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European Gaming Congress 2024

iGaming Industry

Exclusive Interview with Yancy Cottrill, General Counsel of NSoft

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Yancy Cottrill of NSoft

Our colleague, Szaló Réka caught up with Yancy Cottrill (General Counsel for NSoft) for another EEG exclusive interview.

Yancy Cottrill is the Managing Director of Business Operations at NSoft, located in Mostar, Bosnia and Herzegovina. He received his LL.M in International Business Law from Central European University. Yancy, an American attorney licensed to practice law in the states of New York and North Dakota, oversees the legal department. He advises the management on legal issues and changes in legislation across all markets where NSoft is doing business. Prior to joining NSoft, Yancy served as a staff attorney to the Congress of the Federated States of Micronesia, where he drafted legislation on a regular basis. Albeit his time on the islands, he has lived and worked primarily in post-communist emerging markets for the past 12 years.

 

We are grateful for your generosity to answer our questions. First I would like to ask you to shortly introduce yourself and tell us when and why you started working in this industry.

Cottrill: My name is Yancy Cottrill. I am a General Counsel for NSoft, previously I was the Managing Director of Business Operations. I am an attorney licensed in the US states of New York and North Dakota. I have spent five of the past six years living and working in foreign countries. I came to NSoft in July of last year after spending two years in the Federated States of Micronesia (FSM) where I was the staff attorney for the Congress of the FSM.

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I was recruited to come to NSoft by our CEO, Stjepko Cordas, whom I met at Central European University in Budapest. I visited Mostar and NSoft and was impressed with the city and the company. I decided to accept a position in the software gaming industry as I have always been a sports fan and interested in gaming culture. This position allows be to combine my abilities as a lawyer with my love of sports to benefit and grow the company.

NSoft is one of the top providers of innovative products for gaming industry. This company is among top five fastest growing tech companies in Central Europe. Please speak about the strong points, values of the company that led to this great success.

Cottrill: NSoft has its employees at the forefront of what it does and encourages employees to grow personally and professionally. The everyday work culture at NSoft is the magic behind its success as we have been successful in attracting some of best talent in the region and abroad. NSoft provides its employees with the flexibility to schedule their own workday and provides spaces for them to relax and play pool, ping pong, fussball, or just grab a coffee. This environment has produced talent that has been able to keep up with the demands of the industry while bring new innovations to the market.

Nsoft’s virtual betting products are acknowledged products in the industry and the virtual games this company offers provide bettors with realistic betting experience. Please inform us on these services and products. Which are the most successful ones?

Cottrill: Lucky Six is our most popular and successful game. It is draw based game where numbers are drawn from the drum. It is founded on the concept of the classic virtual game where person gets the chance to pick random numbers or even colors, and follow live draw every five minutes. Due to its vibrant design and top-notch backend infrastructure, Lucky Six soon became our customers’ favorite and a proven profit generator. Read more here: https://www.nsoft.com/draw-based-games/lucky-six/

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Besides Lucky Six, we have a new game, Next Six, which is the only live betting on a draw based game that is on the market. It has been well received and our clients are pleased with its ability to produce profits. The game allows players to have the chance to bet which numbers will be drawn from the drum throughout the whole round. Although it is based on classic virtual games, placing bets all the time, gives Next Six characteristics of live betting making it extremely fast paced.  Read more here: https://www.nsoft.com/draw-based-games/next-six/

Finally, our MTS Live Betting options are growing in popularity. Betradar supplies MTS Live Betting with the best sports data feed in the world, giving our clients reliability and proven profit generating results. The odds are automatically adapted to a particular situation of the event, which allows in-play betting until the very last second. Additionally, our live sports betting platform covers 18 different sports and includes 18.000 live matches and 500+ unique markets per month. Read more here: https://www.nsoft.com/sportsbook-software/live-betting/

Will you please tell our readers what role you undertake in the company’s life? What are your tasks and responsibilities?

Cottrill: For the past year, I was the Managing Director of Business Operations. In that role, I oversaw the daily operations of the legal, finance, human resource, and compliance teams. Recently, we have begun a restructuring plan that eliminated the Business Operations Unit. I am now acting as a General Counsel. In this role, I and another attorney from the US are working on projects that will ensure growth for the company for years to come. I report directly to the CEO and advise the company on various legal matters that arise. While my role has changed, my motivation to help the company continue to grow has remained the same.

Which were the most difficult periods in your career at NSoft and what do you consider your personal success?

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Cottrill: I do not see any periods of time here at NSoft as difficult. I have embraced the challenges and took them as opportunities to learn. As far as successes, I believe the ability for the company to be in a position to restructure and eliminate a need for the Business Operations is a personal success. I am happy to come to work every day and share an American perspective while having an opportunity to learning from my colleagues.

The company has been growing in amazing pace, but to continue this process it needs a clear vision and plans for the future. Which are these plans?

Cottrill: NSoft’s growth plans remain consistent. We are going to continue to innovate, focus on customer service, and bring quality games to the market.

What is your personal opinion about gambling industry in general in Europe or in the countries you know better?

Cottrill: As everyone knows the gambling industry’s growth is determined upon the moral acceptance of gambling in society. Currently, we are seeing many of the traditional societal objections to gambling eroding and it is much more accepted by society as a whole. This is a very dynamic time for the industry and as a US citizen, I am paying close attention to the two New Jersey sports betting cases that the US Supreme Court has agreed to hear. The outcome of those cases could drastically change how the industry is allowed to operate in the US and open up numerous opportunities that have been dormant.

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If you could change anything in the world of gambling what would that be?

Cottrill: I would like to see an effort to adopt business friendly legislation by countries in relation to gambling that will allow for the operators and governments to profit without the burdensome bureaucracy that can be present.

Who is your favorite actor or actress?

Cottrill: Coolio, he was fantastic in Pterodactyl. 

Where would you travel the most in Central Europe?

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Cottrill: Belarus, I have always wanted to visit Minsk.

Which are those places in Central Europe that you are not interested in and you would not like to visit them?

Cottrill: I like to travel and learn about cultures that I did not study in school. There is not a single country in Central Europe that I do not want to see.

The post Exclusive Interview with Yancy Cottrill, General Counsel of NSoft appeared first on Eastern European Gaming – News – Interviews – Legal Market Updates – Premium Reports – Events – Directory.


Source: EEGaming.

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4Play

Fast Track Enters into Partnership with 4Play

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Fast Track, the leading player engagement platform built specifically for the iGaming industry, has partnered with 4Play, a dynamic and innovative gaming operator renowned for its exceptional player experiences in both casino and sports betting.

Launched in 2023, 4Play has rapidly gained recognition in the industry, primarily targeting the burgeoning Brazilian market. With a commitment to delivering unparalleled entertainment, 4Play offers its players a seamless experience in Portuguese, featuring popular gaming verticals such as casino and sports betting.

4Play’s decision to integrate Fast Track CRM comes as part of its strategic initiative to bolster player retention and streamline operations through advanced automation. Fast Track’s robust platform will enable 4Play to automate complex player journeys, ensuring each interaction is personalised and timely.

“We are excited to partner with Fast Track to elevate our player engagement strategies. Their innovative approach to CRM and their commitment to creating individualised player experiences align perfectly with our vision for 4Play. We look forward to leveraging their platform to enhance our player retention and operational efficiency,” Mateus Ihering, Chief Operating Officer of 4Play, said.

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Fast Track’s CRM platform, recognised for its real-time data capabilities and comprehensive automation suite, will support 4Play in achieving its business goals. By automating player communications and optimising the registration journey, 4Play aims to significantly increase its number of depositors while maintaining a high level of engagement among its 148,000 monthly active users.

Simon Lidzén, Co-Founder and CEO of Fast Track, said: “We are delighted to welcome 4Play into the Fast Track family. Their innovative spirit and dedication to providing top-tier player experiences make them an ideal partner. Together, we will set new standards in player engagement and retention, ensuring that 4Play continues to thrive in the competitive iGaming landscape.”

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Andrés Tamayo

Pragmatic Play Enhances FullReto Partnership with Virtual Sports Addition

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Pragmatic Play, a leading content supplier to the iGaming industry, has reinforced its commitment to Latin American expansion by strengthening its existing relationship with Colombian operator FullReto.

The latest agreement will see FullReto offer its players a broad selection of Pragmatic Play’s unique Virtual Sports titles, building on an already extensive offering of over 300 Slots and Live Casino games.

Fantastic League, Greyhound Racing, and the thrilling motor racing-themed Force 1 are among the games now available to FullReto customers as the operator looks to capitalise on the rapidly increasing popularity of Virtual Sports to consolidate its position as a leading platform in Colombia.

The multi-product partnership reaffirms Pragmatic Play’s intentions to expand its offering in the LatAm markets, with FullReto now offering a vast catalogue of Pragmatic’s award-winning games across three verticals.

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Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Pragmatic Play is delighted to reinforce its partnership with FullReto by providing its players with access to its renowned Virtual Sports games. The deal not only emphasises Pragmatic Play’s desire to provide Colombian players with an exciting online gaming experience, but also demonstrates the supplier’s dedication to furthering its Latin American expansion.”

Andrés Tamayo, General Manager at FullReto, said: “FullReto’s continued collaboration with Pragmatic Play highlights our main objective of supplying the optimal player experience. The addition of Pragmatic Play’s Virtual Sports offering, on top of its Slots and Live Casino games, will ensure FullReto players have access to hundreds of fan-favourite games across a variety of verticals.”

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Alonso Huiman

Pragmatic Play Launches Live Casino Offer at Atlantic City

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Pragmatic Play, a leading content supplier to the iGaming industry, has expanded its Live Casino footprint across Peru after going live with major local operator, Atlantic City.

The partnership sees Pragmatic Play’s full Live Casino portfolio integrated with the operator, enabling players in Peru to enjoy market-leading titles such as Blackjack, Roulette, and Baccarat from the supplier’s award-winning portfolio.

This latest agreement showcases Pragmatic Play’s plans for growth in LatAm, exhibiting an array of its verticals across multiple territories in recent months. It is the latest deal signed by Pragmatic Play with a Peruvian operator, following a comprehensive growth strategy in the country.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Atlantic City is one of Peru’s most reputable operators and offers another opportunity to showcase the Pragmatic Play Live Casino portfolio in Peru. With an offering that will deliver exceptional gaming experiences to players, this partnership promises to cement Pragmatic Play’s position at the forefront of the Peruvian iGaming industry.”

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Alonso Huiman, Chief of Online Casino at Atlantic City, said: “This landmark agreement with Pragmatic Play is a pivotal moment for us. Its vast selection of table and card games will resonate seamlessly with our player base and we are confident that this will propel our brand to new heights.”

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