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eGamingServices was present in the ICE Totally Gaming and LAC

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Lisbon, February 15th, 2018 –  eGamingServices was present in one of the most reputed events in the igaming industry, celebrated last week in London: ICE Totally Gaming and London Affiliate Conference (LAC), to promote and offer their services for online gaming operators looking to enhance their business in Latin America, Africa and Europe.

ICE Totally Gaming is the ultimate event for B2B business development with over 30,000 attendees from more than 150 countries. With the second consecutive presence in the event, the Lisbon based company, demonstrated a strong commitment in investing in Latin America, specifically in Brazil, whose sales represent 42% of Latin American online revenue. eGamingServices creates effective and efficient projects to help operators to find more customers, mitigate the risk of their existing markets and generate more income.

The presence in London was also an opportunity for Tiago Almeida, eGamingServices’s CEO, to be a Key note speaker at London Affiliate Conference, that hosted a session about LATAM market as the ultimate gaming marketplace. Almeida took the opportunity to provide a full scope about Latin American markets, through an explanation of its characteristics, payment methods, popular products, leading operators. According to this entrepreneur opportunities and profitability can be found and achieved in this region.

“We have big chances in LATAM. These territories should be absolutely essential for affiliates and operators. We have to create a bridge between leading brands in LATAM and affiliates willing to monetize their traffic”, explained during his explanation.

LAC is the standout show in the igaming affiliate space. LAC had over 5,000 delegates – 3,500 of which are affiliates from all countries. LAC took place over four days at the ExCeL London from the 7th – 10th February 2018.

“These kind of events give us always great opportunities of networking and talked about what we do in eGamingServices. We are very proud and motivated with the results of these days of work. Also, we took the chance to explaine why LATAM is so interesting for us. We believe in this region and its potential for the industry”, said the head of the company.

Tiago Almeida started his career in the online gaming industry in 2006. With a professional experience in leading companies like Bwin and Dragonfish, he was involved in different senior operational and marketing roles focused on the Latin American Market. In 2016 Tiago founded Egamingservices, a company with offices in Brazil, Uruguay, Malta and Portugal, that provides marketing and operational services to Online Gaming Operators willing to monetize opportunities in Latin America.

Contact Information
Stephanie Coccoluto Pestana – eGamingServices
Press Relations & Communication Manager
media@egamingservices.coms.coccoluto@egamingservices.com
http://www.egamingservices.com
+351 916 229 594

About eGamingServices
Founded in 2016 and based in the Portuguese city of Lisbon, eGamingServices also has offices in Chile, Brazil, Malta and Uruguay. The company helps gaming operators to redefine their product and find their customer online or within the retail channel of some of the regions with the most potential in the industry: Latin America, Europe and Africa. eGamingServices creates effective and efficient projects to help operators find new customers and generate more income.

For more information, please visit our site or follow us on LinkedIn.


Source: European Gaming Media and Events

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MultiLotto, partners with ConversionBet to create a new digital acquisition channel

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MultiLotto, partners with ConversionBet to create a new digital acquisition channelReading Time: 2 minutes

Leading online European gaming site strategically partners with iGaming remarketing leader to uncover and accelerate new revenue opportunities.

 

ConversionBet, the leader in iGaming behavioural marketing software and analytics, today announced its partnership with MultiLotto, a leading European Lotto & Casino site part of Multi Group PLC.

“Marketing is around growing the business – and in the last 5 years, acquisition channels have barely evolved within iGaming. The only way that marketers in this industry will succeed is to create non-disruptive digital experiences and the key to that is truly identifying a brand’s consumers and providing the most relevant digital experience based on their behaviours,” said Dan Morrison, Founder and CEO at ConversionBet “Alex and his team at MultiLotto represent a highly prescient vision that serves as a model for other digital marketers globally to follow.”

ConversionBet’s full suite of behavioural remarketing solutions will help accelerate Multilotto’s monetization capabilities. By leveraging ConversionBet’s cross-device identification platform, MutiLotto expects to see significant impact to its acquisition KPIs and to drive new players into its business at reduced CPAs.

Putting a heavier focus on the importance of pre-registration relationships is key when attempting to increase conversion rates and frequency of FTDs. The team at ConversionBet believe that the key to success is treating each session as an individual person, rather than collective traffic as a whole, gently disrupting negative processes to increase engagement and effectively encourage users towards conversion. Since their inception, ConversionBet have adopted a customer-centric approach, constantly developing and improving the platform to supersede anything else on the market where client needs and system capabilities are concerned.

Alex Sakota, Chief Revenue Officer at MultiLotto said, “ConversionBet looks at customer acquisition and conversion in an entirely unexplored part of the customer funnel, a part that is before our CRM team. We’re always looking for creative new strategies that surface new audiences and drive revenue. We look forward to seeing Conversionbet enhance the effectiveness of our marketing efforts across all consumer touch points; and driving continuity of experiences across devices, sessions and channels through real-time website adaptivity, email & SMS.”

Alex goes on to say, “With ConversionBet, we will have the power to seamlessly reach untapped revenue that no other partner has been able to provide before, in a way that is completely complementary with our other revenue strategies.”

ConversionBet helps hundreds of iGaming operators create true people-based digital experiences for their players.

 


Source: European Gaming Media and Events

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LeoVegas wins “Brand of the Year” at prestigious EGR M&I Awards

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Last week, the prestigious EGR M&I Awards were held in London, and LeoVegas won the award for “Brand of the Year” in strong competition with the all of industry’s operators. The prize is awarded to LeoVegas for being the “most innovative and creative operator in the online gaming industry, recognizing that LeoVegas have pushed themselves to bring something new to the industry while keeping focus on their core value of delivering mobile entertainment”.

LeoVegas also won the awards “Affiliate Marketing Campaign of the Year” and “Innovation in Mobile & Tablet“.

Louise Nylén, CMO of LeoVegas, comments: “We are proud of and happy about all three awards, but “Brand of the Year” really stands out, as it shows our will and drive to work with innovation and development of our brand. This award is the result of dedicated work from a very strong team.”

Gustaf Hagman, LeoVegas Group CEO, comments: “Winning ‘Brand of the Year’ is proof that we are constantly working towards our vision – “Leading the Way into the Mobile Future” and solidifies LeoVegas as a serious company that is here to stay. I am very proud of this award. It gives us further drive to continue to evolve and improve our brand.”

 

For further information, please contact:

Gustaf Hagman, Group CEO and co-founder: +46 (0) 8 410 367 66, gustaf.hagman@leovegas.com

Philip Doftvik, Head of Investor Relations: +46 73 512 07 20, philip.doftvik@leovegas.com

About the LeoVegas mobile gaming group

LeoVegas’ passion is “Leading the way into the mobile future”. LeoVegas is Sweden’s premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming. In 2017 the company passed the threshold for being classified as a unicorn, i.e., a start-up valued at more than USD 1 billion. A large part of this success can be credited to an extreme product and technology focus coupled with effective and data-driven marketing. Technology development is conducted in Sweden, while operations are based in Malta. LeoVegas offers casino, live casino and sports betting, and operates two global and scalable brands – LeoVegas and Royal Panda – as well as a local, multibrand operator collectively referred to as Rocket X. The company’s shares are listed on Nasdaq Stockholm. For more about LeoVegas, visit www.leovegasgroup.com.


Source: European Gaming Media and Events

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Police Nabs Four Ukrainians for Running Fake Cryptocurrency Exchanges

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Police Nabs Four Ukrainians for Running Fake Cryptocurrency ExchangesReading Time: 1 minute

Ukraine’s National Police nabbed four suspects, who reportedly ran six fake cryptocurrency exchanges in the country. They were arrested last week from Dnipro city, after which their homes were raided, and several computers and smartphones were seized. The police do not have any report on the stolen funds yet.

The alleged culprits lured users by promoting the exchanges with fake positive ratings and online reviews. The police reportedly said that the suspects had “special knowledge and skills in the field of programming” and “have created their own CMS-system for managing the content of exchange sites.”

During the raid of the suspects’ homes, the police reportedly seized computers, flash drives, smartphones, and other devices. According to a spokesperson for the Ukrainian National Police, “the list of sites is not complete.” Now authorities are asking users to provide information about whether they were deceived by fraudulent exchanges before.

Last Wednesday, the U.S. Securities and Exchange Commission received an additional emergency court order to freeze the assets of Dominic Lacroix, owner of PlexCorps. Lacroix and his partner, Sabrina Paradis-Royer, were accused of violating securities law in respect to the PlexCoin initial coin offering (ICO) conducted by PlexCorps in August last year. The ICO reportedly raised $15 million from “thousands of investors.”

 

Source: Cointelegraph.com


Source: European Gaming Media and Events

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