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Coral launches new ad campaign featuring Danny Mcbride

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The UK-based betting company Coral has unleashed a new TV ad campaign, which features Hollywood comedian Danny McBride playing the role of Sports Rodstein who claims being the world’s biggest sports fan. Coral has recently appointed advertising agency Alpha Century for its campaign, which created the new ad.

The first time the new 60-second was broadcasted was during second break of the Champions League final. It will make regular appearance throughout the summer during the World Cup in Russia across TV, print, social media, digital and point-of-sale.

The campaign supports savvy and intelligent bets and introduces Coral’s new strap line, “The smart money’s on Coral.”

The 60-second spot taps into the humour provided by Danny McBride’s character, and delivers an ad that creates memorability and instant impact.

Coral’s Marketing Director, Alexis Zamboglou says: “We wanted the campaign to create distinction from that of other brands. In the same vain as Super Bowl half-time ads, Coral is hoping to utilise the huge Champions League audience by creating an ad which speaks to the UK and taps into their emotion when they’re at their peak.

“Sports betting and gaming is fun and exciting and the aim was to capture this in the new ads. We think Sports Rodstein will resonate with sports fans. The character represents the hilarious comedy that Danny McBride is known for and delivers a memorable and impactful ad.”

Danny McBride added: “Ever since I heard we were sending Megan Markle over to sort out the Royal family, I’ve been looking for my excuse to get involved in UK culture. Coral was the perfect partner for me.”

Source: 5StarMedia

 


Source: European Gaming Media and Events

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Potential New Casino In The Center Of Gdansk

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There is a new intention of creating a new casino in Gdansk in the newely opened IBB Hotel in Dlugi Targ. The one and only issue is that there are already two casinos in the city and the current gambling legislation does not allow another one.

The Warsaw-based company Casino, which manages, among others: a casino in Sopot, wants to open another one in Gdańsk. The company applied for permission to rebuild the premises for a casino and a club with a small gastronomy. Where? In the basement and ground floor of the IBB Hotel in Długi Targ, which opened in April.

We have accepted the casino offer, but now it has to deal with a number of procedures, including getting permission from the Ministry of Finance and the City Council of Gdansk” – said Adam Trybusz, the owner of the object.

The Gambling Act of Poland states that in towns with up to 250,000 residents only one casino can be created, and for each subsequent started 250 thousand inhabitants, their number is increased by one. The number of casinos in the region can not be higher than one casino for each full 650,000 inhabitants.

 

Source: e-playonline


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ACMA probes .cc gambling websites

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The Australian Communications and Media Authority (ACMA) is investigating the allegation that gambling websites using the .cc domain extension have breached of the Interactive Gambling Act (IGA).

As per the IGA, website operators are prohibited from offering casino-style games and live sports betting to Australian customers.

Gambling operators without an Australian licence are also prohibited from taking bets from Australian customers.

“When deciding if a site should be investigated, the ACMA considers a number of factors, including whether the service being provided may be a prohibited or unlicensed service … and whether it may have an Australian-customer link,” an ACMA spokesman said.

Dr. Charles Livingstone, a gambling law expert from Monash University, said the sites do appear to have breached the act.” The avowed purpose of the IGA is to protect Australians from less well-regulated gambling sites, and to prohibit non-wagering gambling being available online,” he said. “Using a web address of an Australian territory to offer online gambling services is an offence, unless the provider is registered in an Australian jurisdiction.”

 

Source: 5star.media

 


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MGA | FIAU issues the Implementing Procedures – Part II addressed to the Remote Gaming Sector

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The Financial Intelligence Analysis Unit (FIAU) has today issued the Implementing Procedures – Part II (found here) addressed to the remote gaming sector.  This document focuses, and provides guidance, on certain aspects of the Prevention of Money Laundering and Funding of Terrorism Regulations (“PMLFTR”) which warrant further elaboration at industry-specific level to ensure that they are understood and interpreted consistently by licensees.

The Implementing Procedures – Part II for the remote gaming sector were drawn up in conjunction with the Malta Gaming Authority and following due consultation with the relative sector.  All interested parties are to take note thereof. These Implementing Procedures are also accessible through the FIAU’s website – http://www.fiaumalta.org/ – and are considered to have come into force on the date of their publication.


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