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Nolimit City, the multi-award-winning software supplier, has signed a deal with industry giant bet365, with the agreement taking the former’s content on the latter’s games vertical.

bet365 provides first-class Casino, Games, Poker and Bingo products in addition to its market-leading Sportsbook. The company is now looking towards gearing up its gaming market share and aim to grow their portfolio of studios with the addition of top-name online suppliers, including Nolimit City.

“We’re left lost for words with this one! Having a direct partnership with a leading household name in the world of betting is something of immense pride and jubilation for us at house Nolimit. This shows how much we’ve grown and exceeded expectations over the years,” Malcolm Mizzi, CCO & MD of Nolimit City, said.

“We’re excited to welcome Nolimit City into our portfolio of innovative and cutting-edge gaming content partners. With groundbreaking in-game features built into exciting new slots, we feel that the partnership is a great fit into our exclusive Games product,” a bet365 Spokesperson said.