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IWG and Inspired partner to deliver instant win virtual sports to North American Lotteries

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IWG and Inspired partner to deliver instant win virtual sports to North American LotteriesReading Time: 3 minutes

 

IWG, the award-winning supplier of online, instant win games, and Inspired Entertainment (Nasdaq: INSE), a world leader in virtual sports, have partnered together to deliver a brand new vertical for North American lotteries – instant win versions of virtual sports.

This innovative collaboration will see IWG lean on its expertise to create unique and engaging instant win games that feature Inspired’s award-winning ultra-realistic virtual sports content.

Each predetermined game will be tailored to ensure best practices in instant win game mechanics are intact, while also capturing the exciting gameplay that has made virtual sports grow to become an important product for lotteries and operators around the world.

The first iteration of instant-virtual sports will allow players to view single virtual football plays and win prizes based on the result of that play. The new game, which will go live later this year and in time for NFL playoffs, will be accessible online via the Progressive Play RGS across IWG’s lottery and commercial operator network.

Rhydian Fisher, IWG CEO, said: “We are very excited about this collaboration. These games are beautifully simple, and with the advent of sports betting in the US landscape, we feel they are a good entry point for customers who are interested in sports betting but may not have experience in doing so.

“We are confident that the instant win game play mechanics, coupled with the rich virtual animations, will prove to be popular with players and drive further revenue for good causes. It’s a great complement to our instant win portfolio and we could not be more excited to offer this to all our lottery partners.”

Digital consumers consume content at a much faster rate than in the offline world, and this has only accelerated with the growing use of mobile devices.  Instant Virtual Sports help lotteries address this by combining the worlds of e-commerce and entertainment, offering consumers the chance to win money and be entertained in the process.

Lorne Weil, Inspired Executive Chairman, said: “With the proliferation of mobile wagering and sports betting throughout North America, lotteries need to get creative to stay competitive, now more than ever. We see a huge opportunity in the North American lottery market for these products, where the instant gratification and digital format have the ability to reinforce current offerings and attract new players.

“We can’t wait to showcase these new games and, while we are starting with instant-win virtual football, we are excited to leverage additional Inspired content to grow this category with IWG.”

IWG has provided a full online instant win service to lotteries for more than 15 years, producing more than 250 high quality instant win games. It won Online Lottery Supplier of the Year at the 2017 EGR B2B Awards.

Inspired has more than 15 years of visual effects experience and has been the EGR Virtual Sports Provider of the Year for the past three years. Inspired’s life-like games appeal to a new player genre, providing fun betting options and more chances to win.

To view a demo of the new Instant-Virtual Sports games, please click here.

 

About IWG

IWG is a world leader in supplying online, instant win games to lotteries and commercial brands and platforms in the online gaming industry. It has over 15 years’ experience of making top selling, high quality instant win games and the strategic know how to make them work.

IWG has launched over 300 games that perform consistently at the highest level, engaging and retaining players while driving excellent results for customers. It has the knowledge to deliver a winning portfolio of games, the experience to make it grow and the sales figures and data to back this knowledge up.

IWG delivers an end-to-end solution covering all aspects of game development and portfolio management and a Remote Game Server (RGS) delivering content in multiple regulated jurisdictions from data centres in the UK, Gibraltar, Canada and North America. It has a broad library available via the RGS with games covering many proven themes and mechanics that can be developed into an ideal offering for a partner’s instant win portal.

 

About Inspired Entertainment, Inc.

Inspired is a global games technology company, supplying Virtual Sports, Mobile Gaming and Server Based Gaming systems with associated terminals and digital content to regulated lottery, betting and gaming operators around the world. Inspired currently operates approximately 30,000 digital gaming terminals and supplies its Virtual Sports products through more than 40,000 retail channels and over 100 websites, in approximately 35 gaming jurisdictions worldwide. Inspired employs approximately 800 employees in the UK and elsewhere, developing and operating digital games and networks.


Source: European Gaming Media

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Louisiana House Committee Passes Fantasy Sports Restriction Bill

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Louisiana House Committee Passes Fantasy Sports Restriction BillReading Time: 1 minute

 

Louisiana House Committee has passed the fantasy sports restriction bill. Voters of 47 parishes approved fantasy sports betting last fall. The bill leaves committee with an amendment that stipulates “you can only play if you’re at card checking over-21 only in establishments like video poker stops, bars, or casinos.”

“This is obviously not what people voted for, this is not how fantasy sports works, this is not how online entertainment works anywhere, for any medium,” Fairness for Fantasy Sports Louisiana spokesperson Ryan Berni said.

“Right now the proposed tax rate does not cover the cost for the state to collect it. The state actually loses money at the proposed tax rate that they are proposing on fantasy sports,” Video poker lobbyist Alton Ashy said.

“Obviously the intention is that it is places that have video poker. It really is an end around and a subversion of what people know and like about fantasy sports,” Berni added.


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Louisiana House Committee Passes Fantasy Sports Restriction Bill

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The Battle to be the ‘Netflix of Gaming’

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The Battle to be the 'Netflix of Gaming'Reading Time: 2 minutes

 

Entertainment giants like Microsoft, Google, Amazon and Apple are all striving to be the ‘Netflix of Gaming’, making announcements about new cloud gaming platforms or ‘digital only’ consoles like the Xbox S1. Their targets? The ‘digital natives’ a segment that have grown up without discs and are totally unfamiliar with the sluggish cartridge loading times of the 70s and 80s retro style consoles. They are accustomed to content being delivered to an owned device at a click of a button.

This week saw the launch of the Microsoft Xbox S1, at £199 in the UK and $249 in the US, which is significantly cheaper than its other Xbox one siblings. The disc-less device has pre-installed ‘Digital Native’ gaming favourites like Minecraft, Forza Horizon 3 and Sea of Thieves on its 1TB hard drive, and offers a discounted subscription to Xbox Game Pass, which is a library of more than 100 games for a monthly fee. Consumers will most certainly be drawn to this subscription model thanks to the savings that can be gained from access to the significant libraries of content.

In the latest Futuresource Gaming Report, it evaluates the market size and value of current digital entertainment content and corresponding subscription-based models and finds that whilst consumer savings are relatively high for video on demand (VoD) and music, in comparison, for gaming, the margin for the publisher is low. However, has the ‘digital native’ segment got the volume potential, over time to reach the mass market margin levels for return on investment?

Microsoft is also working on its xCloud game streaming service which is being designed to stream digital games to PCs, consoles, and mobile devices. Similar to the cloud gaming services offered by Amazon, Apple, Google and Verizon. So, the end of the disc may not be nigh. However, there are clearly road maps in place that could facilitate a hybrid environment with the traditional disc-based gamer co-existing with the non-disc players.

As Microsoft’s Jeff Gattis suggested around the launch of the Microsoft Xbox S1, the disc-less model is not intended to replace disc-based models despite dramatic market trends towards the adoption of downloadable games over the past few years. “We’re not looking to push customers toward digital. It’s about meeting the needs of customers that are digital natives, the ones that prefer digital-based media. I’m not able to talk about future generations of Xbox consoles, for now this is a choice that buyers can make, and the market can take things where it wants to take it.

Futuresource analysis of game purchasing highlights the trend towards full digital game downloads by consumers, with physical unit sales expected to fall from 65% in 2018 to 61% in 2019. Whilst a market worldwide of over 100 million physical game copies is expected in 2023, digital sales will account for a majority of sales worldwide at 52% of Xbox game sell-through. Markets such as the UK will however quickly adopt digital content, with only 36% of Xbox games sold in the UK expected to be purchased in physical format by 2023.

Over time technology continuously changes the way movies, music and games are created, distributed, purchased and enjoyed. In the last year, we’ve seen a number of product announcements and technology developments which are set to shape how consumers can and will access gaming content. The Xbox S1 and Google Stadia point towards the next generation of gaming services, with ever increasing broadband and 5G speeds set to enable more seamless game streaming.


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: The Battle to be the ‘Netflix of Gaming’

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Alphaslot Signs Agreement with Synergy Blue

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Alphaslot, the blockchain gaming platform, has signed agreement with Synergy Blue, the premier creator of skill-based games, to explore innovative entertainment solutions using blockchain technology. The strategic alliance allows Synergy Blue to explore how Alphaslot’s blockchain API could be used in its leading skill-based casino gaming products.

Alphaslot’s blockchain API is the main interface for casino gaming equipment to connect with players on the casino floor via a blockchain network. Synergy Blue provides certified, skill-based games for the casino market. The agreement between Alphaslot and Synergy Blue underscores the interest of both parties towards the future of blockchain technology and the industry.

“Alphaslot is leading the way for blockchain adoption in the gambling industry. While microtransactions are unheard of in the casino/gambling world, they are pervasive in the video game market. Our goal is to explore how to leverage blockchain technology to help attract the next generation of gambler and provide innovative entertainment experiences. We are excited about exploring blockchain technology and working with regulators, casino properties, and Alphaslot to ensure compliance and to help spark adoption throughout the industry,” Georg Washington, CEO of Synergy Blue said.

“This agreement with Synergy Blue in America will give us an opportunity to expand into the emerging market of skill-based casino gaming, which could lead to demand for interactive products powered by blockchain technology. Our new blockchain technology, combined with Synergy Blue’s gaming innovation, could help shape the future of the casino gaming industry. Alphaslot and Synergy Blue are taking our first steps with a serious and continuous commitment. We already had great success presenting our vision at the London ICE show in February and we’re very excited to showcase again our blockchain API at G2E Asia in Macau,” Raymond Chan, CEO and co-founder of Alphaslot said.


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Alphaslot Signs Agreement with Synergy Blue

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