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Penn Interactive Ventures (PIV), a US-based gaming operator, has announced a long-term deal with Lightning Box, a slots developer based in Australia through its digital subsidiary Penn National Gaming (PNG). The partnership will bring new titles to PNG’s portfolio of online casinos starting this year.

Initially, the games will be limited to social casino platforms, but gradually they will be migrated to the real-money space.

PNG has been trying especially hard in recent years, locking up major deals across both land-based and digital properties. This deal is a small but relevant piece of a much-larger expansion.

Under the deal, some of Lightning Box’s titles will be available within Penn’s online casino library this year. The popular Chilli Gold will be the first to go live in Q3, followed by Dolphin Gold, Respin Rhinos, Silver Lion and others from the company’s 50-title library.

The games will launch on PIV’s three social clients:

  • Hollywood Casino
  • Big Bonus Slots
  • Viva Slots

These are free-to-play products, but this deal also turns an eye towards a paid platform down the road. Lightning Box has experience in both spaces, including a real-money position in the young New Jersey market.

PIV Managing Director Chris Sheffield highlighted as much in his statements:

“Lightning Box’s gaming content is proven across real-money and social gaming platforms. And with its already established U.S. credentials, we look forward to working together for the foreseeable future.”


Source: European Gaming Media and Events