iGaming Industry
Cyprus Gaming Show 2017
The Cyprus Gaming Show (CGS), the first gaming event bringing the online and offline gaming sectors together has successfully taken place in Nicosia at the Hilton Hotel on 20 and 21 September. The two-day conference and exhibition focused on Cyprus as a prospective regional gaming centre. CGS is the first gaming industry event on the island and, given the excellent turnout, is set to become a regular feature in the B2B occasions calendar of Cyprus.
The event was chaired by Christina Thakor-Rankin, the Principal Consultant for 1710 GAMING. The start of CGS was reflective of the ample support the event received from the local Governmental, as well as independent and non-profitable business-facilitating bodies on the island. Day one saw speeches and presentations from representatives of the following:
• Invest Cyprus, Cyprus Investment Promotion Agency (CIPA),
• Cyprus Chamber of Commerce and Industry,
• Treasury of the Republic of Cyprus,
• Cyprus National Gaming and Casino Supervision Commission,
• National Betting Authority of Cyprus (NBA).
It is safe to say that the island has put infrastructure in place to create a hospitable environment for the industry, ensuring that international ‘best practice’ policies are put in place.
The panel discussion on the future of the new Integrated Casino Resort (ICR), which is set to be the biggest in the EU was a lively one. Mr Andy Choy (Melco Resorts & Entertainment) was well prepared in answering the myriad of questions on the planned operations, including the impact of the ICR in creating employment opportunities.
The casino itself is an opportunity for many local industries, some of which have not even been developed yet.
For instance, the operational issues of running a casino is something only foreign professionals could cover, such as details of the product mix and ways to optimise the casino floor, as covered by Mr Robert Brassai of Kerzner International. Furthermore, delegates could learn about the evolution of the specifications of roulette machines, as described by Mr Andrew Cammegh of Cammegh Ltd.
The representatives of The Training and Development Unit of the University of Nicosia took careful notes. After all, the specific exhibitor is charged with developing ‘homegrown’ talent to fill casino vacancies and that does indeed include maintenance staff.
The license given to the physical casino has sparked various reactions among the locals. Many are optimistic that Cyprus is en route to become the next regional hub for the offline and online gaming industries. Others are concerned that the expansion of gaming is a threat. The opportunities, the drawbacks and the current legislation, as well as various regulatory bodies were discussed in depth at various panel discussions, including one led by an industry connoisseur, Mr Graham Martin (Cardinal International Group).
No B2B event escapes ‘tech talk’ and CGS was no exception. Panel discussions on tech and innovation, topped with a comprehensive guide on use of cryptocurrencies in gaming, as well as the introduction to VR as part of a gaming experience, were vigorously discussed.
Regulation was another hot topic. This ranged from the key attributes of the privatisation of the National Lottery to the dangers of disregarding EU Personal Data Protection Laws and furthermore drew attention to the importance of the European Unfair Commercial Practices Directive (UCPD).
By the end of day two it was clear that gaming has a bright and promising future in Cyprus and seasoned professionals are more than happy to share ‘know-how’ and insights. It was evident that the local authorities are supportive of responsible gaming practices.
Lastly, service providers, instrumental to the industry, are ready to offer a comprehensive list of tools and processes to make the industry flourish. Exhibitors of CGS included: ECommPay, BetConstruct, Prospectacy, SB Betting Software, SBTech, Sunobel, UNIC Training and Development Unit.
CGS would not be the glorious success it has been without the support and key offerings from the sponsors: ECommPay, BetConstruct, Denitza Demitrova Consultus, Healys LLP, BtoBet, Prospectacy, PlayPearls, NBA and CIPA.
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The post Cyprus Gaming Show 2017 appeared first on Eastern European Gaming – News – Interviews – Legal Market Updates – Premium Reports – Events – Directory.
Source: EEGaming.
4Play
Fast Track Enters into Partnership with 4Play
![fast-track-enters-into-partnership-with-4play](https://igamingradio.com/wp-content/uploads/2024/07/133041-fast-track-enters-into-partnership-with-4play.jpg)
Fast Track, the leading player engagement platform built specifically for the iGaming industry, has partnered with 4Play, a dynamic and innovative gaming operator renowned for its exceptional player experiences in both casino and sports betting.
Launched in 2023, 4Play has rapidly gained recognition in the industry, primarily targeting the burgeoning Brazilian market. With a commitment to delivering unparalleled entertainment, 4Play offers its players a seamless experience in Portuguese, featuring popular gaming verticals such as casino and sports betting.
4Play’s decision to integrate Fast Track CRM comes as part of its strategic initiative to bolster player retention and streamline operations through advanced automation. Fast Track’s robust platform will enable 4Play to automate complex player journeys, ensuring each interaction is personalised and timely.
“We are excited to partner with Fast Track to elevate our player engagement strategies. Their innovative approach to CRM and their commitment to creating individualised player experiences align perfectly with our vision for 4Play. We look forward to leveraging their platform to enhance our player retention and operational efficiency,” Mateus Ihering, Chief Operating Officer of 4Play, said.
Fast Track’s CRM platform, recognised for its real-time data capabilities and comprehensive automation suite, will support 4Play in achieving its business goals. By automating player communications and optimising the registration journey, 4Play aims to significantly increase its number of depositors while maintaining a high level of engagement among its 148,000 monthly active users.
Simon Lidzén, Co-Founder and CEO of Fast Track, said: “We are delighted to welcome 4Play into the Fast Track family. Their innovative spirit and dedication to providing top-tier player experiences make them an ideal partner. Together, we will set new standards in player engagement and retention, ensuring that 4Play continues to thrive in the competitive iGaming landscape.”
Andrés Tamayo
Pragmatic Play Enhances FullReto Partnership with Virtual Sports Addition
![pragmatic-play-enhances-fullreto-partnership-with-virtual-sports-addition](https://igamingradio.com/wp-content/uploads/2024/06/131910-pragmatic-play-enhances-fullreto-partnership-with-virtual-sports-addition.jpg)
Pragmatic Play, a leading content supplier to the iGaming industry, has reinforced its commitment to Latin American expansion by strengthening its existing relationship with Colombian operator FullReto.
The latest agreement will see FullReto offer its players a broad selection of Pragmatic Play’s unique Virtual Sports titles, building on an already extensive offering of over 300 Slots and Live Casino games.
Fantastic League, Greyhound Racing, and the thrilling motor racing-themed Force 1 are among the games now available to FullReto customers as the operator looks to capitalise on the rapidly increasing popularity of Virtual Sports to consolidate its position as a leading platform in Colombia.
The multi-product partnership reaffirms Pragmatic Play’s intentions to expand its offering in the LatAm markets, with FullReto now offering a vast catalogue of Pragmatic’s award-winning games across three verticals.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Pragmatic Play is delighted to reinforce its partnership with FullReto by providing its players with access to its renowned Virtual Sports games. The deal not only emphasises Pragmatic Play’s desire to provide Colombian players with an exciting online gaming experience, but also demonstrates the supplier’s dedication to furthering its Latin American expansion.”
Andrés Tamayo, General Manager at FullReto, said: “FullReto’s continued collaboration with Pragmatic Play highlights our main objective of supplying the optimal player experience. The addition of Pragmatic Play’s Virtual Sports offering, on top of its Slots and Live Casino games, will ensure FullReto players have access to hundreds of fan-favourite games across a variety of verticals.”
Alonso Huiman
Pragmatic Play Launches Live Casino Offer at Atlantic City
![pragmatic-play-launches-live-casino-offer-at-atlantic-city](https://igamingradio.com/wp-content/uploads/2024/05/131384-pragmatic-play-launches-live-casino-offer-at-atlantic-city.jpg)
Pragmatic Play, a leading content supplier to the iGaming industry, has expanded its Live Casino footprint across Peru after going live with major local operator, Atlantic City.
The partnership sees Pragmatic Play’s full Live Casino portfolio integrated with the operator, enabling players in Peru to enjoy market-leading titles such as Blackjack, Roulette, and Baccarat from the supplier’s award-winning portfolio.
This latest agreement showcases Pragmatic Play’s plans for growth in LatAm, exhibiting an array of its verticals across multiple territories in recent months. It is the latest deal signed by Pragmatic Play with a Peruvian operator, following a comprehensive growth strategy in the country.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Atlantic City is one of Peru’s most reputable operators and offers another opportunity to showcase the Pragmatic Play Live Casino portfolio in Peru. With an offering that will deliver exceptional gaming experiences to players, this partnership promises to cement Pragmatic Play’s position at the forefront of the Peruvian iGaming industry.”
Alonso Huiman, Chief of Online Casino at Atlantic City, said: “This landmark agreement with Pragmatic Play is a pivotal moment for us. Its vast selection of table and card games will resonate seamlessly with our player base and we are confident that this will propel our brand to new heights.”
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