Connect with us

Canada

RED KNOT COMMUNICATIONS EXPANDS NEW JERSEY OFFICE WITH NEW HIRE, TARGETS SIGNIFICANT U.S. GROWTH

Published

on

 

Experienced sports PR and communications veteran Randi Brown joins from NBC Sports as Red Knot further expands its North American footprint
Red Knot Communications has announced the hire of seasoned sports media and communications specialist Randi Brown, as the globally renowned agency increases its presence in the United States.
Brown, who joins Red Knot as an Account Executive, offers more than a decade of experience in the sports broadcast media industry, as a vital player in the successful launches of three Top-10 major market sports networks with NBC Sports Group.
The newest member of the New Jersey office—which serves as Red Knot’s U.S. headquarters—worked as a field producer, guest booker, and storyteller, carrying extensive experience covering major sporting events, including the World Series, Super Bowl, and the Stanley Cup Final. Brown, based in the Philadelphia area, most recently found success positioning thought leaders in the podcast space.
“I am thrilled to join the Red Knot team. I look forward to amplifying our clients and their stories in the ever-expanding North American sports landscape through innovation and experience,” said Brown.
Kick-started in 2020 by a team of media, sports and gaming specialists, Red Knot provides public relations support and strategic counsel to exciting and innovative companies at the intersection of sports, igaming and technology.
Spearheaded by Head of U.S. Operations Ashley Dabb, Red Knot’s U.S. office partners with sports teams and federations, and major players in the burgeoning sports betting industry. Clients include Major League Soccer, Spotlight Sports Group, SimWin Sports, Xpoint and Tekkorp Capital LLC.
“Randi’s experience in sports media speaks for itself and perfectly complements the ambition of our flourishing North American presence,” says Dabb.
“The expansion of legal sports betting and the ever-increasing scope of sports media provides a wealth of opportunity for North American expansion, and the ideal environment for our highly talented team to make its mark.
“Red Knot is targeting significant growth in the region. Randi’s hire is another step in our ambition to evolve from a boutique agency to the de facto player in sports and igaming communications.”
In addition to New Jersey, Red Knot also has satellite offices in Los Angeles and Portland, Oregon, with international offices in London, Dubai, Rome, and Buenos Aires.
“We are thrilled to welcome Randi and further strengthen our expertise across North American news, sports and entertainment media,” says Red Knot founder Andy Clerkson. “With offices on four continents, the sun never sets on Red Knot Communications, and we are incredibly well positioned to help our clients and partners achieve their goals.”
Continue Reading
Advertisement

Canada

Soft2Bet’s Brand ToonieBet Named an Official Sports Betting and Casino Partner of the CFL

Published

on

soft2bet’s-brand-tooniebet-named-an-official-sports-betting-and-casino-partner-of-the-cfl

 

ToonieBet, Soft2Bet’s premier sportsbook and online casino brand tailored for Canadian players, has been named both an Official Sports Betting Partner and an Official Online Casino Partner of the Canadian Football League (CFL).

The multiyear partnership also establishes ToonieBet as an Official Partner of the CFL’s championship game, the Grey Cup. Fans from coast to coast to coast annually gather for Canada’s largest single-day sporting event to celebrate an incredible season, and to witness one team earn the right to hoist the iconic trophy. The 112th Grey Cup will be played at Princess Auto Stadium in Winnipeg on Sunday, November 16.

Fans in Ontario aged 19-and-over will be able to responsibly wager on CFL games through ToonieBet with access to in-game betting and futures. The collaboration will also explore exciting branded online casino experiences on the ToonieBet platform to entertain existing fans and engage new ones.

ToonieBet’s partnership with the CFL underscores Soft2Bet’s ongoing commitment to Canadian sports fans and a further investment in the Canadian sporting tradition, as the deal marks Soft2Bet’s second sports partnership in the country within the last three months, following ToonieBet’s designation as the Official Online Casino Partner of the NHL’s Ottawa Senators, which was recently expanded with a full sportsbook offering.

“This partnership is for the fans. Together with ToonieBet, we will unlock exciting avenues of entertainment, delivering new products, responsible gaming options and unique activations, to better serve the future of fandom. In the stadium, at home or online, we’re doubling down on engagement and innovation like never before,” said Tyler Keenan, the CFL’s Chief Revenue Officer.

“Partnering with the CFL will elevate our robust offerings in the Canadian market and allow us to continue building our passionate sports and online gaming community in Ontario. Our team at ToonieBet is deeply committed to building a premium fan experience, while delivering exceptional customer hospitality and ensuring both responsible and safe game play,” said Steve Spindler, ToonieBet’s Canadian Country Manager.

“We are proud to partner with the CFL and its local teams. This partnership goes beyond visibility – it’s about building relevance and establishing a real connection with fans. Aligning with one of Canada’s most trusted leagues allows us to strengthen our bond with Ontarians and deliver a best-in-class sports betting and gaming experience through ToonieBet,” said Martin Collins, Chief Business Development Officer at Soft2Bet.

Additionally, ToonieBet has been designated as an Official Authorized Gaming Operator of the CFL, allowing Soft2Bet to deliver best-in-class gaming experiences with official CFL data and statistics to sports fans and sportsbook users across Ontario through the ToonieBet platform.

ToonieBet will also serve as the presenting partner of CFL Fantasy, and the Game Tracker in Ontario on CFL.ca and LCF.ca, in addition to being the CFL’s odds provider on the league’s digital scoreboard.

The post Soft2Bet’s Brand ToonieBet Named an Official Sports Betting and Casino Partner of the CFL appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Canada

Hard Rock Hotel & Casino Ottawa Opens with Legendary Guitar Smash and Star-Studded Celebration

Published

on

hard-rock-hotel-&-casino-ottawa-opens-with-legendary-guitar-smash-and-star-studded-celebration

 

Hard Rock Hotel & Casino Ottawa officially opened its doors with a signature guitar smash, marking the arrival of Canada’s first fully integrated Hard Rock resort, a bold new destination where entertainment, hospitality, and music take center stage.

The $350 million resort brings the brand’s unmistakable energy to Canada’s capital, offering locals and visitors an immersive Hard Rock experience blending iconic music history with world-class entertainment, hospitality, dining, and gaming.

In true Hard Rock fashion, the opening festivities kicked off with the Canadian Tenors’ electrifying rendition of O Canada followed by the brand’s signature Guitar Smash, a modern take on the traditional ribbon-cutting ceremony. Executives, dignitaries, and community leaders took the stage to ceremoniously smash guitars, signaling the official opening of the state-of-the-art entertainment destination.

A special moment included the presentation of a $100,000 donation to Ottawa Food Bank, reinforcing Hard Rock’s commitment to giving back to the communities it serves.

“Bringing Hard Rock to Canada’s capital is an iconic milestone for our brand. We’re proud to expand our global footprint and create a destination where locals and visitors can experience world-class gaming, hospitality, and entertainment all in one place,” said Jim Allen, Chief Executive Officer of Hard Rock International.

“Our government is thrilled that Hard Rock chose Ontario for its first fully integrated hotel and casino venue in Canada. This new entertainment and hospitality destination will draw visitors from near and far to Ottawa, create and sustain hundreds of local jobs, and provide millions of dollars for local infrastructure and community programs,” said Stan Cho, Minister of Tourism, Culture and Gaming.

The post Hard Rock Hotel & Casino Ottawa Opens with Legendary Guitar Smash and Star-Studded Celebration appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

AGCO

MIXI Receives AGCO Approval for PointsBet Acquisition

Published

on

mixi-receives-agco-approval-for-pointsbet-acquisition

 

PointsBet Holdings Limited announced that MIXI has received written confirmation that AGCO has no concerns with the proposed acquisition by MIXI of the shares in PointsBet Holdings Limited.

PointsBet has also received written confirmation from iGaming Ontario (iGO) in relation to MIXI’s proposed acquisition of shares in PointsBet.

Accordingly, the condition precedent to MIXI’s proposed PointsBet-Board recommended Takeover Bid relating to Ontario approvals in paragraph 4.5 of Schedule 1 of the Bid Implementation Deed dated 16 June 2025 (BID) has been satisfied.

MIXI’s proposed Takeover Bid remains subject to the satisfaction of certain other limited conditions as previously announced, including a 50.1% minimum acceptance of the proposed MIXI Offer (as defined in the BID).

The Northern Territory Racing and Wagering Commission provided its approval on 24 March 2025 for MIXI to acquire PointsBet. PointsBet confirmed that MIXI’s proposed Takeover Bid is no longer subject to any gaming regulatory approvals.

The post MIXI Receives AGCO Approval for PointsBet Acquisition appeared first on Gaming and Gambling Industry in the Americas.

Continue Reading

Trending