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NASEF Takes the Helm of United States Esports Federation (USEF)

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NASEF is now leading the United States Esports Federation (USEF) and will be taking U.S. gamers into the worldwide esports competition arena. The Board of Directors of the International Esports Federation (IESF) recently voted for NASEF to manage the United States Esports Federation. USEF, now a wholly owned subsidiary of NASEF, will strive to develop a competitive powerhouse with talented, hardworking, principled U.S. esports athletes.

“IESF has great confidence in NASEF as it takes charge of USEF and leads the way for U.S. athletes in our world esports (WE) competitions. There is great potential in the United States to build highly competitive esports teams and generate excitement for worldwide events. NASEF is poised to apply its principles and experience to spearhead growth and spirited engagement in the competitive arena,” Vlad Marinescu, President of IESF, said.

NASEF History

NASEF’s high standards and core philosophies are a key foundation as it oversees competitive events for esports professionals. These athletes will compete for titles and earn prize money by representing the United States in the World Esports Championships and other worldwide events in 2023 and beyond.

In the past year, as IESF’s worldwide education partner, NASEF has provided significant value to member countries and leaders. Its model of building an esports ecosystem with varied career pathways built around a magnet of gamers and gameplay has become a core educational focus for many IESF member nations. NASEF continues its firm commitment to this model in K-12 schools. NASEF now will also shape the structure and implementation of United States professional esports as the exclusive pathway to IESF world championships. Elite gamers will have the opportunity to enter tournaments where winners will represent the United States of America and compete in worldwide title events.

NASEF Board Chair Todd Harris has been a leader in the games industry for decades, as founder and developer of popular video games and companies, a pioneer and architect of Atlanta’s scholastic esports movement, and currently co-founder of a video and event production company.

Harris said: “Global esports competition is thriving, and the U.S. should be well-represented. NASEF is thrilled to take the helm of USEF and foster positive growth and a winning spirit among competitive players.”

“NASEF has always focused on helping students build life and career skills through esports. For a select number of elite players, professional competition is their path to success. We’re excited to bring USEF into the NASEF family and have it serve as the pathway for U.S. players to compete around the world,” said Gerald Solomon, Executive Director of NASEF and now also serving as President of USEF.

Tournament Plans

NASEF assumes leadership of the USEF immediately, with Clint Kennedy as Managing Director. USEF plans to send teams to the upcoming IESF World Esports Championships in Romania in the following titles: Mobile Legends (MLBB), DOTA 2, Tekken 7, eFootball 2023, CS:GO (M), and CS:GO (F).

NASEF will be working with U.S. and global partners to strengthen USEF to be the proud platform for US esports athletes. NASEF will build strong ties with game developers and sponsors to ensure a solid foundation for personal, team, and federation growth, and to serve as a platform for U.S. esports athletes.

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Soft2Bet’s Brand ToonieBet Named an Official Sports Betting and Casino Partner of the CFL

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ToonieBet, Soft2Bet’s premier sportsbook and online casino brand tailored for Canadian players, has been named both an Official Sports Betting Partner and an Official Online Casino Partner of the Canadian Football League (CFL).

The multiyear partnership also establishes ToonieBet as an Official Partner of the CFL’s championship game, the Grey Cup. Fans from coast to coast to coast annually gather for Canada’s largest single-day sporting event to celebrate an incredible season, and to witness one team earn the right to hoist the iconic trophy. The 112th Grey Cup will be played at Princess Auto Stadium in Winnipeg on Sunday, November 16.

Fans in Ontario aged 19-and-over will be able to responsibly wager on CFL games through ToonieBet with access to in-game betting and futures. The collaboration will also explore exciting branded online casino experiences on the ToonieBet platform to entertain existing fans and engage new ones.

ToonieBet’s partnership with the CFL underscores Soft2Bet’s ongoing commitment to Canadian sports fans and a further investment in the Canadian sporting tradition, as the deal marks Soft2Bet’s second sports partnership in the country within the last three months, following ToonieBet’s designation as the Official Online Casino Partner of the NHL’s Ottawa Senators, which was recently expanded with a full sportsbook offering.

“This partnership is for the fans. Together with ToonieBet, we will unlock exciting avenues of entertainment, delivering new products, responsible gaming options and unique activations, to better serve the future of fandom. In the stadium, at home or online, we’re doubling down on engagement and innovation like never before,” said Tyler Keenan, the CFL’s Chief Revenue Officer.

“Partnering with the CFL will elevate our robust offerings in the Canadian market and allow us to continue building our passionate sports and online gaming community in Ontario. Our team at ToonieBet is deeply committed to building a premium fan experience, while delivering exceptional customer hospitality and ensuring both responsible and safe game play,” said Steve Spindler, ToonieBet’s Canadian Country Manager.

“We are proud to partner with the CFL and its local teams. This partnership goes beyond visibility – it’s about building relevance and establishing a real connection with fans. Aligning with one of Canada’s most trusted leagues allows us to strengthen our bond with Ontarians and deliver a best-in-class sports betting and gaming experience through ToonieBet,” said Martin Collins, Chief Business Development Officer at Soft2Bet.

Additionally, ToonieBet has been designated as an Official Authorized Gaming Operator of the CFL, allowing Soft2Bet to deliver best-in-class gaming experiences with official CFL data and statistics to sports fans and sportsbook users across Ontario through the ToonieBet platform.

ToonieBet will also serve as the presenting partner of CFL Fantasy, and the Game Tracker in Ontario on CFL.ca and LCF.ca, in addition to being the CFL’s odds provider on the league’s digital scoreboard.

The post Soft2Bet’s Brand ToonieBet Named an Official Sports Betting and Casino Partner of the CFL appeared first on Gaming and Gambling Industry in the Americas.

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Hard Rock Hotel & Casino Ottawa Opens with Legendary Guitar Smash and Star-Studded Celebration

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Hard Rock Hotel & Casino Ottawa officially opened its doors with a signature guitar smash, marking the arrival of Canada’s first fully integrated Hard Rock resort, a bold new destination where entertainment, hospitality, and music take center stage.

The $350 million resort brings the brand’s unmistakable energy to Canada’s capital, offering locals and visitors an immersive Hard Rock experience blending iconic music history with world-class entertainment, hospitality, dining, and gaming.

In true Hard Rock fashion, the opening festivities kicked off with the Canadian Tenors’ electrifying rendition of O Canada followed by the brand’s signature Guitar Smash, a modern take on the traditional ribbon-cutting ceremony. Executives, dignitaries, and community leaders took the stage to ceremoniously smash guitars, signaling the official opening of the state-of-the-art entertainment destination.

A special moment included the presentation of a $100,000 donation to Ottawa Food Bank, reinforcing Hard Rock’s commitment to giving back to the communities it serves.

“Bringing Hard Rock to Canada’s capital is an iconic milestone for our brand. We’re proud to expand our global footprint and create a destination where locals and visitors can experience world-class gaming, hospitality, and entertainment all in one place,” said Jim Allen, Chief Executive Officer of Hard Rock International.

“Our government is thrilled that Hard Rock chose Ontario for its first fully integrated hotel and casino venue in Canada. This new entertainment and hospitality destination will draw visitors from near and far to Ottawa, create and sustain hundreds of local jobs, and provide millions of dollars for local infrastructure and community programs,” said Stan Cho, Minister of Tourism, Culture and Gaming.

The post Hard Rock Hotel & Casino Ottawa Opens with Legendary Guitar Smash and Star-Studded Celebration appeared first on Gaming and Gambling Industry in the Americas.

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MIXI Receives AGCO Approval for PointsBet Acquisition

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PointsBet Holdings Limited announced that MIXI has received written confirmation that AGCO has no concerns with the proposed acquisition by MIXI of the shares in PointsBet Holdings Limited.

PointsBet has also received written confirmation from iGaming Ontario (iGO) in relation to MIXI’s proposed acquisition of shares in PointsBet.

Accordingly, the condition precedent to MIXI’s proposed PointsBet-Board recommended Takeover Bid relating to Ontario approvals in paragraph 4.5 of Schedule 1 of the Bid Implementation Deed dated 16 June 2025 (BID) has been satisfied.

MIXI’s proposed Takeover Bid remains subject to the satisfaction of certain other limited conditions as previously announced, including a 50.1% minimum acceptance of the proposed MIXI Offer (as defined in the BID).

The Northern Territory Racing and Wagering Commission provided its approval on 24 March 2025 for MIXI to acquire PointsBet. PointsBet confirmed that MIXI’s proposed Takeover Bid is no longer subject to any gaming regulatory approvals.

The post MIXI Receives AGCO Approval for PointsBet Acquisition appeared first on Gaming and Gambling Industry in the Americas.

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