Stockholm-listed mobile gaming specialist LeoVegas has signed a two-year partnership with the Deutsche Kreditbank Handball-Bundesliga, Germany’s governing body for handball.
The partnership, which came about with the participation of HBL partner LAOLA1, involves numerous activations. These include the allocation of advertising space and hospitality to the three handball-events, which is organized by Handball-Bundesliga GmbH. The start of the cooperation is the Pixum Super Cup, which opens the 52nd season on 23 August with the game of the German champion Rhein-Neckar Löwen against the cup winner and record champion THW Kiel. In the Porsche Arena, LeoVegas Sport will present itself for the first time on the ground by gaming, video-players and on-the-ground activations as an “official sports betting partner” of the Bundesliga. At the same time, the company will be present on the extensive online channels of the DKB Handball Bundesliga. Similar activations will be carried out at the All Star Game.
LeoVegas Sport acquires the worldwide and exclusive right to use the name and the logo of the DKB Handball-Bundesliga for its own advertising purposes for the next two seasons, securing the title “Official sports betting partner of the DKB HBL” and enjoys such an industry exclusivity. The conclusion of the financial statements does not have any effect on the self-marketing of the clubs. The cooperation also includes seasonal communication measures on the official website as well as on the extensive online channels of the DKB Handball Bundesliga. For his social media activities, the team of Handball-Bundesliga GmbH was repeatedly awarded with media prizes.
“With LeoVegas Sport, we now have a company at our side, which is so far associated with the sport in particular in the Scandinavian market and is now establishing a strong access to the German market with us as a partner,” said HBL CEO Frank Bohmann.
Tobias Scholz, Head of DACH at LeoVegas, commented: “We are very pleased to be a partner of the DKB Handball Bundesliga. This is rightly regarded as the world’s most successful Bundesliga with clubs and players, which have high sympathy values among the fans and reach large spectator ranges. The DKB Handball Bundesliga also achieves great interaction values in the social media sector. This is an excellent match for our brand and is a very good prerequisite for the joint implementation of many exciting projects. ”
Victor vom Kolke, Head of Marketing & Cooperations at DKB HBL: “Both markets have a great affinity for handballing, and both companies will benefit from this cut. We are planning activations with LeoVegas Sport, which the fans can look forward to. ”
Also the important topic “sports betting” and a correspondingly responsive handling with it, the partners write together on the flag. In the context of the event engagement, for example, measures are planned to provide information on socially relevant topics such as game manipulation, betting and betting.
LeoVegas Sport is a product of LeoVegas Gaming Ltd. This was founded in 2012. Like most representatives of the industry, this company also has its seat on the Mediterranean island of Malta. As one of the fastest growing mobile gaming companies in Europe, LeoVegas Sport offers sports betting experiences on all media, such as tablet, mobile or desktop.…
The post LeoVegas signs betting partnership with German Handball Bundesliga appeared first on Eastern European Gaming – News – Interviews – Legal Market Updates – Premium Reports – Events – Directory.
Pragmatic Play Grows in Paraguay and Brazil with Giro Win
Pragmatic Play, a leading content supplier to the iGaming industry, is achieving further expansion in Paraguay and Brazil after signing a multi-vertical deal with Giro Win.
The deal encompasses the supplier’s Slots, Live Casino and Virtual Sports products, bringing its portfolio to an even greater LatAm audience.
Pragmatic Play’s Slots portfolio has seen numerous player-favourite additions in recent weeks that will soon be available for Giro Win’s costumers, including new titles in the iconic Big Bass franchise as well as the renowned John Hunter series. The agreement also includes award-winning staples such as Sugar Rush and Gates of Olympus.
The supplier’s Live Casino content stretches from casino classics such as roulette and blackjack to captivating live game shows such as Sweet Bonanza CandyLand and Snakes & Ladders Live that are also part of the agreement.
Also included is Pragmatic Play’s Virtual Sports, powered by a real-time physics engine and providing life-like renditions of popular sports such as Formula 1, greyhound racing and horse racing, on-demand to sports bettors.
As it further expands across LatAm, Pragmatic Play continues its commercial trajectory and ambitions of delivering fresh content to even more players than ever before.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “With LatAm remaining a source of commercial growth for Pragmatic Play, its latest partnership with Giro Win underpins its ongoing commitment to bringing a dynamic entertainment offering to more consumers in the region.
“Giro Win is an esteemed operator in the Latin American market and Pragmatic Play is proud of this new partnership that will see its Slots, Live Casino and Virtual Sports soon integrated to its platform.”
Hélio Cuevas, Director of Giro Win, said: “Pragmatic Play’s portfolio boasts some of the best games in the industry and it will be a welcome addition to our offering. We have no doubt the response to the large quantity of Slots, Live Casino and Virtual Sports titles that Pragmatic Play offers will match the overwhelming reception they have already experienced worldwide.
“Giro Win and Pragmatic Play share a vision of powering up new possibilities for players and delivering an unmatched experience and we are delighted to now count them as a partner.”
Pragmatic Play to Have Significant Presence at SBC Summit Latinoamérica
Pragmatic Play, a leading content supplier to the iGaming industry, is set to be in attendance at the upcoming SBC Summit Latinoamérica.
Exhibiting at stands G40 and H40, Pragmatic Play’s leading portfolio of multi-product content will be on display to cement its standing as the leading supplier to the Latin American market.
Pragmatic Play will be a Gold Headline Sponsor of the event, where the team will join attendees at the Seminole Hard Rock Hotel & Casino in Miami from the 31st of October to the 2nd of November.
The conference forms part of its LatAm Mission Itinerary, a campaign to inform delegates across leading industry events how Pragmatic Play can twist, transform, and elevate gaming experiences. Marking Mission #12, the provider’s attendance will be figure-headed by its Spaceman, the main character from its market-leading crash game title.
The Pragmatic Play team will be on hand at its stands to greet both current and potential clients and detail the advancements it has made in the realms of Slots, Live Casino, Virtual Sports, and Bingo.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Pragmatic Play is thrilled to announce its attendance at the upcoming SBC Summit Latinoamérica and looks forward to welcoming attendees and gaining a deeper understanding of the lively Latin American market.
As Mission #12 in Pragmatic Play’s LatAm itinerary, it has a lot in store for the conference and will reaffirm its commitment to providing new dynamic experiences that allow its partners to excel.”
Pragmatic Play Partners with Starkbet
Pragmatic Play, a leading content provider to the iGaming industry, is celebrating the signing of a new partnership with Starkbet, enhancing its standing across Latin America.
Like many partnerships in the region, this latest tie-up with Starkbet includes three of Pragmatic Play’s popular verticals. Its Slot provision will see players able to enjoy recent releases including Rocket Blast Megaways and Diamond Cascade, as well as a host of award-winning popular hits like Sugar Rush and Gates of Olympus among 300+ quality titles.
The operator’s Live Casino offering will be significantly stronger once the deal goes live, with consistent top-performing titles such as Sweet Bonanza CandyLand and Mega Wheel being available for players along with a comprehensive collection of classic games such as roulette and blackjack.
Pragmatic Play’s Virtual Sports titles which offer a wide range of realistic games to complement real-life sporting schedules also form part of the new deal. Products like Force 1 and Horse and Greyhound Racing are among the sports soon to be available, giving bettors on-demand opportunities to enjoy a large selection of bet markets.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “It’s a pleasure to welcome the Starkbet team on board as Pragmatic Play’s latest partner in Latin America. It’s another fantastically strong brand that we’re delighted to see Pragmatic Play bringing its content to and we’re sure the relationship is going to work out incredibly well for both parties.”
Henry Berger, CEO at Starkbet, said: “Starkbet has always been a popular choice for LatAm players and that will be even more true now we will have content from Pragmatic Play in our portfolio. Its games are among the most requested among our players and we’re going to able to offer them so much more as a result of this agreement.”
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