Integration deal sees both parties boost US operations across multiple states
Pariplay and Amelco, have joined forces in a deal that will see Amelco integrate Pariplay’s premium Fusion platform into its wider full-service offering.
Aspire Global’s Pariplay offers over 12,000 games from a plethora of global suppliers through its Fusion platform, with Amelco also set to receive Pariplay’s top proprietary titles, including high performers Stallion Fortunes, Mystery Fox and Dragons of the North.
The agreement marks another US expansion for trading, software and full-service platform provider Amelco’s growing igaming portfolio.
Licensed in more than 16 regulated markets, Pariplay’s integration of its Fusion platform will also enable Amelco to offer its operator partners a wealth of conversion and retention tools to increase engagement and acquisition levels.
Amelco has continued its impressive expansion in the United States, now totalling six states, as it continues to enhance its complete one-stop solution for US operators.
Pariplay has experienced strong growth over the last year with several global high-profile deals announced. Pariplay also recently strengthened its foothold in the US market with the supplier’s content already live in New Jersey, with Pennsylvania and Michigan to follow soon.
Commenting on the deal, Brandon Walker, Head of Amelco US, said: “We’re very happy to partner with Pariplay, who bring a wealth of experience and a highly impressive platform to expand our offering.
“This deal is testament to our continued plans to expand across the US, as we aim to offer one of the most comprehensive sportsbook, casino and PAM platforms available stateside.”
Christine Lewis, Chief Commercial Officer at Pariplay, added: “Amelco has a proud reputation as a leading full-service sportsbook supplier and we’re very pleased to partner with them. Our Fusion platform is one of the shining lights in our wider offering and we look forward to working together to reach new heights.”