iGaming Industry
The MGA launches an efficient and user-friendly Licensee Relationship Management System
During a press conference addressed by the Malta Gaming Authority’s Executive Chairman, Joseph Cuschieri and the Parliamentary Secretary for Financial Services, Digital Economy and Innovation, Hon. Silvio Schembri, the MGA announced the launch of a New Licensee Relationship Management System accessible through a secure and dedicated web portal.
This project, which is the result of a collaboration between the MGA and Microsoft, will transform the way the MGA interacts with its current and prospective licensees through the simplification and digitisation of its online and land-based processes.
The first phase of the project will see the MGA launching three main online services which are:
- Applications for Remote Gaming Licences,
- Dynamic Seal URL requests, and,
- Submission of Players Liability and Gaming Tax Reports.
This new system will empower the gaming operators to electronically track the status of their applications and meet regulatory requirements more efficiently. This digitisation process will enhance a two-way communication between the Authority and its customers.
The Authority is embarking on this process to progress dynamically and create an enhanced, easier-to-use process.
The MGA’s Executive Chairman, Joseph Cuschieri stated that; “The Malta Gaming Authority is taking another step towards achieving efficiency and innovation in the way it conducts its function as a regulator by applying information technology in regulatory processes. This project further aids the Authority in providing a top end service to its licensees and practitioners alike. Our main objective remains; that of exceeding the expectations of all our stakeholders at large. This portal goes a long way in achieving that”.
In his speech, Parliamentary Secretary Silvio Schembri said that the Malta Gaming Authority is being proactive by always improving the services provided to companies operating in the gaming industry. “Today, the MGA is launching a new system by which it will be facilitating the communication with clients applying for a gaming licence on our shores. This system will function via an online portal improving the efficiency of the Authority’s regulatory process. This project forms part of the government’s vision for the improvement of our gaming jurisdiction. With similar initiatives, the Authority is excelling in the service given to those wishing to invest in our country, whereby said service always exceeds the expectations of the vast majority of operators.”
The new Licensee Relationship Management System will be the one-stop shop for licensing. This is mirrored in the next phase of the project whereby the Authority will be extending the system to land-based operations including but not limited to; casinos, gaming parlors, the national lottery and commercial bingo.
The post The MGA launches an efficient and user-friendly Licensee Relationship Management System appeared first on Eastern European Gaming – News – Interviews – Legal Market Updates – Premium Reports – Events – Directory.
Source: EEGaming.
4Play
Fast Track Enters into Partnership with 4Play
![fast-track-enters-into-partnership-with-4play](https://igamingradio.com/wp-content/uploads/2024/07/133041-fast-track-enters-into-partnership-with-4play.jpg)
Fast Track, the leading player engagement platform built specifically for the iGaming industry, has partnered with 4Play, a dynamic and innovative gaming operator renowned for its exceptional player experiences in both casino and sports betting.
Launched in 2023, 4Play has rapidly gained recognition in the industry, primarily targeting the burgeoning Brazilian market. With a commitment to delivering unparalleled entertainment, 4Play offers its players a seamless experience in Portuguese, featuring popular gaming verticals such as casino and sports betting.
4Play’s decision to integrate Fast Track CRM comes as part of its strategic initiative to bolster player retention and streamline operations through advanced automation. Fast Track’s robust platform will enable 4Play to automate complex player journeys, ensuring each interaction is personalised and timely.
“We are excited to partner with Fast Track to elevate our player engagement strategies. Their innovative approach to CRM and their commitment to creating individualised player experiences align perfectly with our vision for 4Play. We look forward to leveraging their platform to enhance our player retention and operational efficiency,” Mateus Ihering, Chief Operating Officer of 4Play, said.
Fast Track’s CRM platform, recognised for its real-time data capabilities and comprehensive automation suite, will support 4Play in achieving its business goals. By automating player communications and optimising the registration journey, 4Play aims to significantly increase its number of depositors while maintaining a high level of engagement among its 148,000 monthly active users.
Simon Lidzén, Co-Founder and CEO of Fast Track, said: “We are delighted to welcome 4Play into the Fast Track family. Their innovative spirit and dedication to providing top-tier player experiences make them an ideal partner. Together, we will set new standards in player engagement and retention, ensuring that 4Play continues to thrive in the competitive iGaming landscape.”
Andrés Tamayo
Pragmatic Play Enhances FullReto Partnership with Virtual Sports Addition
![pragmatic-play-enhances-fullreto-partnership-with-virtual-sports-addition](https://igamingradio.com/wp-content/uploads/2024/06/131910-pragmatic-play-enhances-fullreto-partnership-with-virtual-sports-addition.jpg)
Pragmatic Play, a leading content supplier to the iGaming industry, has reinforced its commitment to Latin American expansion by strengthening its existing relationship with Colombian operator FullReto.
The latest agreement will see FullReto offer its players a broad selection of Pragmatic Play’s unique Virtual Sports titles, building on an already extensive offering of over 300 Slots and Live Casino games.
Fantastic League, Greyhound Racing, and the thrilling motor racing-themed Force 1 are among the games now available to FullReto customers as the operator looks to capitalise on the rapidly increasing popularity of Virtual Sports to consolidate its position as a leading platform in Colombia.
The multi-product partnership reaffirms Pragmatic Play’s intentions to expand its offering in the LatAm markets, with FullReto now offering a vast catalogue of Pragmatic’s award-winning games across three verticals.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Pragmatic Play is delighted to reinforce its partnership with FullReto by providing its players with access to its renowned Virtual Sports games. The deal not only emphasises Pragmatic Play’s desire to provide Colombian players with an exciting online gaming experience, but also demonstrates the supplier’s dedication to furthering its Latin American expansion.”
Andrés Tamayo, General Manager at FullReto, said: “FullReto’s continued collaboration with Pragmatic Play highlights our main objective of supplying the optimal player experience. The addition of Pragmatic Play’s Virtual Sports offering, on top of its Slots and Live Casino games, will ensure FullReto players have access to hundreds of fan-favourite games across a variety of verticals.”
Alonso Huiman
Pragmatic Play Launches Live Casino Offer at Atlantic City
![pragmatic-play-launches-live-casino-offer-at-atlantic-city](https://igamingradio.com/wp-content/uploads/2024/05/131384-pragmatic-play-launches-live-casino-offer-at-atlantic-city.jpg)
Pragmatic Play, a leading content supplier to the iGaming industry, has expanded its Live Casino footprint across Peru after going live with major local operator, Atlantic City.
The partnership sees Pragmatic Play’s full Live Casino portfolio integrated with the operator, enabling players in Peru to enjoy market-leading titles such as Blackjack, Roulette, and Baccarat from the supplier’s award-winning portfolio.
This latest agreement showcases Pragmatic Play’s plans for growth in LatAm, exhibiting an array of its verticals across multiple territories in recent months. It is the latest deal signed by Pragmatic Play with a Peruvian operator, following a comprehensive growth strategy in the country.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Atlantic City is one of Peru’s most reputable operators and offers another opportunity to showcase the Pragmatic Play Live Casino portfolio in Peru. With an offering that will deliver exceptional gaming experiences to players, this partnership promises to cement Pragmatic Play’s position at the forefront of the Peruvian iGaming industry.”
Alonso Huiman, Chief of Online Casino at Atlantic City, said: “This landmark agreement with Pragmatic Play is a pivotal moment for us. Its vast selection of table and card games will resonate seamlessly with our player base and we are confident that this will propel our brand to new heights.”
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