With under just two weeks until the London Affiliate Conference 2017 starts in the new venue at ExCel London, we had the pleasure of interviewing Shona ODonnell (iGaming Business) and talk about the most anticipated event in the affiliate calendar!
GAV: First of all thanks for taking the time for the interview Shona, we know how busy you are! Please be so kind and introduce yourself! It’s quite possible that there is 1% of our readers who don’t know your background 😉
Shona: My role is Head of Operations for iGaming Business, within this my responsibilities include marketing of all products, all of our events including LAC, developing new ideas and products and lots of other things. I’ve been here for almost 9 years and consider myself extremely lucky to work with such an amazing team in such a dynamic industry.
GAV: Give us a recap on last year, how did iGaming Business close 2016?
Shona: 2016 was an exciting year for us. Our acquisition by Clarion was completed at the start of the year and in May we moved into Clarion HQ. We saw all of our events grow year on year and we worked hard on improving the quality of the conference content and speakers at events. We also launched a new event just as we closed for the year with the Nordic Affiliate Conference. This is a smaller event that will focus purely on this key region.
GAV: LAC has come along way since 2007, how do you see it in let’s say another ten years?
Shona: If current growth is any indication I would expect it to be bigger by another 50%. I would like to see us providing a world class delegate experience backed by really good data technology helping to make the customer journey seamless. Networking will be even more valuable as we look at creating events that help people connect faster and with more ease to the right people.
I would hope that whatever it looks like it we still deliver it with passion and continue to work with the industry to meet their needs.
GAV: Fill us in on the latest news/developments regarding LAC 2017!
Shona: We have outgrown Olympia and this year we make the journey to ExCEL and East London, our new home. Personally I am really excited about this. It’s a world class venue and allows us the opportunity to grow, it means we are located in the same space as ICE and allows delegates and exhibitors to stay in one hotel for the gaming week.
GAV: Could you give us an estimate on how many people do you expect at LAC 2017?
Shona: Our expectation is to look after around 5,000 delegates. At the moment we are up over 25% on affiliate registrations from this time last year.
GAV: What will be different than last year’s conference?
Shona: The venue is a big change and we hope that it will be a permanent home for LAC for many, many years to come. While we are split over two floors it will feel very different to last year and much more inclusive.
We have had a full time conference producer working on the content and reaching out to speak to the affiliate community to find out what they really want to hear about. The tracks are more cohesive than before and we hope you will find real value in attending the sessions.
We have taken on board feedback about the networking events and this year they are all in walking distance to the official hotel, only 5 or 9 minutes. And they are in bars that allow us to control the volume so people can network effectively in selected quiet zones. Both are exclusively open for LAC delegates so please do come and join us.
GAV: Do you have anything special planned for LAC 2017?
Shona: We know lots of our clients are bringing celebrities, so there will be lots of opportunities for selfies with them. We have created a special LAC Snapchat filter, so make sure you use that on your selfies!
I am really, really looking forward to the awards. These are taking place on the final night of the event allowing everyone to relax and enjoy the night without the thought of having to get up and man their stand or attend lots of meetings the following day. Our theme is 1001 Nights, so expect an exotic night filled with surprises. There is lots of entertainment, including an amazing band and very cool DJ’s. We still have some VIP tables left and this year they the package has drinks and food included.
Keep an eye out on our Facebook page as we will be doing a few interviews via Facebook live!
GAV: What can affiliates expect from attending LAC 2017?
Shona: Not only the biggest, but also the best event in the affiliate industry! They will be able to meet with existing business partners, met new ones and create value partnerships. There are opportunities to attend the conference sessions and gain new, practical skills and insight that will have a real impact on their business. On top of this they will get to meet with friends, make news one and of course find time for some fun.
GAV: Do you expect the London Conference to be the largest to date?
GAV: Shona, we wish you a Happy New Year, and all the best for LAC 2017 and the Nordic Affiliate Conference!!!
Still not registered for the London Affiliate Conference 2017, no worries you can do it here?!
Assaf Stieglitz (Founder and owner of odds1x2.com) to share his wisdom about sports betting in 2018
7 August 2017, Budapest: The organizers of CEEGC2017 are honored to announce Assaf Stieglitz (Founder and owner of odds1x2.com) as keynote speakers at the second edition of the Central and Eastern European Gaming Conference. An event which is going to take place between 19-20 September at the Kempinski Corvinus Budapest.
Focusing on the online gambling affiliate industry in sports, casino, bingo and poker we can see that there is a similarity. Meaning that it has the same ultimate objectives which are applied across all of the products. With this said, there are different challenges that sports affiliates can face compared with gaming affiliates.
Seasonality plays an important role with sports-focused affiliates as the demand for content relating to a particular sport or event can affect the influx of new customers, depending on their sports preference and the updates they are providing to their users during these times. This applies to both affiliates and operators.
Being focused on the a sports niche you are basically set to a yearly calendar which shapes your work as a sports betting affiliate or sports betting operator during the year, and you are working to more rigid dates.
With 2 main event coming up in 2018 (Winter Olympics and the FIFA World Cup), affiliates are gearing up and starting to set up incentives to bring players towards their promoted operators.
The “Preparing for the World Cup and Winter Olympics 2018 (affiliates and operators)” panel is scheduled to be held between 15:30 – 16:30 (Budapest Local Time) on the 19th of September (Day 1) during the second edition of the Central and Eastern European Gaming Conference Budapest. (you can view the full agenda here).
“Sports betting affiliates, Getting ready for the FIFA World Cup” is the title of Assaf Stieglitz’s presentation and the topic is awaited by numerous operators that have shown their interest to attending the event.
Founder and owner of odds1x2.com, a Sports Betting Odds Comparison company which operates in partnership with many betting sites through affiliation.
Assaf’s company also provides bespoke B2B services to other companies in the market.
As a Software Engineer with a deep knowledge of sports betting, Assaf started to build the core technology of the business way back in 2003 and in 2004 he launched his first affiliation site.
Since than the company has expanded and penetrated new markets – such as horse racing – while establishing a few dedicated sites for these markets.
As a veteran in the industry, Assaf has extensive knowledge and experience in the sports betting business both as an affiliate and as a service provider to other related companies.
How to secure your seat?
Early Bird Rate is set for 299 EUR an can be booked with the 50% discount until September the 3rd, 2017. Limited seating! (Online payment, Bitcoin or Bank Wire Available)
Register here: https://ceegc.eu/registration/
Watch this space for more interesting updates about #CEEGC2017Budapest…
The post Assaf Stieglitz (Founder and owner of odds1x2.com) to share his wisdom about sports betting in 2018 appeared first on Eastern European Gaming – News – Interviews – Legal Market Updates – Premium Reports – Events – Directory.
Two major announcements from BEGE Expo and EEGS: Mark your calendars
The Balkan Entertainment & Gaming Expo (BEGE Expo) and the Eastern European Gaming Summit (EEGS) celebrate their 10th anniversary this year. Due to the big interest for both events the organizers made two major announcements – BEGE will outspread in one more hall and EEGS will start one day earlier than the announced date.
Over 50 leading companies from the industry have already confirmed their presence for BEGE Expo 2017. Well-known leading manufacturers, amongst them being Novomatic, Casino Technology, EGT, Suzohapp, BetConstruct, Interblock, Merkur Gaming, APEX, Alfastreet Trade, Nsoft, JPL and CPI, as well as new participants, such as the leading sports betting company Bet3000 (IBA-Entertainment Ltd.), EXEFEED, Quixant, Zitro, Change Italia s.r.l., Gamebridge Casino Equipment, JCM Europe GmbH, nano Vo sp. Z o.o., Berkotech Kft. and others will exhibit their latest solutions at this year’s BEGE. The great interest for the event forced the opening of new hall, thus making the 10th edition of BEGE Expo the biggest so far.
The registration is already open so you wouldn’t want to miss the chance to register.
Another newness that BEGE Expo 2017 will present is the special Affiliate zone. Following the expansion of the online business in the region, this year the exhibiton will create space for online operators and affiliates from the region to interact and create business partnerships. Affiliate program providers will be able to book their own space in the zone and all affiliates will be admitted for free.
EEGS also promises to reach new heights this year. Reschedule your calendars, because EEGS 2017 will start on 20th of November – one day earlier than intended. This year’s EEGS will continue to follow its main aim – to present the most recent updates from the region, including the countries Serbia, Romania, Greece, Bulgaria, Albania, Slovenia, Montenegro, F.Y.R of Macedonia, the Czech Republic, Slovakia, Poland, Turkey and Croatia.
Separate sessions will be dedicated to Sport Challenges, Impact on gaming operators by Anti-Money Laundering Act, GDPR and online gaming. Day 3 will be focused on Tourism & Gaming, Responsible Gaming Academy and marketing topics.
BEGE Expo and EEGS have gradually established as a center for the gaming and entertainment industry in Eastern Europe and for 10th year in a row will be the place where professionals from the field come in order to expand their business, exchange knowledge and promote new products. For any updates you may follow the official websites of the events: eegamingsummit.com and balkangamingexpo.com
The post Two major announcements from BEGE Expo and EEGS: Mark your calendars appeared first on Eastern European Gaming – News – Interviews – Legal Market Updates – Premium Reports – Events – Directory.
Moscow Affiliate Conference & Party 2017
Russia is well known for its amazing urban neighborhoods, it’s art and historical significance, late-night parties, and now we can add a world-class affiliate marketing conferences to that list!
Affiliates from around the globe among the Russian affiliates discovered the exclusive insights, superior networking opportunities and awesome parties and meetups.
Some general facts about Moscow Affiliate Conference & Party 2017:
– more than 1000 attendees
– more than 180 exhibitors
– 1200 affiliates came to the hottest after party
– 300+ photos
Here are the 5 reasons why this event is one of the best affiliate conference in the world:
– It’s totally new experience of communication with Russian and CIS affiliates
– You have the chance to acquire new offers and find unique traffic sources that don’t appear at other events.
– The friendly atmosphere will inspire you to grow as a professional
– Advice is easy to find. Get help on your campaign or find tricks to take your success to another level.
– This conference offers an amazing opportunity to meeting people face to face, shaking their hands, and really getting to know the like-minded professionals
Find out below what the affiliates say about MAC&Party 2017:
1. “Moscow Affiliate Conference 2017 was a BLAST! Being a first-time event, we didn’t know what to expect and were amazed by this event’s international capacity, organization & presence. Led by Leadbit & STM, Moscow Affiliate Conference exposed the huge potential of Affiliate Marketing in Russia. No doubt, the beginning of a trend that will continue to grow. Kudos to Leadbit for this high standard experience. Special thanks to Pavel and Olga for all your help and support. Everything was perfect! See you at Moscow Affiliate Conference 2018!” AffiliaXe Team
2. “We had a great time at the Moscow Affiliate Conference by Leadbit & STM and at the Afterparty. Thank you all, an extra big thanks tot the organizers! So great to see old friends and meet new ones!” BitterStrawberry Team
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