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Sweden urged to rethink restrictions as searches for ‘unlicensed casino’ surges 700%

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New BonusFinder data shows 54 unlicensed operators already targeting Sweden and warns new proposals will put players at greater risk

 BonusFinder.com has urged the Swedish government to reconsider its proposals to introduce further restrictions on online gambling as a result of the pandemic or risk long-term consequences of a sharp increase in black market activity.

In a formal response to a consultation on the government’s proposals, BonusFinder warned that introducing stricter measures would lead to a long-lasting diversion of players to unlicensed sites and pose a greater risk to Swedish consumers, legal licensees and the licensed market in the future.  

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BonusFinder has identified more than 54 unlicensed sites targeting Sweden compared to the 65 licensed operators, with the majority offering online casino. The research conducted by using Google Trends also found the number of searches for unlicensed casino brands targeting Sweden to have risen by 305% in the last 12 months.

The study also discovered that in the last 12 months searches for ‘casino utan licens’ (and other similar terms), saw a 710% growth compared to a 173% increase in ‘online casino’.

In March this year, initial BonusFinder research found that almost a third of Swedish online casino players are searching online for ‘unlicensed casinos’, with growing numbers turning to black-market brands due to the market’s restrictive gaming regulations, introduced in January 2019.

The Swedish government’s new plans include the introduction of stricter bonus limits of SEK100 (€8), as well as mandatory weekly deposit limits of SEK5,000 (€458) that would be in place for an initial six-month period from June 1.

Fintan Costello, Managing Director, Bonusfinder.com, said: “We understand the Swedish government has put forward its proposals with the best intentions to protect its citizens, but as our research has shown, the existing restrictive measures have resulted in a large number of players turning to unlicensed operators outside of the legal framework and without any protection. Channelisation rates are falling and unlicensed brands are booming.

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“Our message to the government is to seriously reconsider its proposals. More stringent measures would only serve to further fuel the existing black market. The consequences of these actions would be felt for a long period of time as players lost to the illegal offering would not easily return to regulated sites once measures are lifted.”

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Endorphina Press Releases

Endorphina releases its newest title – Jolly Queen!

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One of the top casino game providers, Endorphina, has announced the release of its brand-new title, Jolly Queen, which will join its portfolio on April 27th. Jolly Queen is a 5-reel, 5-row fruit slot with 50 fixed paylines, introducing players to the lifestyle of the nobles.

On top of the aristocratic ambiance, Jolly Queen provides players with Free Games, allowing them to master the reels. During the Free Games, at least one Expanding Wild Joker is guaranteed to appear on the screen.

Furthermore, Jolly Queen also features the Royal Treasures Pick Game, enabling players to get a taste of the noble lifestyle. In the Bonus Game, players can choose from three gold-filled treasure chests, containing prizes of 10x, 30x, and 50x their total bets.

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The post Endorphina releases its newest title – Jolly Queen! appeared first on European Gaming Industry News.

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Kambi Group’s AI-powered trading division Tzeract enters into Bet Builder partnership with European operator kwiff

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Tzeract to provide its leading Bet Builder product in the cutting-edge supplier’s first commercial partnership

Kambi Group plc, the world’s trusted sports betting partner, today announced its AI-powered trading division Tzeract has partnered with kwiff to provide its powerful Bet Builder product to the innovative sports betting operator.

The partnership represents the first commercial deal for Tzeract since it was officially launched as a standalone division earlier this year, marking a significant step forward for Kambi as it continues to expand its range of modular services.

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Tzeract will initially provide kwiff with its industry-leading Bet Builder football product ahead of the highly anticipated Euro 2024 football tournament, ensuring kwiff customers enjoy an unparalleled betting experience throughout the competition. Additional sports will be added during the course of the partnership.

Unlike other third-party products, Tzeract’s Bet Builder has been designed to seamlessly integrate into an operator’s existing sportsbook and can utilise either the operator’s existing pricing or leverage Tzeract’s AI-generated odds. Working with kwiff, the super-charged betting operator, known for its proprietary platform, sportsbook and innovative modular tech stack, presented Tzeract both of these opportunities.

Having powered football pricing for the Kambi network since 2022, Tzeract is on a mission to establish a new standard in sports betting by providing an indispensable service which empowers operator innovation and makes it possible to bet on anything, at any time.

As part of the Kambi Group, Tzeract benefits from Kambi’s vast network data to inform its state-of-the-art AI-powered algorithmic trading capabilities in combination with increasingly rich sports data.

David Jacquet, Interim Managing Director at Tzeract, commented: “I am thrilled to announce Tzeract’s inaugural commercial partnership which will enable us to demonstrate the full power of Tzeract outside of the Kambi network for the first time. To work with such an innovative sportsbook like kwiff will provide the opportunities to build the world’s most exciting and intuitive betting experiences together.”

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Niklas Fallsjo, Head of Sportsbook Innovation at kwiff, added: “We are delighted to partner with Tzeract and integrate their market-leading Bet Builder product into our proprietary sportsbook. This innovative solution perfectly aligns with our commitment to providing our customers with an unrivalled and entertaining betting experience. We are confident that the addition of Bet Builder will be a hit with our players.”

The post Kambi Group’s AI-powered trading division Tzeract enters into Bet Builder partnership with European operator kwiff appeared first on European Gaming Industry News.

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Xpoint Launches Groundbreaking New Product to Reduce Geolocation Costs for Operators

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Trust Mode feature reduces unnecessary location checks by over 20%

Xpoint, a leader in geolocation security solutions, has unveiled its proprietary Trust Mode feature, a patent-pending product that allows online gaming operators to realize previously unattainable efficiencies while remaining compliant with all state regulations and enhancing player satisfaction.

Trust Mode is a product feature that decreases geolocation checks while complying with state-mandated check frequencies by minimizing location checks when a player is connected to a residential or office WiFi, even if they are near the border. Results have shown that Trust Mode reduces geolocation service checks by over 20%, allowing Xpoint customers to realize significant cost savings compared to legacy industry technologies.

“Trust Mode is a clear example of how competition fosters innovation,” the Chief Executive Officer for Xpoint, Manu Gambhir, said. “There is no need to frequently re-check the location of a bettor connected to Wi-Fi at their home despite being located near a state border.

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“As well as benefiting operators, end users also benefit from Trust Mode as their battery usage will decrease due to the operator’s ability to reduce the number of location checks for players without accuracy being sacrificed. This technology will serve as a game-changer for operators looking to get the most out of their geolocation service provider.”

Xpoint is licensed and authorized in 20 states and the District of Columbia across its current customer portfolio including names such as Bet365 and PrizePicks. Trust Mode delivers efficiencies to an industry that has remained largely static due to previously low levels of competition. Trust Mode saves iGaming operators money while enhancing user experience. Roll-out for the service is expected later this year.

The company’s flagship geolocation platform for iGaming, Xpoint Verify, is an advanced toolset for geo-compliance. The service is focused on being the most accurate, allowing players in permitted locations and denying all others including those attempting to spoof their location. Xpoint Verify detects and prevents fraud while providing valuable marketing insights to operator customers.

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