iGaming Industry
GambleAware criticises industry over safe gambling strategies
The GambleAware charity has hit out at gambling companies in the UK for failing to implement effective strategies regarding responsible gambling.
In a report made public on Wednesday, GambleAware said operators are “poor” at giving staff suitable training in how to promote safe gambling among customers.
The charity also said that existing responsible gambling messages sent out by operators are often “confusing and unclear”.
GambleAware carried out the research in partnership with Revealing Reality and at the request of the Industry Group for Responsible Gambling (IGRG), which this week also updated the Industry Code for Socially Responsible Advertising.
In its critique of staff, GambleAware said many employees do not have practical training in how to promote responsible gambling in their day-to-day jobs.
The charity also said few staff had the confidence to “communicate effectively with customers how to minimise the risks of gambling”, while some could inadvertently encourage customers to “chase their losses”.
GambleAware also found that only a minority of operators are developing new responsible gambling messages, with the research identifying a need for more creativity and investment into this area.
Customers said the amount of promotional and commercial content conflicts with messages about responsible gambling, while operators have challenged new responsible gambling material as “too costly” or “risky”.
Marc Etches, chief executive of GambleAware said: “This is a loud wake-up call to the gambling industry; the voices in this report crystallise the challenge of delivering effective social responsibility on the front-line.
“Frankly, the gambling industry must do much better to ensure staff and customers know when, how and where to seek help. This report shows where the gaps are; significant investment of time and effort is needed to protect players better from gambling-related harm in the first place.”
John Hagan, chairman of the IGRG, added: “The gambling industry is working tirelessly to promote responsible gambling, and it was industry recognition of the importance of raising standards of messaging and training which led to the commissioning of this report. We welcome the fresh and creative thinking of Revealing Reality and we look forward to the next stage when the best of their ideas will be trialed by industry in live environments.”
You can read the full report here!…
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Source: EEGaming.
BetConstruct, a global leader in the iGaming industry, is going to showcase its cutting-edge solutions at the highly anticipated Global Gaming Expo (G2E), taking place from October 7-10.
As the premier event for the global gaming industry, G2E serves as a hub for innovation, driving growth by bringing together industry professionals from around the world to foster business opportunities.
Taking place at The Venetian Expo in Las Vegas, this all-in-one event features both an education program from October 7-10 and an expansive expo hall running from October 8-10.
BetConstruct’s stand is 5230, where the team will showcase an exciting range of products, including the newly launched the Last Battle, a novel loyalty system that is the byproduct of BetConstruct’s commitment to innovation. The company will also demonstrate its comprehensive Sportsbook and Casino Suite, along with DECA, its next-level decentralised casino platform, and Umbrella, an AI-powered risk management solution. These offerings are designed to meet the needs of a diverse range of operators, ensuring seamless and engaging experiences for players across the regulated market.
Amusnet has announced its participation in the 23rd edition of G2E Las Vegas (Global Gaming Expo) at The Venetian Expo from October 7-10. As one of the largest expos globally, G2E provides a platform for the company to showcase products across its Online Casino, Live Casino, and Land-based verticals, positioning Amusnet as a prominent all-casino provider in the competitive iGaming industry.
“We are excited to attend G2E Las Vegas 2024 to present our latest online casino portfolio and Type S slot cabinets: our first-ever product series for Land-based casinos, designed to offer a competitive edge by combining Amusnet’s top-notch game portfolio with an immersive player experience. Our focus is on delivering solutions that maximize performance and cater to the evolving needs for both online and land-based casinos,” said Borislav Marinov, Head of Business Development, Land-based, at Amusnet.
Alongside its technical excellence, the premium Type S series showcases the company’s award-winning titles, including 20 Golden Coins, Extra Crown, Fruits & Gold, and Cocktail Rush. It also features Amusnet’s popular four-level bonus game, Jackpot Cards, along with other exciting features like Free Spins, Buy Bonus, Pick Me Bonus, and Symbol Upgrade.
Amusnet will host an activation featuring its premium slot cabinets at the upcoming expo, offering attendees the opportunity to experience the thrill of Type S in real time and win exciting gifts.
SoftGamings, the market leader in iGaming solutions and services, announced the arrival of the Tobique Gaming License on the market. The move reflects the company’s commitment to enhancing regulatory compliance and expanding its footprint in the competitive iGaming industry.
Tobique Gaming, managed by the Tobique First Nation in western New Brunswick, Canada, oversees the issuance of online gambling licenses through the Tobique Gaming Commission (TGC) — a regulatory body established under the Tobique Gaming Act of 2023. This initiative is known for its stringent standards and emphasis on responsible gaming. Furthermore, it promotes economic development within the Tobique First Nation community.
The Tobique Gaming license provides operators an entry point into the online gaming and gambling industries. With it, businesses and iGaming operators can conduct operations in various global regions and offer multiple services, from betting to casino games and lottery promotions. The best of all is the streamlined application process, which lasts only 4 to 6 weeks.
SoftGamings is fully prepared to support clients and those interested in obtaining this license. Leveraging its innovative technology and diverse game portfolio, SoftGamings is ready to support clients in navigating the application process and leveraging the benefits of the Tobique Gaming License. The company’s comprehensive services include game development, casino management systems, and payment integrations, making SoftGamings a preferred partner for numerous operators and developers worldwide.
Consequently, helping the clients obtain the Tobique Gaming license and being an entry point represents a significant milestone in SoftGamings’ ongoing efforts to refine its service offerings, maintain the highest standards of gaming integrity, and bolster its regulatory standing. As the company moves forward with this licensing process, it anticipates a positive impact on its operations and continued success in delivering exceptional gaming solutions to its global clientele.
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