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BtoBet to Unveil Major Upgrade in Terms of User Experience

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BtoBet to Unveil Major Upgrade in Terms of User ExperienceReading Time: 1 minute

 

BtoBet, the leading iGaming platform provider, is going to unveil a major upgrade in terms of user experience based on enhanced elements incorporated in its sports book platform. The upgrade will unlock and deliver unrestrained customisability for bookmakers, thus providing undeterred brand unicity in terms of UI and ultimately UX.

“This upgrade is a big step forward in terms of personalisation and brand differentiation for our partners, and it is easily understandable why this is so. The major platform providers deliver a streamlined and bland user experience to all of their partners. This should not be the case since the design and interface and thus the holistic UX itself should not be predefined but must be an asset that all operators need to make their own,” Alessandro Fried, CEO of BtoBet said.

Fried further stated that after analysing the current state of the industry BtoBet have unlocked the possibility for each bookmaker to create his own distinct player experience, by disconnecting the platform itself from the whole UX process, be it the design or the interface.

“Nowadays the reality is that the player is being provided with the core platform UX features and not the unique elements that should distinguish one brand from another. It is with this in mind that we have decided to make a clear and defined approach, where you have the role of the operator that is fundamental to deliver its own interface, and the way they want their brand to communicate with their players, whilst on the other hand there is BtoBet as the platform provider whose role is to provide the core technology required by licensees to manage their business,” Fried added.


Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: BtoBet to Unveil Major Upgrade in Terms of User Experience

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The real HIT of the year 2020 was just announced

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The real HIT of the year 2020 was just announced  Each year, one slot is able to charm the hearts and minds of players until it ranks at the top of casinos’ charts. But this year, Endorphina broke the system and went straight to the top right after the release! Bold? Yes. Brash? Very much. Justified? Absolutely. Indeed, judging by the content and features, […]
Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: The real HIT of the year 2020 was just announced

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Prague Gaming Summit 2020 speaker profile: Stav Pischits (CEO at Cynance)

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  The 4th edition of the Prague Gaming Summit will take place on 6 March 2020 and welcomes leading operators, service providers and gambling industry experts from all across Europe. On the 6th of March at the Prague Gaming Summit, you have the opportunity to dive into several subjects, among which also the “Advising The […]
Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Prague Gaming Summit 2020 speaker profile: Stav Pischits (CEO at Cynance)

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Prague Gaming Summit 2020 speaker profile: Saulius Racevičius (CEO at ConnectPay)

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  The 4th edition of the Prague Gaming Summit will take place on 6 March 2020 and welcomes leading operators, service providers and gambling industry experts from all across Europe. On the 6th of March at the Prague Gaming Summit, you have the opportunity to dive into several subjects, among which also the “Global Payment […]
Source: European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Prague Gaming Summit 2020 speaker profile: Saulius Racevičius (CEO at ConnectPay)

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