: Pioneering a Hybrid Esports Betting Experience with Advanced iFrame Tech!

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Oddin.gg has announced an exciting new partnership with Betswap, a leading destination for sports and casino enthusiasts. This collaboration aims to enhance the esports betting experience for Betswap and its user community by utilizing Oddin’s advanced iFrame
technology.

The first blockchain based exchange rate platform Betswap emerges as a groundbreaking platform that seamlessly blends the worlds of sports betting, casinos, and esports. Pioneering a novel approach, it’s both a decentralized and centralized hybrid, allowing users to experience the best of both worlds. The incorporation of the Oddin’s iFrame functionality extends Betswap’s reach to capture the attention and engagement of esports enthusiasts, gamers, and bettors alike.

Marek Suchar, Managing Director and Co-founder at Oddin.gg, says: “We are absolutely thrilled to announce our partnership with Betswap.gg, where we are harnessing Oddin’s sophisticated iFrame technology to enhance the esports betting experience. Together, Oddin.gg
and Betswap.gg stand ready to adapt swiftly to the dynamic changes introduced by CS2, showcasing our commitment to providing comprehensive coverage of the inaugural official CS2 matches. We stand at the vanguard of technical innovation with our esports betting solution, and we are honored to collaborate with a similarly pioneering technological firm that is actively exploring new horizons in the realms of blockchain and web 3.0 technology.”

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Thawfeek Ameen, CMO at Betswap, comments: “In partnership with Oddin.gg, Betswap is thrilled to announce the integration of their avant-garde iFrame solution into our platform. Having meticulously prepared together, we’re poised to seamlessly navigate the pivotal transition to Counter Strike 2. This groundbreaking addition is set to redefine the esports betting landscape, taking our platform to unprecedented heights and providing our users with a superior esports betting experience. Beyond just functional enhancements, this collaboration is aimed at boosting engagement and attracting the new generation of esports enthusiasts. Our partnership with Oddin.gg perfectly encapsulates our unwavering commitment to excellence, further cementing our position in the rapidly expanding global arena.”

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