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Why BLUE MIND brings calm and distruptive thinking to the gambling industry?

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In the ever evolving and fast-growing gambling industry, not only C-level but all employees are overexposed to visual and mind stress, facing challenging projects in a short time, suffering the overstimulation caused by desktop screens and multiple screens. So, how to mitigate the frantic days while working in the gambling industry? BtoBet chose to have its head office in Malta not only for the favorable gambling legislation, but also for the therapeutic power of water which, when in close proximity, has been proven to transmit calm and connectivity between people, to increase innovation and insight. Living and working in Malta, surrounded by the Mediterranean Sea, is undoubtedly a big plus.

Since ancient times, humans have ascribed healing and transformational properties to water.  In early Rome, baths were an important part of cultural life, a place where citizens went to find relaxation and to connect with others in a calming setting. Rivers have long been seen as sacred places, and in a number of different spiritual contexts, water has symbolized rebirth, spiritual cleansing and salvation.

Today, we still turn to water for a sense of calm and clarity. Our affinity to water is even reflected in the near-universal attraction to the colour blue. The marine biologist Wallace J. Nichols believes that we all have a “blue mind”; water can heal the mind and the body, and helps to tap into a calmer and creative state of being. 

In this regard, Sabrina Solda’ CMO of BtoBet expressed her vision about “blue mind”.

To discover more, read the entire blog here:

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http://www.btobet.com/en/stories/blue-mind-brings-calm-disruptive-thinking-gambling-industry?utm_source=Media&utm_medium=Pr&utm_content=blog&utm_campaign=BlueMind

“Finding the blue mind is important to improve the quality of our lives. It brings 3 main benefits to human beings: first of all, contact with water allows us to give our brains a rest from our everyday stressing life, constantly bombarded with sensory stimuli, whether from our devices, home, office and expos. This is especially true in our hectic sportsbook and gambling industry. How many of you are feeling the same? Monitoring player’s actions, betting odds, accepting risks, fixing player’s requests, watching new gaming content, being in conferences surrounded by the sound of slots and visual overstimulation, not to mention the virtual reality games.” 

She personally admitted: “When my brain definitely needs downtime, being surrounded by water gives my brain and my senses a rest from overstimulation. The sound of water is far simpler than the sound of voices or the sound of music or the sound of a city. And the visual input is simplified, too.”                   

Sabrina added: “Secondly, when you have that simplified, quieter ‘blue’ space, your brain is better at a different set of processes, in fact water can induce a meditative state. Though we may not be conscious of it, water could be inducing a mildly meditative state of calm focus and gentle awareness. In fact, being in a mindful state — in which the brain is relaxed but focused —the mind and body benefits include lower stress levels, relief from mild anxiety, pain and depression, improved mental clarity and focus, and better sleep quality The third benefit of the proximity to water is that it can inspire us to be more compassionate and connected with the rest of the world around us and more creative. In the restful, contemplative state associated with observing or interacting with water, it’s common to experience feelings of awe which creates a strong connection to something beyond ourselves, to the vastness of nature. This feeling of awe can increase our capacity for connection and empathy.

Sabrina also underlined:

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If you are not as lucky as I am, that I chose and managed to live and work by the sea, do not despair! Also hopping in the shower can be a great way to trigger ideas when our brains are in a creative rut. In our always-busy, screen-saturated lives, we don’t give our minds much of a chance to rest and wander freely. We need to activate a default network to let the best insights and ideas come up instead of leaving them stuck while sitting at our computers, desperately searching for the solution. Unquestionably, since I have been living in Malta, my BLUE MIND DEVELOPED, quickly and constantly.”

Commenting on her decision to live in Malta, she concluded:

“Walking by the sea to go to BtoBet headquarters every morning, and contemplating the blue colour of the magnificent Mediterranean Sea, brings me the “Eureka” moment — the insight or solution “feels like it drops out of the sea and into my head.” 

 

About BtoBet

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BtoBet is a pioneer in new technologies for iGaming operators and the betting industry by using technological intelligence as its main base for its products. It offers unique, customisable, secure and flexible cloud based systems delivering unprecedented capabilities to drive sportsbook and iGaming business. BtoBet has offices in Macedonia, Italy and Malta.  The Technical team of the company is in Skopie and has an ever-growing team of developers. BtoBet’s dynamic Sportsbook team operates from Rome, whilst Malta hosts the commercial and marketing centre.…

The post Why BLUE MIND brings calm and distruptive thinking to the gambling industry? appeared first on Eastern European Gaming – News – Interviews – Legal Market Updates – Premium Reports – Events – Directory.


Source: EEGaming.

Andrés Tamayo

Pragmatic Play Enhances FullReto Partnership with Virtual Sports Addition

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Pragmatic Play, a leading content supplier to the iGaming industry, has reinforced its commitment to Latin American expansion by strengthening its existing relationship with Colombian operator FullReto.

The latest agreement will see FullReto offer its players a broad selection of Pragmatic Play’s unique Virtual Sports titles, building on an already extensive offering of over 300 Slots and Live Casino games.

Fantastic League, Greyhound Racing, and the thrilling motor racing-themed Force 1 are among the games now available to FullReto customers as the operator looks to capitalise on the rapidly increasing popularity of Virtual Sports to consolidate its position as a leading platform in Colombia.

The multi-product partnership reaffirms Pragmatic Play’s intentions to expand its offering in the LatAm markets, with FullReto now offering a vast catalogue of Pragmatic’s award-winning games across three verticals.

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Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Pragmatic Play is delighted to reinforce its partnership with FullReto by providing its players with access to its renowned Virtual Sports games. The deal not only emphasises Pragmatic Play’s desire to provide Colombian players with an exciting online gaming experience, but also demonstrates the supplier’s dedication to furthering its Latin American expansion.”

Andrés Tamayo, General Manager at FullReto, said: “FullReto’s continued collaboration with Pragmatic Play highlights our main objective of supplying the optimal player experience. The addition of Pragmatic Play’s Virtual Sports offering, on top of its Slots and Live Casino games, will ensure FullReto players have access to hundreds of fan-favourite games across a variety of verticals.”

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Alonso Huiman

Pragmatic Play Launches Live Casino Offer at Atlantic City

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Pragmatic Play, a leading content supplier to the iGaming industry, has expanded its Live Casino footprint across Peru after going live with major local operator, Atlantic City.

The partnership sees Pragmatic Play’s full Live Casino portfolio integrated with the operator, enabling players in Peru to enjoy market-leading titles such as Blackjack, Roulette, and Baccarat from the supplier’s award-winning portfolio.

This latest agreement showcases Pragmatic Play’s plans for growth in LatAm, exhibiting an array of its verticals across multiple territories in recent months. It is the latest deal signed by Pragmatic Play with a Peruvian operator, following a comprehensive growth strategy in the country.

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Atlantic City is one of Peru’s most reputable operators and offers another opportunity to showcase the Pragmatic Play Live Casino portfolio in Peru. With an offering that will deliver exceptional gaming experiences to players, this partnership promises to cement Pragmatic Play’s position at the forefront of the Peruvian iGaming industry.”

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Alonso Huiman, Chief of Online Casino at Atlantic City, said: “This landmark agreement with Pragmatic Play is a pivotal moment for us. Its vast selection of table and card games will resonate seamlessly with our player base and we are confident that this will propel our brand to new heights.”

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CGS Santiago

Pragmatic Play to Participate in CGS Santiago

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Pragmatic Play, a leading content supplier to the iGaming industry, is set to participate in CGS Santiago this month, as the provider seeks further inroads across the continent.

The provider is also the standalone Diamond Sponsor at the event, which takes place at Espacio Riesco in the country’s capital, Santiago, on May 29 and 30.

Pragmatic Play is set to attend the event as a renowned actor in the market, for its multi-product offering, comprising Slots, Live Casino content, Virtual Sports, Sportsbook, and Bingo, including fan-favorite titles Gates of Olympus and the popular Blackjack X.

With expo season now in full swing, CGS Santiago marks another conference in the region for the supplier, following its presence at BiS – SiGMA Americas in Brazil, GAT Expo in Colombia, and SBC Summit Rio earlier this year.

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Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “Latin America remains a key focus for Pragmatic Play as it gears up to make meaningful connections in Chile, a region full of potential as the iGaming industry continues to evolve in this part of the world. Pragmatic Play is also proud to be a Diamond Sponsor at this year’s expo, showcasing the importance that CGS Santiago represents and the immense opportunities that the two-day event has on offer.”

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