Game development studio Evoplay has received recognition for conducting one of the most innovative marketing campaigns in iGaming history, receiving two awards in the categories of Supplier Marketing Campaign and B2B Marketing Campaign at the EGR Marketing and Innovation Awards.
The event, which highlights the outstanding achievements of the brightest companies in the industry, was held at The Hurlingham Club, London on the 14th of June.
The tremendous outcome of two award wins was ensured by the delivery of a multi-faceted marketing campaign around the launch of Evoplay’s flagship game Star Guardians, helping the development studio deliver amazing results to its considerable network of operator partners, both in terms of the acquisition and retention of new audiences.
The judges were particularly impressed with Evoplay’s unique approach to game marketing, as well as its impressive reach and accompanying materials such as the iGaming industry’s first ever artbook, comic book, the branded merch and web AR-based technologies first brought to iGaming.
Commenting on the award wins, Ivan Kravchuk, CEO at Evoplay, said: “Marketing and innovation are proven to be the two strongest Evoplay powers, and we’re very happy to gain double recognition at this year’s EGR awards with the two wins.
“Our recent string of award wins serves as recognition of the hard work and dedication of the entire team in recent months, and we can’t wait to see what the rest of the year has in store for us. Congratulations to all the winners.”