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Sound Leisure invest in digital growth as Tony Silkstone is appointed Technical Sales Manager

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Sound Leisure invest in digital growth as Tony Silkstone is appointed Technical Sales ManagerReading Time: 1 minute

 

Sound Leisure, the highly respected family-owned jukebox manufacturer and distributor for TouchTunes in the UK, has confirmed that industry veteran Tony Silkstone has been appointed to the newly created post of Technical Sales manager with responsibility for overseeing all aspects of technical support as well as the company’s expanding DigiTech division. The promotion is part of the company’s investment in customer support which also sees the appointment of Dave Routh and Alexander Black as Digital support engineers in the Digitech division. The new appointments have immediate effect.

Silkstone, who recently celebrated his 30-year anniversary with the Yorkshire-based company, will expand his remit to cover the technical side of the traditional jukes, as well as providing technical insight and support for the TouchTunes’ stable of ground breaking equipment and customers using the Sound Leisure internet connected jukeboxes. Commenting on the promotion, he stated: “Having been with the company since the late 80s working across various departments, I know the sector and our customers extremely well and I look forward to helping deliver the great customer experience that Sound Leisure is renowned for.”

Sound Leisure Managing Director, Chris Black, believes Tony’s promotion and the bolstering of the support team demonstrate the company’s commitment to the market. He explained: “We are delighted to announce Tony’s promotion who has spent three decades with Sound Leisure. Across the country, Tony is well known and well liked. His understanding of what drives the sector is rivalled only by his knowledge of our customer’s requirements.”


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Sound Leisure invest in digital growth as Tony Silkstone is appointed Technical Sales Manager

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Adda52.com Launches its Second Brand Campaign with Chris Gayle

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Adda52.com Launches its Second Brand Campaign with Chris GayleReading Time: 1 minute

 

Poker site Adda52.com has launched its second brand campaign with brand ambassador Chris Gayle. Chris Gayle plays the role of the brand’s voice to deliver the campaign’s message.

This campaign comprises two advertisements which are developed in continuation of the brand thought #BanaoDimaagKoAmeer. In both the ads, the protagonist is shown as a regular poker player who achieves glories in life because of the skill set he develops by playing poker on Adda52.com. The campaign goes live on digital and OOH platforms.

“Poker has always been considered as an opportunity for winning prizes, but as a market leader in the online poker category, Adda52.com wants to spread awareness about the game and take forward its brand thought #BanaoDimaagKoAmeer. Through the two videos, we want to highlight that poker is not just a game but a value addition to one’s life. It is a game of skill that is played with real people on our platform. Poker is a game which stimulates the mind, helps one take quick decisions, pushes one to be calm and patient to perform well in the game. These aspects also get reflected in their life; thus, the game is indirectly improving one’s life skills. With 2 Million+ registered users, we want to continue to claim the market leader position of being the largest in the country,” Naveen Goyal, CEO of Adda52.com said.


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Adda52.com Launches its Second Brand Campaign with Chris Gayle

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Codere and Play´n GO sign Global agreement

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Codere and Play´n GO sign Global agreementReading Time: 1 minute

 

Spanish multinational operator Codere today announced their latest partnership with leading slot supplier Play’n GO.

The two companies have signed a global agreement allowing Codere to offer Play’n GO’s extensive library of online slot games in all regulated markets where both have a presence. The first game launches will take place in key markets such as Mexico and Colombia, followed by a second phase of release around Latin America and Europe.

Salo Leder, Digital Operations Manager at Codere, spoke about the new partnership:  “We have a very ambitious growth plan, and it is vital to be able to count on high-performance, creative content such as that offered by Play´n GO. In Play´n GO we see a content provider that has invested in being fully certified in each regulated market they enter into, and this facilitates a more fluid and joint expansion into new territories, as they open up. “

Johan Törnqvist, CEO of Play´n GO commented: “Codere is a very innovative company that seeks to grow in both mature and emerging markets, and Latin America is a priority for them. Their ambitions and vision match our own, making them a great partner to build a global relationship with. We are very excited to start this partnership and share our games with all the loyal players that Codere has in the region.”


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Codere and Play´n GO sign Global agreement

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Promatic and Chałas & Partners Enter Into Strategic Cooperation

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Promatic and Chałas & Partners Enter Into Strategic CooperationReading Time: 1 minute

 

The Promatic Group and the Chałas & Partners group has announced a strategic cooperation in mutual support and business development on the entertainment market in Poland and selected locations around the world.

Promatic is a leading Polish producer of software and devices for the gambling industry. Chałas & Partners Investment Group focuses on the gambling, sports, real estate, legal and financial markets.

“Establishing cooperation with one of the largest and most innovative Polish capital groups in the field of gambling is a great distinction for us. It is a milestone in achieving business synergies in ongoing investment projects and seeking market advantages in order to permanently strengthen our position,” Jarosław Chałas, Manager of the Chałas & Partners Investment Group said.

“Cooperation with such an experienced and competent investment group enables expansion into new segments of the entertainment market in Poland and in the world. The Promatic Group is constantly looking for attractive business areas to develop. Together, we are reviewing strategic investment options to strengthen our position as a key Polish player on the market,” Paweł Paliwoda, CEO of Promatic Group said.


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Promatic and Chałas & Partners Enter Into Strategic Cooperation

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