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Omnichannel is a common theme in the sports betting industry sector and the term has been used for a while now. It is the simple concept of offering the same product via different channels. Now, when the words innovation and evolution are mentioned, it is imagined that reference is being made to developments many years down the road. However, with omnichannel, we most be aware that the future is now.

When it comes to his gaming and betting experience, the consumer has high expectations and this report explains how any operator can deliver on these right now, using existing technologies.

Tom John Light, Vice President of Business Development at SBTechwill present the key roles omni channel has to offer and with the FIFA World Cup on the horizon, the technology will have a vital importance for the industry.


SBTech is the Registration Sponsor of the CEEGC BudapestRead more


The “Innovation Talks – Latest innovations in the field of gambling and hot topics that shape the industry in 2017 and 2018” panel is scheduled to be held between 10:00 – 11:30 (Budapest Local Time) on the 20th of September (Day 2) during the second edition of the Central and Eastern European Gaming Conference Budapest. (you can view the full agenda here).

The second edition of the Central and Eastern European Gaming Conference (CEEGC) will be held at the Kempinski Hotel Corvinus Budapest and as during first edition, it will bring together the cream of the online gambling industry for two days of fully packed unique networking opportunities.

We have set the dates of 19 and 20 September by carefully synchronizing with the top delegates that will be attending the event and we are looking forward to having you among our guests.

The motto of the 2017 event is “Unfinished Business: Dare to attend” and it will focus on the Latest Innovations, Hot Topics, Eastern and Central European market updates and a special focus on the Balkans.

We are aiming to bring yet another opportunity to harvest a wealth of information about the hot topics and trends which shape the industry in 2017 and will look towards the future awaited regulatory updates.


Tom John Light (Vice-President at SBTech)

Tom John Light (Vice-President at SBTech) Tom John Light was born and presently resides in Tel Aviv, Israel. Tom has lived and traveled worldwide and is highly knowledgeable and experienced working in various global regions.

Tom has been working in the gaming industry for many years with a focus on casino operations and sports betting. Currently Tom acts as Vice President of Business Development at SBTech. He is renowned for his role as Vice President of Business Development at FashionTV. Additionally Tom has successfully served as CEO for several online gaming companies such as 7Red Casino and 1King Casino.

Tom is recognized for his high involvement with the creation of the Online How-To Guide ‘eHow’ and has been featured/published in various interviews and articles.

How to secure your seat?

Early Bird Rate is set for 299 EUR an can be booked with the 50% discount until September the 3rd, 2017. Limited seating! (Online payment, Bitcoin or Bank Wire Available)

Source: CEEGC