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Social casino games developer KamaGames has signed an advertising deal with UFC superstar Tony Ferguson.

As per the deal, Ferguson will represent the face of Pokerist, Blackjackist and Roulettist, along with other high-profile social casino titles of KamaGames. Ferguson’s image will now be utilised across the company’s advertising promotions, in-game content and events.

“KamaGames is very proud to partner with an athlete of Ferguson’s skill, dedication and reputation. MMA is a sport that commands an impressive global audience and as always, KamaGames aims to provide our players with the opportunity to interact with current trends. Ferguson is a notable star of the sport and we’re confident that our association with him will allow us to tap into an entirely new audience,” Andrey Kuznetsov, CEO of KamaGames, said.